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Hosted by Mark Evans · 🇺🇸 US · EN · 178 episodes
Established thought leaders with verified media credentials.
Marketing Spark is a podcast for B2B founders and founders who want to understand how marketing decisions drive real business outcomes. Through candid conversations with operators and entrepreneurs, the show explores positioning, growth, and the practical tradeoffs behind building demand, trust, and long-term growth.
Mark Evans hosts Marketing Spark (The B2B Marketing Podcast), a business show with 178 episodes published.
Many companies are adding AI to existing processes to improve efficiency, productivity and lower costs. Blaine Mathieu believes senior leaders also need to consider a more consequential question: should AI improve how th
Mark Evans interviews Oren Greenberg, founder of Kurve, about his pivot from growth marketing to AI-native go-to-market systems. Greenberg explains how he now helps B2B companies—typically CEOs at smaller firms and CMOs/
Mark Evans hosts Dan Levy, founder of Storyline, to discuss what storytelling really means in B2B and why companies need an overarching “storyline” to align marketing, sales, success, and product. Levy defines storyline
Ad fraud is one of the biggest invisible threats facing marketers, advertisers, and growth teams. In this episode of Marketing Spark , Rich Kahn, CEO of Anura, joins the show to explain how ad fraud quietly drains budget
You can build faster than ever with AI. That does not mean users will adopt what you build. In this episode of Marketing Spark , I talk with Karel Papik, co-founder and CEO of ProductFruits, about one of the biggest chal
Tom Rudnai's research at Demand Genius reveals a structural flaw in how SaaS companies approach AI Engine Optimization: they're measuring citations, but AI generates zero retrieval at the awareness and consideration stag
How do nonprofits compete for attention, donations, and impact in a noisy digital world? In this episode of the Marketing Spark podcast, host Mark Evans speaks with Javan Van Gronigen , co-founder of Donate.ly , a fundra
In this episode of Marketing Spark, Mark Evans sits down with Caren Cioffi, co-founder and CEO of Agenda Hero, an AI-powered platform designed to eliminate manual calendar work and save billions of hours. After more than
Many companies are rushing to adopt AI tools hoping to unlock new levels of productivity and innovation — and failing. Why? According to Sarah Jeannault, former FinTech founder and now VP Marketing at ProcedureFlow, it’s
In this episode of Marketing Spark , Mark Evans sits down with Dan Sanchez, a former podcasting leader turned AI marketing consultant, to explore his incredible transition into the world of artificial intelligence. From
David Usher has sold over 1.4 million albums, won five Junos, and performed around the world. Today, he’s just as focused on algorithms as he is on melodies. In this conversation, David talks about the shift from turning
Marketers spend countless hours optimizing for Google, LinkedIn, and Reddit—but what about Wikipedia? In this episode of Marketing Spark , host Mark Evans talks with Bill Beutler , one of the world’s leading experts on W
Cold outreach has a bad reputation—spammy emails, pushy SDRs, endless noise in the inbox. But Michael Maximoff, co-founder of Belkins, believes it doesn’t have to be that way. In this episode, Michael breaks down why mos
What does it take to disrupt a $500 hockey stick market dominated by global giants? At just 22 years old, Zechariah Thomas is rewriting the rules with Swift Hockey—an elite stick brand that's affordable, player-first, an
In this episode of Marketing Spark, Mark Evans sits down with Vahagn Sargsyan, VP of Marketing at Krisp, a pioneering voice AI company. Vahagn shares his unique journey from full-stack developer to marketing leader and d
AI isn’t coming for the future of work—it’s already transforming it. In this episode, Mark Evans sits down with Mitch Joel, entrepreneur, author, and co-founder of Thinkers One, to unpack the seismic shifts AI is driving
Entrepreneurship isn’t just about hustle, funding rounds, or scaling fast. It’s also about the inner game—mastering your mindset, aligning your purpose, and creating a business that doesn’t consume your life. In this epi
Is your B2B podcast ready for YouTube? In this episode of Marketing Spark , I’m joined by Sergey Ross and Joe Newton from Sway One, who created a report that analyzed 75+ B2B video podcasts to uncover what’s working, wha
After a decade building Sendoso into a category-defining platform for B2B gifting and direct mail, Braydan Young is back with a new venture—Slash Experts—that’s taking on one of SaaS marketing’s biggest challenges: conve
In this episode of Marketing Spark , host Mark Evans sits down with Chris Silvestri, a conversion copywriting expert, to explore the art and science of crafting high-converting messages. They discuss the psychology behin
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Marketing Spark (The B2B Marketing Podcast) is hosted by Mark Evans. The show is categorised under business and has published 178 episodes.
Marketing Spark (The B2B Marketing Podcast) has published 178 episodes.
Marketing Spark (The B2B Marketing Podcast) regularly covers business. It sits in the business category.
Marketing Spark (The B2B Marketing Podcast) is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Marketing Spark (The B2B Marketing Podcast) hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Marketing Spark (The B2B Marketing Podcast) average 33 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Marketing Spark (The B2B Marketing Podcast)'s guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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