Sep 8, 202644 minS1
A lot of companies are asking the same question about video right now: can’t we just use AI? In Episode 22 of Content Wars, we break down where AI actually helps B2B content and where using it starts to create a much...
About this Podcast:
Content Wars is the battle-ready podcast for B2B marketers, executives, and thought leaders who refuse to hide in the bunker. This is a war for attention—every word, post, and video is a weapon. The companies that win aren’t just selling products—they’re owning the conversation. We bring you frontline tactics to help you dominate your market. Lock and load. This is Content Wars.
Pitch Analysis
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Contact path
Public web form
Booking probability
29%
Guest openness
Selective
80/100
Required Score
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Signup to Generate a PitchQuestions about Content Wars
What is Content Wars about?
Content Wars is the battle-ready podcast for B2B marketers, executives, and thought leaders who refuse to hide in the bunker. This is a war for attention, every word, post, and video is a weapon. The companies that win aren’t just selling products, they’re owning the conversation. We bring you frontline tactics to help you dominate your market. Lock and load.
Who hosts Content Wars?
Content Wars is hosted by Anthem Content. The show has published 23 episodes to date.
What has Content Wars covered recently?
Recent episodes include "Why AI Video Won’t Save Your B2B Video Strategy | B2B Podcast - Content Wars EP22" (8 September 2026, 44 minutes), "Building a Content Culture: Why Some B2B Teams Create and Others Can’t | B2B Podcast - Content Wars EP21" (17 August 2026, 39 minutes), and "Stop the Random Acts of Video | B2B Podcast - Content Wars EP20" (30 June 2026, 26 minutes).
How often does Content Wars publish?
Content Wars publishes roughly monthly, with episodes averaging 31 minutes across 23 episodes.
How hard is it to get booked on Content Wars?
Booking probability for Content Wars is 29%, and the host is rated Selective on guests. Content Wars requires a Pod Score of 80 or higher. Content Wars's contact route on record: public web form.
Who should pitch Content Wars?
The strongest fits for Content Wars are Marketing, Advertising & PR. Content Wars has a business audience.
About the host
Anthem Content hosts Content Wars, a business podcast with 23 episodes published.
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Recent episodes
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- Aug 17, 202639 minS1
A lot of B2B companies say they want their experts creating content. The problem is their organization was never built to make that happen. In Episode 21 of Content Wars, we compare two remarkably similar companies with...
- Jun 30, 202626 minS1
<p>Most B2B teams do not have a video problem. They have a strategy problem.</p><p><br></p><p>In Episode 20 of Content Wars, we break down one of the most common mistakes in B2B marketing: treating video like a one-off...
- Jun 30, 202626 minS1
Most B2B teams do not have a video problem. They have a strategy problem. In Episode 20 of Content Wars, we break down one of the most common mistakes in B2B marketing: treating video like a one-off request instead of...
- May 20, 202631 minS1
<p>A comment on one of our clips sparked a bigger conversation:</p><p>If a company wants employees involved in content, should that just be part of the job… or should they be paid extra for it?</p><p><br></p><p>In...
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- Apr 28, 202625 minS1
<p>A lot of B2B companies don't struggle with a lack of expertise. They struggle with getting that expertise out of people’s heads and into the market.</p><p><br></p><p>In Episode 18 of Content Wars, we break down one...
- Apr 16, 20261h 6mS1
<p>Most B2B podcasts do not fail because the idea was bad. They fail because nobody built the systems to make them work.</p><p><br></p><p>In this special webinar episode of Content Wars, we break down the three things...
- Apr 6, 202626 minS1
<p>A lot of B2B companies want more expert-led content until one fear shows up: What if we put our people on camera... and then they leave?</p><p><br></p><p>In this episode of Content Wars, we unpack one of the most...
- Feb 3, 202630 minS1
<p>Most teams treat video at events like a checkbox: hire a crew, capture some B-roll, make a recap, and move on.</p><p><br></p><p>That’s a massive waste.</p><p>In this episode of Content Wars, we break down how to turn...
- Jan 30, 202634 minS1
<p>Most B2B companies are stuck in the one-video trap—they spend budget on a single polished video, then walk away without access to the rest of the footage. But that one-off approach is killing long-term ROI.</p><p>In...
- Jan 30, 202635 minS1
<p>Most B2B companies think they have a content problem. </p><p><br></p><p>In reality, they have a visibility problem.</p><p><br></p><p>Hours of footage, photos, interviews, and B‑roll are created… then scattered across...
- Jan 29, 202635 minS1
<p>Most B2B companies think they have a content problem. </p><p><br></p><p>In reality, they have a visibility problem.</p><p><br></p><p>Hours of footage, photos, interviews, and B‑roll are created… then scattered across...
- Jan 4, 202634 minS1
<p>Most B2B companies are stuck in the one-video trap—they spend budget on a single polished video, then walk away without access to the rest of the footage. But that one-off approach is killing long-term ROI.</p><p>In...
- Aug 20, 202522 minS1
<p>Most video projects go off the rails before the cameras ever roll. Why? Because teams often rush into production without fully aligning on the scope, goals, and budget. In this episode of Content Wars, we break down...
- Aug 5, 202523 minS1
<p>Most B2B companies create content in silos, thinking only about their next campaign or one-off project. If you want content to work at scale, it needs to be a system. In this episode of Content Wars, we break down...
- Jul 24, 202527 minS1
<p>In this episode of Content Wars, we tackle the costly mistake B2B companies keep making: overinvesting in trade shows while under-communicating with the rest of their market. If you're spending six figures to show up...
- Jul 16, 202521 minS1
Discover why B2B companies are missing out on the tremendous potential of YouTube and how changing your content strategy can revolutionize your reach and engagement. Learn why treating YouTube as a dumping ground is...
- Jul 8, 202524 minS1
<p>In this episode of Content Wars, we break down one of the biggest mistakes B2B teams make when filming expert-driven content. From CEOs melting on camera to marketers unknowingly killing authenticity, we explore why...
- Jun 24, 202537 minS1
<p>In this episode of Content Wars, we expose one of the biggest mistakes B2B companies make with their LinkedIn strategy—over-prioritizing the company page and ignoring the real power of individual voices.Your subject...
- May 15, 202522 minS1
In this episode of Content Wars, we dismantle one of the most overused, misunderstood forms of B2B content: the testimonial. Marketers are banking on 30-second “they were great” soundbites to build trust — but your...
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