Hosted by Paula Chiocchi · EN · 43 episodes
Established thought leaders with verified media credentials.
Are you a leader making waves in the B2B marketing space? The B2B Influence podcast is an exclusive platform designed to spotlight exceptional individuals driving innovation, growth, and transformation in industries that market to small and mid-sized businesses.This is your opportunity to share your story, showcase your achievements, and connect with a highly engaged audience of industry peers and decision-makers.Think you'd be a great guest on the show? Apply at https://podcast.outwardmedia.com/podcast-guest-application.
Paula Chiocchi hosts B2B Influence, a business show with 43 episodes published.
The conversation with Dinesh Ravindran of Paperflite covers the importance of connecting with the audience in sales conversations, the role of Paperflite in the marketing funnel, challenges in event marketing, the impact
This conversation with Caroline Hodson of Woolf Hodson delves into the challenges of data infrastructure and the shift to life cycle marketing in B2B organizations. It explores the impact of Gen Z on marketing, the role
This conversation with Gal Borenstein delves into the core components of brand trust, emphasizing the significance of authenticity, transparency, internal alignment, and a strong digital footprint. It explores the impact
This conversation with Aaron Dix of BettrData.io explores the challenges and opportunities in B2B data distribution, emphasizing the need for modernization and adaptation to changing buyer behaviors. It delves into the i
This conversation with Jonathon Shaevitz covers topics such as solving publisher challenges, publisher data control, challenges with large deployments, agentic tools and productivity, signals and performance optimization
This conversation with Adam Silva and Dr. A.J. Stalker from Adam Silva Consulting delves into the emergence of agentic commerce and its impact on small businesses, the future of SEO in an AI-driven environment, navigatin
This conversation with Dr. Augustine Fou delves into the impact of fraud on various revenue models, the challenges faced by brands in digital marketing, and the need for a mindset shift in programmatic media buying. It e
The conversation delves into the evolving landscape of B2B marketing, highlighting the shift towards agentic lead gen, the role of AI in advertising, the challenge of jargon in B2B marketing, the value of agencies, and t
This conversation with Paul David, Founder & CEO of Literal Humans, delves into purpose-driven storytelling, data-informed creativity, challenging the status quo, attracting customers and prospects, expanding service off
This conversation with Todd Lebo, CEO of Ascend2, covers the importance of thought leadership, the impact of buyer fatigue, and the role of AI in enhancing personalization and efficiency in marketing. It also delves into
Episode Overview What happens when you invest heavily in audience targeting—but your website fails to convert the traffic you generate? In this episode of the B2B Influence Podcast , Paula Chiocchi sits down with guest M
B2B Influence: Spotlight on Industry Game-Changers — hosted by Paula Chiocchi Guest: Nikos Lemanis , Senior Marketing Strategist at Luxid (global B2B/B2C agency) Topic: Turning complex marketing into practical growth—why
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Host and Executive Producer at Reaching Higher Podcast, Aaron Strout. Aaron explores the unique challenges of healthcar
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Founder and CEO at Profound Networks, Blake Sitney. Blake explains how domains uniquely identify digital-first companie
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the EVP of Strategic Services at sg360°, Tedd Aurelius. Tedd discusses the renewed power of direct mail marketing, emphasiz
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Founder and CEO at OM Strategic Forecasting, Oksana Matviichuk. Oksana discusses how AI, generational shifts—especially
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Owner and Chief Growth Officer at MarketSurge, Reed Hansen. Reed explores how data-backed targeting, funnel optimizatio
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the CEO and Director of Events at MoonLab Productions, Katie Meyer. Katie discusses how events now span the entire sales fu
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Founder and CEO at Society22, Danielle Sabrina. Danielle discusses the impact of AI and large language models on brand
In this episode of B2B Influence: Spotlight on Industry Game-Changers, Paula Chiocchi interviews the Founder, CEO, and Brand Strategist at Backstory Branding, Jed Morley. Jed introduces the Backstory Brand Wheel framewor
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B2B Influence is hosted by Paula Chiocchi. The show is categorised under business and has published 43 episodes.
B2B Influence has published 43 episodes.
B2B Influence regularly covers business. It sits in the business category.
B2B Influence is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
B2B Influence hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of B2B Influence average 29 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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