business
Hosted by Corwin Hiebert · business · EN
The shelf is never full—there is always room for innovation. SHELFSPACE is the podcast that explores the vast universe of grocery. Join host Corwin Hiebert on a galactic adventure—going where no foodie has gone before—for a behind-the-scenes look at the entire food value chain. We’re diving deep into how food and beverage leaders navigate the high-stakes challenges and astronomical opportunities of the retail world. Great ideas usually start with a hunch and a conversation with someone you trust. In an industry where leaders wear a dozen different hats—bouncing between suppliers, vendors, departments, markets, and grocery chains—SHELFSPACE is your home for discovery. Featuring insights from insiders, manufactures, marketers, investors, retailers, and consumers, we’re charting the future of food.
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Contact path
Verified email
Booking probability
31%
Guest openness
Selective
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Signup to Generate a PitchThe shelf is never full, there is always room for innovation. SHELFSPACE is the podcast that explores the vast universe of grocery. Join host Corwin Hiebert on a galactic adventure, going where no foodie has gone before, for a behind-the-scenes look at the entire food value chain.
SHELFSPACE is hosted by Corwin Hiebert. The show has published 25 episodes to date.
Recent episodes include "Matthew Kubick / Local Demo Service" (23 September 2026, 33 minutes), "Mitch Oberfield / naturSource" (14 September 2026, 33 minutes), and "Aaron Henderson / SweetLeaf" (8 September 2026, 24 minutes).
SHELFSPACE publishes roughly weekly, with episodes averaging 28 minutes across 25 episodes.
Booking probability for SHELFSPACE is 31%, and the host is rated Selective on guests. SHELFSPACE requires a Pod Score of 80 or higher. SHELFSPACE's contact route on record: verified email.
The strongest fits for SHELFSPACE are Grocery Stores & Supermarkets and Grocery Wholesale. SHELFSPACE has a business audience.
Corwin Hiebert hosts SHELFSPACE, a business podcast with 25 episodes published.
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Episode #22
This is about as blind-date-ish as one can get in CPG, a quick LinkedIn chat turned into a podcast episode in a matter of 48 hours. Matthew Kubick from Local Demo Service (a national sampling and roadshow vendor in the...
Episode #21
46 years, one family, and a whole lot of tasty almonds. Mitch Oberfield joins Corwin Hiebert to talk about NatureSource's small-batch premium nut mixes, roasted snacks and Salad Toppers, AND what it takes to run a food...
Episode #20
This one's with Aaron Henderson from SweetLeaf — an early investor in Olipop and one of the sharpest CPG minds I know. We talk holograms in the aisles, QR codes that finally do more than slow-load a website, and the...
Episode #19
We're going to stay on the food recovery train for this one because it's a topic that's very near and dear to my heart. As we all know, every year, tons of good food never makes it past the loading dock — not because...
Episode #18
We love talking about what's new on the shelf — but what about what's not there at all? This conversation is with Kailey, who went from CPG founder to leading a new chapter at Odd Bunch, a food rescue business cutting...
SHELFSPACE
This is a live, on location recording in a local grocery store with a chef who is also a CPG co-founder. It's the second installment of The Aisle Moonwalk. This time it's Spencer Watts of Chef's Day Off — a new line of...
Episode #17
In this episode, Chris Hobson shares with Corwin Hiebert his journey from a passion for perfect pickles to building a nationally recognized brand. We explore the art of product innovation, the power of a cult-classic...
Episode #16
In this episode Corwin chats with Alain Ménard—co-founder of Green Beaver, a successful natural personal care brand. Alain opens up about the strategies that set Green Beaver apart, the real challenges of growing in a...
Episode #15
In this episode, Corwin Hiebert (host) chats with Rachel Mansfield — a content creator with 1.5M followers, CPG investor, and now founder of cadootz!, the clean-label, protein-packed snack brand redefining what kids...
Episode #14
In this episode I talk with Christine Couvelier, a CPG trendologist and culinary expert who's been behind the scenes at Loblaws, Uniliver, and Maple Leaf foods and is some who thinks about grocery aisles the way a...
Episode #13
What really happens between the farm, the factory, and the fluorescent aisle? Benjamin Lorr — author of The Secret Life of Groceries and a practitioner of deep, immersive journalism — pulls back the curtain on an...
Episode #12
In this important interview, Sonia Strobel from Skipper Otto shares with Corwin Hiebert her innovative work in the Canadian seafood industry, advocating for local ownership, transparency, and sustainable practices...
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