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Fandom Unpacked

Hosted by Situation · business · EN-US

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About this Podcast:

Come inside the minds of the world's greatest leaders of live experience brands with the Fandom Unpacked podcast series. Featuring conversations with the leaders on the front lines of brands who shape our culture, join us as we dive into the powers and forces that drive audience connection, loyalty, and lasting fandom. Hosted by Damian Bazadona (Situation), Peter Yagecic (A Mind at Work Consulting), and Maureen Andersen (INTIX). Fandom Unpacked is powered by Situation – the world’s leading marketing agency for live experience brands.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

32%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Fandom Unpacked

What is Fandom Unpacked about?

Come inside the minds of the world's greatest leaders of live experience brands with the Fandom Unpacked podcast series. Featuring conversations with the leaders on the front lines of brands who shape our culture, join us as we dive into the powers and forces that drive audience connection, loyalty, and lasting fandom.

Who hosts Fandom Unpacked?

Fandom Unpacked is hosted by Situation. The show has published 51 episodes to date.

What has Fandom Unpacked covered recently?

Recent episodes include "ICYMI: Chasing the Sensory Rush of High-Stakes Live Experiences" (14 October 2026, 2 minutes), "How The Oracle Of O-pa Turns Patrons Into Fans" (7 October 2026, 26 minutes), and "ICYMI: Why Nostalgia Can’t Be the Destination for Legacy Brands" (30 September 2026, 2 minutes).

How often does Fandom Unpacked publish?

Fandom Unpacked publishes roughly weekly, with episodes averaging 15 minutes across 51 episodes.

How hard is it to get booked on Fandom Unpacked?

Booking probability for Fandom Unpacked is 32%, and the host is rated Selective on guests. Fandom Unpacked requires a Pod Score of 80 or higher. Fandom Unpacked's contact route on record: verified email.

Who should pitch Fandom Unpacked?

The strongest fits for Fandom Unpacked are Marketing, Advertising & PR and Event & Concert Promoters. Fandom Unpacked has a business audience.

About the host

Situation hosts Fandom Unpacked, a business podcast with 51 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Fandom Unpacked

    ICYMI: Chasing the Sensory Rush of High-Stakes Live Experiences

    Oct 14, 20262 min

    Ahead of the Formula 1 United States Grand Prix in Austin, we revisit our conversation with Jonathan Linden, producer of the F1 Exhibition. Explore why fandom isn't always about comfortable, quiet consumption, and how...

  • Episode #21

    How The Oracle Of O-pa Turns Patrons Into Fans

    Oct 7, 202626 minS2

    The moment someone walks through your venue's doors, you can feel it: they’re carrying expectations, nerves, excitement, and a very specific picture of how the night should go. We sit down with Ashley Voorhees, VP of...

  • Fandom Unpacked

    ICYMI: Why Nostalgia Can’t Be the Destination for Legacy Brands

    Sep 30, 20262 min

    September brings an industry-wide reset across Broadway, television, museums, and performing arts centers. But as PBS Vice President of Multiplatform Marketing and Content Amy Wigler points out, past loyalty and...

  • Episode #20

    The Atlanta Braves Fandom Playbook

    Sep 23, 202632 minS2

    A baseball season gives you 81 chances to get it right, and 81 chances to lose someone if you don’t. We sit down with Anthony Esposito, Senior Vice President of Ticket Operations for the Atlanta Braves, to unpack what...

  • Episode #19

    Ticketing In The Shadows: How SoFi Stadium Crafts A Seamless Fan Journey

    Sep 9, 202635 minS2

    Ticketing works best when it disappears, and that’s exactly why we wanted this conversation. We’re joined by Andrew Bragman, VP of Ticket Operations for SoFi Stadium, YouTube Theater, and Hollywood Park, to unpack what...

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  • Fandom Unpacked

    ICYMI: How the US Open Turns Fan Week Into Future Fandom

    Aug 26, 20262 min

    As the US Open returns to New York, we revisit our conversation with Nicole Kankam, Managing Director of Pro Tennis Marketing & Entertainment at the USTA. Nicole shares how the US Open's Fan Week has become a more...

