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Hosted by Mark Testa · 🇺🇸 US · EN-US · 64 episodes
Established thought leaders with verified media credentials.
Creating the Perfect Experience explores how meaningful, culture-driven brand experiences are actually built. More than an event marketing podcast, it’s a conversation about creativity, strategy, and what makes experiential marketing truly connect. Hosted by Mark Testa, Founder and Creative Director of Mark Stephen Experiential Agency, this experiential marketing podcast features candid conversations with CMOs, brand leaders, creatives, and producers shaping experiential marketing strategy, event production, and business growth. Each episode delivers real insight into event marketing strategy, experiential business strategy, event design, and producing brand experiences at scale—through honest stories and lessons from the people doing the work. If you care about how brands truly connect with people, Creating the Perfect Experience is where those conversations happen.
Mark Testa hosts Creating The Perfect Experience, a business show with 64 episodes published.
What I Learned at Cannes Lions 2026 [00:00:00] Welcome back to Creating the Perfect Experience. I'm your host, Mark Testa, founder and creative director of Mark Steven Agency, and today there's no guest, just me. I wanna
Alicia Richardson is the co-founder and managing partner of Crowd Access, the first independent measurement company creating a standard for experiential marketing. With 18 years of experience across advertising, media, s
In this episode, Mark Testa explores why the renewed excitement around live events is both an opportunity and a challenge for brands. Budgets are coming back, audiences are gathering again, and the energy around experien
Erica Boeke is the founder and creator of XP Land, a platform dedicated to connecting, elevating, and defining the experiential industry. With a background spanning journalism and brand strategy at Condé Nast and Fast Co
Lash Fary is the founder of Distinctive Assets and the visionary behind celebrity gifting as a global marketing platform. Known as the “Gift Guru,” Lash has spent decades creating high-impact brand moments tied to the bi
The Experiential Exchange is a special speaker series within Creating the Perfect Experience , designed for marketing professionals building experiential programs and brand activations. Each session brings together indus
Yvonne McNair is a veteran event producer and behind-the-scenes leader shaping high-stakes live experiences across entertainment and culture. As Founder and Executive Producer of Captivate Productions, she brings over 20
Allie Galloway is a global event leader shaping how major brands show up in culture. As Senior Director of Global Events at Yahoo, she oversees the strategy and execution behind high-impact brand moments—from Cannes Lion
Stephen Seidel is a multi-hyphenate creative redefining how brands, leaders, and communities connect. A former engineer turned actor and storyteller, he blends precision, empathy, and strategy to build platforms where pu
With a career spanning over 25 years, Mark Testa has defined himself as a leader in experiential design and production. As Founder and Creative Director of Mark Stephen Experiential Agency, he has built a reputation for
With a career defined by cultural connection and creative leadership, Carlos Benjamin is a dynamic force in the experiential marketing industry. As the founder of High Profile Lifestyle , he builds elite, culturally alig
With over 20 years of experience, Staci Hallmon is a respected business development strategist known for transforming brands through innovative experiential and live event strategies that connect business lines, talent,
James Aguiar is a celebrated fashion director, creative consultant, and television host with a dynamic career spanning over 25 years. From his early days dressing mannequins in Macy’s windows to becoming fashion director
In this episode, Mark speaks with Richelle Carey. Richelle Carey is an award-winning international journalist and moderator, known for her work with CNN and Al Jazeera America. With over two decades in journalism, Richel
In this episode, Mark speaks with Pamela Kupper. Pamela Kupper, Founder of Thesan, is a theatrical lighting designer with over 25 years of experience across theater, opera, events, architecture, and fashion. She brings a
In this episode, Mark speaks with Luciana Pampalone. Luciana is an award-winning photographer and artist with over 30 years of global experience. Her work has been featured at top galleries in New York and Miami, as well
In this episode, Mark speaks with Adrianne Mellen. Adrianne Owner and Lead Planner of Propeller US . She began her career in publishing from Vogue to Real Simple. In 2009 she launched her own successful event planning bu
In this episode, Mark speaks with Ty Yorio. Ty a leader in event security. His company keeps high profile events safe and secure with a degree in criminal justice. He became a New York city police officer, then detective
In this episode, Mark speaks with Cate Lochead. Cate is CMO for Snorkel AI, that enables enterprises to develop AI that works for their unique workloads. Cate is a master in marketing and building world class teams. With
In this episode, Mark speaks with Jarrad Clark. Jarrad is a passionate and experienced producer with over 30 years of experience producing events in more than 20 countries. Jarrad has worked with prestigious and creative
Tom Williams
Consultant rheumatologist and Education Lead at the RNHRD, RUH Bath · Bay Path Regional Vocational Technical High School
1 appearance on this show
Colin Cowie
celebrated event designer and producer
1 appearance on this show
Carmen Jones
Naturopathic Doctor
1 appearance on this show
David Bowen
board-certified hand and plastic surgeon · Interpreting the Times
1 appearance on this show
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Creating The Perfect Experience is hosted by Mark Testa. The show is categorised under business (careers) and has published 64 episodes.
Creating The Perfect Experience has published 64 episodes.
Creating The Perfect Experience regularly covers business, careers, education. It sits in the business category, with a careers focus.
Creating The Perfect Experience is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Creating The Perfect Experience hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Creating The Perfect Experience average 42 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Creating The Perfect Experience's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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