Industry Edge

In this episode, Danielle Neely discusses the importance of storytelling in marketing, emphasizing the need for brands to focus on their customers rather than themselves. She outlines four key strategies for effective...

In this episode of the Industry Edge Podcast, Michelle interviews Justin Larson, Owner of Family Water Treatment, a third-generation family business specializing in water treatment solutions. Justin shares his journey...

In this episode of the Industry Edge podcast, host Danielle Neely discusses the importance of not just having core values but actively living them within an organization. She emphasizes that core values should be...

Mark Young is the COO of BAR Environmental, a company specializing in water and wastewater equipment and services. With experience scaling local and national brands, he leads BAR's service operations, marketing...

Angela Rakis is the Founder of Metis Sales Solutions, a consulting firm focused on helping companies create sales growth strategies and implement sales teams. With over 25 years of experience in sales, she has sold for...

Mark Carlton is the Director of Operations at Schaefer's Electrical Enclosures, a leading manufacturer of customized electrical enclosures. In his role, he oversees daily operations and strategic initiatives to ensure...

Cathy Rinne is the Co-founder and President of Flex-Line Automation, a family-owned industrial automation company. Under her leadership, Flex-Line earned the Women-Owned Small Business (WOSB) certification. Cathy also...

Greg Richards is an Independent Consultant and Project Manager for the Kitchen Innovation Awards at the National Restaurant Association Show, a network for food service innovation and inspiration. He is also the Founder...

Lauren Rinne Van De Mark is the Sales and Project Manager at Flex-Line Automation, Inc., a family-owned industrial automation company. Born into the business and growing up alongside the company, she is the third...

Tom Camacho is the Chair of C12, the nation's leading peer advisory forum for Christian CEOs and business owners. He served as a US Army Officer and helicopter pilot during Operation Desert Storm before holding...

Randy Rozema is the Director of Applications Engineering and a Principal at ACS, which delivers equipment, controls, and facilities solutions to the automotive, aerospace, energy, and industrial manufacturing...

Angie McKuin is the Business Development Manager at PMS, Inc., a custom steel fabrication company serving industrial and agricultural businesses. She is a fourth-generation employee of the family business. In this...

Heather Stone, PhD, MBA, is the Founder and CEO of Practical PhD, a leadership consultancy that helps CEOs and their second-in-command executives build effective, scalable partnerships. As a four-time company president...

Pete Hayes is the Branch Manager of The Hayes Company's Nashville branch, Hayes Insulation, which provides insulation solutions for builders and homeowners. Before launching Hayes Insulation, he worked in the automotive...

Israel Woodson is the Founder and CEO of HydroCare Cleaning and Restoration, an independent company specializing in commercial tile restoration, residential floor cleaning, and water removal services. He grew up...