About
Sports Illustrated is a prominent sports media and publishing company founded on August 16, 1954, by Time Inc. With over 70 years of experience, it has played a significant role in sports journalism, elevating coverage to include in-depth storytelling and high-quality visuals. The flagship print magazine has been a staple for long-form sports journalism and is known for its iconic covers featuring notable athletes and cultural moments. In addition to its print magazine, Sports Illustrated operates a comprehensive digital platform, SI.com, which offers sports news, expert analysis, highlights, and statistics across major sports. The company has also ventured into multimedia entertainment through SI Studios, producing long-form film, television, and audio content. Sports Illustrated has expanded its offerings to include a podcast and a sportsbook partnership, providing dedicated coverage on betting and gaming. The brand continues to engage a wide audience of sports fans and collectors while maintaining its reputation for editorial integrity.