business
Hosted by Mike Zima · business · EN
Marketing & Coffee is your go-to podcast for insightful conversations about the latest trends in marketing, digital strategy, and business growth—all served with a shot of caffeine and creativity. Hosted by Mike Zima, each episode blends expert insights, real-world examples, and actionable advice with a relaxed and approachable vibe. Whether you’re a seasoned marketer or just brewing ideas for your next campaign, grab your coffee and join us for a chat that inspires and informs.
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Contact path
Public web form
Booking probability
24%
Guest openness
Selective
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Signup to Generate a PitchMarketing & Coffee is your go-to podcast for insightful conversations about the latest trends in marketing, digital strategy, and business growth, all served with a shot of caffeine and creativity. Hosted by Mike Zima, each episode blends expert insights, real-world examples, and actionable advice with a relaxed and approachable vibe.
Marketing & Coffee is hosted by Mike Zima. The show has published 245 episodes to date.
Recent episodes include "Is SEO Dead? Google’s AI and Core Update in 2025" (24 January 2025, 9 minutes), "In-House Marketing vs Digital Agency: What Saves You More Money?" (23 January 2025, 9 minutes), and "Search Max: Google’s Fix for Performance Max Flaws?" (22 January 2025, 9 minutes).
Marketing & Coffee publishes roughly daily, with episodes averaging 14 minutes across 245 episodes.
Booking probability for Marketing & Coffee is 24%, and the host is rated Selective on guests. Marketing & Coffee requires a Pod Score of 80 or higher. Marketing & Coffee's contact route on record: public web form.
The strongest fits for Marketing & Coffee are Marketing, Advertising & PR. Marketing & Coffee has a business audience and around 4,900 subscribers on YouTube.
Mike Zima hosts Marketing & Coffee, a business podcast with 245 episodes published.
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Marketing & Coffee
In this episode, we explore if SEO is dying or evolving with Google’s January 2025 Core Algorithm Update and the rise of AI-driven search. Discover how zero-click searches, behavioral trends, and the shift toward AI are...
Marketing & Coffee
Choosing between an in-house marketing team or a digital agency is one of the biggest decisions businesses face. This episode dives into the cost comparison, benefits of agency retainers, and why the hybrid approach...
Marketing & Coffee
Dive into the details of Google Ads’ new Search Max campaign type. In this episode, we explore how it addresses the shortcomings of Performance Max, from budget transparency to intent-based targeting. Learn what this...
Marketing & Coffee
Looking for the best DIY ecommerce business ideas? Tune in as we explore 25 profitable options you can start on Shopify. From handmade goods to digital products, discover how to find your niche, scale your business, and...
Marketing & Coffee
AI marketing agencies are popping up everywhere, but are they delivering results or just scamming businesses? Learn the truth behind these agencies, the risks of AI-only strategies, and why the human touch still matters...
Marketing & Coffee
Explore how CMOs are planning their budgets for 2025, the challenges of rising ad costs, and the strategies to maximize ROI. Learn how to leverage platforms like Meta Ads, TikTok, and ChatGPT Search while staying...
Marketing & Coffee
New state-level privacy laws in 2025 are reshaping online advertising. In this episode, we discuss the compliance requirements, rising costs, and strategies to stay ahead. Learn how Zima Media helps businesses adapt...
Marketing & Coffee
Google’s search market share has fallen below 90% for the first time in over a decade. In this episode, we discuss how AI-powered search engines, privacy-first platforms, and user frustration are changing the future of...
Marketing & Coffee
The AI market is booming, and entrepreneurs are taking notice. In this episode, we break down 10 profitable AI business ideas to start in 2025. Learn how to leverage AI for content marketing, SEO, data analytics, and...
Marketing & Coffee
Discover how small to medium sized businesses can succeed with Google Ads when competing against larger brands. Explore single keyword ad groups, manual bidding, offline conversions, and more strategies to reduce costs...
Marketing & Coffee
AI search is the future of marketing. In this episode, learn how to optimize your business for ChatGPT recommendations, schema strategies, and the evolving role of Google rankings in AI-driven search. Stay ahead of the...
Marketing & Coffee
In this episode of Marketing & Coffee, Mike Zima chats with property manager Cornel Prida about scaling his business in Costa Blanca, Spain. From building a website to leveraging Google Ads and social media, they break...
Marketing & Coffee
Are your Google Ads campaigns delivering results for your Shopify store? In this episode, we discuss the critical strategies to optimize your campaigns, track conversions, and stay ahead of the competition in 2025...
Marketing & Coffee
Discover the 7 essential marketing strategies to grow your Shopify store. From SEO to remarketing, learn how to maximize traffic and conversions.
Marketing & Coffee
In this episode, we dive deep into the world of Shopify SEO with insights from over 500 projects managed by Zima Media. Learn why SEO is an ongoing commitment, the importance of focusing on conversions over rankings...
Marketing & Coffee
In this episode, we dive into Google’s major AI push in 2025 and its implications for Shopify store owners. Learn how AI is transforming search marketing, why focusing on conversions over clicks is crucial, and the...
Marketing & Coffee
In this audio episode, discover why traditional click-focused strategies won’t cut it for your Shopify store this year. We delve into the importance of competitor analysis, landing page optimization, and advanced...
Marketing & Coffee
In this episode, learn how I scored 30 quality backlinks for a Shopify store in just 90 days—mainly through Featured.com. We delve into why domain authority matters, how relevance trumps random links, and which...
Marketing & Coffee
In this audio episode, we explore the anticipated rise of ChatGPT in the search market, projected to hit 1% by 2025. Learn how this small but significant shift could challenge Google’s monopoly, influence Bing’s growth...
Marketing & Coffee
Tune in for an in-depth look at Google’s December 2024 Core Update and its impact on your SEO and PPC strategies. We unpack the shift toward AI-driven, privacy-focused tracking, offer tips for integrating first-party...
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