Oct 29, 202639 min
Spooky season is here, and we’re digging a grave for the content marketing habits we’re done with. In this Halloween episode of Permission to Rant, we borrow from Samhain, the Celtic festival behind Halloween, to take...
About this Podcast:
Welcome to Permission to Rant, the video-first marketing talk show where marketers are the story — but never the problem. Hosted by Penny and Nike from Contentoo, this is what happens when two marketers sit down, press record, and say the things everyone is thinking but no one is brave enough to post on LinkedIn. Expect passionate rants about AI hype, broken workflows, stakeholder chaos, and the very human experience of trying to do good B2B marketing without losing your mind. Sometimes we meditate. Sometimes we spiral. Every episode lands on one clear takeaway: you are not the problem. Bad systems are.
Pitch Analysis
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Contact path
Verified email
Booking probability
29%
Guest openness
Selective
80/100
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What is Permission to Rant about?
Welcome to Permission to Rant, the video-first marketing talk show where marketers are the story, but never the problem. Hosted by Penny and Nike from Contentoo, this is what happens when two marketers sit down, press record, and say the things everyone is thinking but no one is brave enough to post on LinkedIn.
What has Permission to Rant covered recently?
Recent episodes include "The Content Graveyard: Marketing Habits We’re Burying" (29 October 2026, 39 minutes), "Hire Weird, Stay Interesting: A B2B Marketing Rant" (16 September 2026, 39 minutes), and "The Real Reason Your Content Isn't Good Enough (It's the Brief)" (29 July 2026, 47 minutes).
How often does Permission to Rant publish?
Permission to Rant publishes roughly every two weeks, with episodes averaging 34 minutes.
How hard is it to get booked on Permission to Rant?
Booking probability for Permission to Rant is 29%, and the host is rated Selective on guests. Permission to Rant requires a Pod Score of 80 or higher. Permission to Rant's contact route on record: verified email.
Who should pitch Permission to Rant?
The strongest fits for Permission to Rant are Marketing, Advertising & PR. Permission to Rant has a business audience.
About the host
Permission to Rant is a business podcast.
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Recent episodes
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Sep 16, 202639 min80% of marketers admit they're publishing B2B content they know isn't good enough. Stefan thinks he knows why, and it's not the reason you'd guess. In this episode of Permission to Rant, Penny talks with Stefan, Head of...
Jul 29, 202647 minAlmost 80% of content teams admit they're publishing stuff they know isn't good enough. This is that conversation. In this episode of Permission to Rant, Penny sits down with Monica, Head of Demand Generation at Rentman...
Jul 15, 202637 minGoogle finally told marketers to stop overthinking it. Naturally, that raised more questions than it answered. In this episode of Permission to Rant, we dig into Google's official AI and SEO playbook, and everything...
Episode #10
How To Do B2B Video Right (According To Us)
Jun 24, 202637 minB2B video isn't new anymore. The excuse of "we're just trying it" is gone. In this episode of Permission to Rant, we get opinionated about the state of B2B video — who's raising the bar, who's not, and five commandments...
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May 27, 202629 minS0<p>Should content marketing own MQL targets? We assigned sides, things got heated, and then they got interesting.</p><p>In this episode of Permission to Rant, Thomas and Penny go head to head on one of B2B marketing's...
Episode #7
So You Want to Do Thought Leadership
May 13, 202628 minS0<p>Most B2B marketers know thought leadership matters. </p><p>Few know how to actually build a program that sticks.</p><p>In episode 7 of Permission to Rant, we make the case for expert-led content and EGC...
Apr 29, 202640 minS0<p>Most creative ideas don't die because they're bad. They die because they were pitched wrong.</p><p><br>In this episode of Permission to Rant, we make the case for leading with the problem, not the concept — and break...
Episode #5
Spring Clean Your Content
Apr 15, 202632 minS0<p>Most content teams aren’t struggling to create. </p><p>They’re struggling to prioritise what already exists.</p><p>In episode 5 of Permission to Rant, we challenge the instinct to publish more and make the case for...
Episode #4
The Marketing Circus: Step Right Up
Apr 1, 202626 minS0<p>Most marketing “best practices” aren’t best. They’re just habits.</p><p>In episode 4 of Permission to Rant, we call out the clown behaviour still happening across marketing, from gating content to chasing...
Episode #3
AI Reveals What’s Missing
Mar 18, 202633 minS0<p>AI doesn’t fix broken marketing workflows, it exposes them.</p><p>In episode 3 of Permission to Rant, we talk about the reality behind the AI hype with Contentoo’s CPO, Olivier as our first guest star.</p><p>We...
Mar 4, 202636 minS0<p>Your content strategy isn’t broken. Your system is.</p><p>In Episode 2 of Permission to Rant, we talk about workflows, the approvals that stall momentum, the unclear ownership that slows everything down, and the...
Episode #1
Is B2B Allowed to Be Funny?
Feb 17, 202624 minS0<p>Is B2B allowed to be funny? Or are we asking the wrong question?</p><p>In our first episode of Permission to Rant, we unpack the internal panic that happens when you change tone, and why humour without strategy is...
Recent guests
Recent guests on Permission to Rant. Study who booked and why before you pitch.
S
Stefan
Snitcher
M
Monica
Rentman
O
Olivier
Contentoo
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