  • Fandom Unpacked

    ICYMI: The Fans Who Bring D23 to Life

    Aug 12, 20262 min

    With D23 2026 just days away, we revisit our conversation with Michael Vargo, Senior Vice President of D23, Corporate Events, and the Walt Disney Archives. Michael reflects on Mousequerade, D23’s fan costume...

  • Episode #18

    Community Is the Killer App: Human Connection & Growth at TLCC 2026

    Aug 6, 202634 minS2

    A period-instrument orchestra relocates to a working-class public school, teams up with student street dancers, and suddenly Bach becomes a sold-out, standing-ovation collaboration. That real story, “Breaking Bach,” is...

  • Episode #17

    Mission Is The Marketing from TLCC 2026

    Aug 4, 202621 minS2

    The arts don’t have a marketing problem. They have a mission translation problem, and it’s hiding in plain sight. From the floor of the Tessitura Learning and Community Conference in Washington, D.C., we talk about what...

  • Fandom Unpacked

    ICYMI: What Tessitura's Learning & Community Conference Carries Forward

    Jul 29, 20262 min

    With TLCC 2026 just around the corner, we revisit a conversation with Tessitura President and CEO Andrew Recinos about what makes a professional community meaningful. Andrew reflects on the forums, affinity groups, and...

  • Fandom Unpacked

    ICYMI: Why the Best Trips Aren’t About the Destination

    Jul 15, 20262 min

    Summer travel season is here, but the trips we remember most are often less about where we go than who we experience them with. In this ICYMI episode, Sixthman CEO Jeff Cuellar explains why passionate fans will...

  • Episode #16

    The Essential Power in Prescribing Joy and Making Memories

    Jul 8, 202629 minS2

    Oncologists prescribing beaches, Broadway, and ballgames sounds unbelievable until you hear the why. We sit down with Jon Albert, founder of the Jack & Jill Late Stage Cancer Foundation, to talk about what families...

  • Fandom Unpacked

    ICYMI: How a Video Game Brought FIFA to America

    Jun 24, 20262 min

    As soccer supporters from around the world transform cities across North America with songs, traditions, and unforgettable displays of fandom, we're revisiting a conversation that helps explain how many of those...

  • Episode #15

    From Paddington to Park Place, Turning Familiar IP into a Playable Night Out

    Jun 17, 202624 minS2

    Monopoly has a reputation for turning friendly game nights into grudge matches, and Saw has a reputation for making people squirm. So what does it look like to build live, immersive experiences from those worlds and...

  • Fandom Unpacked

    ICYMI: The Whole City Is Showing Up for The NBA Finals

    Jun 10, 20262 min

    Game 4 of the NBA Finals is tonight. If you live even remotely close to New York, you're feeling the fandom. It sent us back to a conversation with Bronwen O'Keefe, Head of Brand Marketing and Content at the Harlem...

  • Episode #14

    The Harlem Globetrotters Bring Joy To The Court

    Jun 3, 202625 minS2

    Everybody recognizes the Harlem Globetrotters. The more interesting question is why people keep coming back, and why first-timers leave feeling like they just joined something. We talk with Bronwen O’Keefe, Head of...

  • Fandom Unpacked

    ICYMI: The Savannah Bananas and the Surprisingly Serious Business of Fun

    May 26, 20262 min

    We break down how the Savannah Bananas build a fan experience by doing the exact opposite of “normal” and keeping everything anchored to entertainment. We hear from co-owner Emily Cole on the behind-the-scenes planning...

  • Episode #13

    The Live Experience Brand Behind Channing Tatum’s Biggest Movie

    May 20, 202628 minS2

    Staying home has never been easier, which makes the decision to go out more meaningful and more demanding. We sit down with Vincent Marini, President of Content and Production at Free Association Live and the executive...

  • Fandom Unpacked

    ICYMI: Broadway's Biggest Concert is Coming Up

    May 14, 20262 min

    Tony nominations dropped last week, and if you work anywhere near Broadway, you felt it. But every year the same question comes up: how do you bring people who don't follow the industry closely into the moment? That...

  • Episode #12

    Speaking My Language: A Conversation with Gordon Cox

    May 6, 202632 minS2

    You know that feeling when you’re watching a live show and realize you’re working harder to understand what's going on than actually enjoying it? That’s the reality for a lot of international audiences when the story is...

Recent guests

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