If you give a damn about the food you eat and how it's made then you’ll love Aisle 42—where we take a deeper look at what’s inside our shopping carts. Go behind the scenes of the food and beverage industry with Corwin Hiebert (Ethical Food Group) as he talks with mission-driven founders, retailers, and experts about fixing our broken food system and redefining the future of the grocery store, where the organic section is gone and the aisles are filled with sustainable food that's good for people and the planet.
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Contact path
Verified email
Booking probability
33%
Guest openness
Selective
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Signup to Generate a PitchIf you give a damn about the food you eat and how it's made then you’ll love Aisle 42, where we take a deeper look at what’s inside our shopping carts.
Recent episodes include "Arzeena Hamir | LUSH Valley" (23 June 2025, 22 minutes), "Mitchell Scott | CULT Food Science" (16 June 2025, 27 minutes), and "Jasmine Byrne | Big Mountain Foods" (10 June 2025, 33 minutes).
Aisle 42 publishes roughly weekly, with episodes averaging 28 minutes across 56 episodes.
Booking probability for Aisle 42 is 33%, and the host is rated Selective on guests. Aisle 42 requires a Pod Score of 80 or higher. Aisle 42's contact route on record: verified email.
The strongest fits for Aisle 42 are Grocery Stores & Supermarkets and Snacks, Coffee & Other Foods. Aisle 42 has an arts audience.
Aisle 42 is an arts podcast with 56 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #56
<p>In this episode we chat with Arzeena Hamir, a dedicated farmer, community leader, and advocate for local food systems. </p><p>Arzeena shares her journey from studying crop science and working internationally to...
Episode #55
<p>Thanks for listening to Aisle 42, in this episode we chat with Mitchell Scott, CEO of Cult Food Science, to explore the cutting edge of cultivated and lab-grown foods. </p><p>We dive into the promise and challenges...
Episode #54
<p>In this episode of Aisle 42, we chat with Jasmine, co-founder of Big Mountain Foods, about the brand's journey, family culture, and mission to make allergen-free, plant-based foods that are healthy and delicious...
Episode #53
<p>In this episode I chat with Dominic (Doobey) co-founder of Evive (eh-VIEV) Nutrition, a brand that’s redefining convenience with nutrient-dense, whole-food-based frozen smoothie cubes and innovative plant-based...
Episode #52
<p>This episode is a special one as it explores the future of grocery through the eyes of a speed to market specialist… some even call him the anti-broker.</p><p>I’m chatting with Jud Currie, Ethical Food Group’s very...
Episode #51
<p>In this episode I’m joined by Jonathan, co-founder of Goodfood, a Canadian meal kit pioneer that’s helping thousands of households cook fresh, high-quality meals with locally sourced ingredients.</p><p>From tackling...
Episode #50
<p>In this episode I’m joined by Michael Lines, CEO of SimplyProtein, a brand making waves in the better-for-you snacking space with their approachable, high-protein, plant-based products.</p><p>With the rise of protein...
Episode #49
<p>In this episode we’re tackling one of the most pressing issues in the grocery industry—food waste and accessibility—with a guest who's making a real impact. Jordan, President & COO at Flashfood and former head of...
Episode #48
<p>This episode is all about happy, healthy dogs thriving on a plant-based diet! Yep, vegan dogs are a real thing and you’ll be glad you learned why.</p><p>I chat with Laura, founder of Virchew, a Vancouver-based brand...
Episode #47
<p>Now, this conversation is not for the faint of heart.</p><p>It’s a powerful and deeply personal look into Ian’s raw and profound path—one that starts and ends talking about Mitsoh’s delicious pemican strips...
Episode #46
<p>In this episode, I sit down with Marise from Chas Organics to explore her team’s commitment to organic, fair trade, and sustainable food production.</p><p>Marise shares how their mission is deeply rooted in providing...
Episode #45
<p>In this conversation with Dana McCauley, we dive into Canada’s Food Innovation Network and its vital role of investment and knowledge transfer within the agri-food industry.</p><p>We explore Canada’s strengths in...
Episode #44
<p>In this episode I chat with Neil Thomson, co-founder of Laid Back Snacks—a brand that’s redefining what it means to snack smarter. </p><p>I’ve been a longtime fan of their trail mixes and nut blends, so it’s only...
<p>Here we go! We’re kicking off Season 2 of Aisle 42 with none other than The Food Professor! I chatted with Dr. Sylvain Charlebois—a leading voice in Canadian agriculture and food policy. He advises all levels of...
Episode #42
<p>This is the final episode of Season 1 and I’m going bananas (insert laugh track here?, ah no?). In this chat with Jennie from Equifruit, we dive into the complexities of the global banana supply chain and the mission...
Episode #41
<p>Sometimes the most sustainable solution can also be the simplest and that’s certainly true in the snacking aisle now that we can buy nutritious upcycled fruit chips made right where they’re grown. In this episode...
Episode #40
<p>In this epidote of Aisle 42 we sit down with a farmer! An orchardist in fact, and we talk about all things fruit and upcycling. Gagan Lasser is the President of Lass Chance Beverage Co. and you’re going to really...
Episode #39
<p>Each and every episode of Aisle 42 highlights the intersections between sustainable food and beverage making, the industry the supports them and consumers that give a damn about our health and the world around...
Episode #38
<p>Holistic nutrition, delicious meal replacements, plant-based innovation, and the healing power of love, science, and determination - THAT’s what’s in store for you in this episode of Aisle 42 where I talk with Paul...
Episode #37
<p>Let’s continue our walk down the organic wild side. In this episode of Aisle 42 we talk with Ian Walker, affectionately known as the "organic godfather of Western Canada."</p><p>Ian is the visionary co-founder of...
Recent guests on Aisle 42. Study who booked and why before you pitch.
Principal Data Scientist, The Very Good Food Company
President and Chief Operating Officer, Flashfood
Senior Director at Agri-Food Analytics Lab and Professor of Faculties of Management and Agriculture at Dalhousie University, Agri-Food Analytics Lab at Dalhousie University
Executive Director of Policy, Information and Communications at Cancer Research UK, Left Coast Naturals
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