Feb 1, 20261h 3m
In this episode of The Room Key, I’m joined by Chris Zhao, CRME—Senior Product Manager for SEM/SEO at Travel Media Group—to talk about the reality of hotel digital marketing in 2026: every channel is crowded, every...
business
The Room Key
Hosted by Chase Keller, CCIM · business · EN
About this Podcast:
The Room Key is where hotel owners, investors, lenders, brokers, and hospitality professionals come to talk shop. Hosted by Chase Keller, CCIM, a national hotel broker with Franchise Clearly. Each episode dives into the real stories, challenges, and insights that drive the hotel industry. Whether you're a first-time owner, a seasoned investor, or someone who just loves the business of hospitality, The Room Key offers candid interviews, market trends, and practical takeaways you won’t find anywhere else. Unlock behind-the-scenes conversations with the people who power the places we stay.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
20%
Guest openness
Selective
80/100
Required Score
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Signup to Generate a PitchQuestions about The Room Key
What is The Room Key about?
The Room Key is where hotel owners, investors, lenders, brokers, and hospitality professionals come to talk shop. Hosted by Chase Keller, CCIM, a national hotel broker with Franchise Clearly. Each episode dives into the real stories, challenges, and insights that drive the hotel industry.
Who hosts The Room Key?
The Room Key is hosted by Chase Keller, CCIM. The show has published 17 episodes to date.
What has The Room Key covered recently?
Recent episodes include "Search Everywhere Optimization: What Hotel Owners Need to Know Now | The Room Key" (1 February 2026, 63 minutes), "Brand Approval Decoded: Sonia Egyhazy’s Luxury Hotel Underwriting Playbook | The Room Key" (25 January 2026, 55 minutes), and "What Lenders Really Want (and How to Give It to Them) with Ryan Bosch | The Room Key" (11 January 2026, 55 minutes).
How often does The Room Key publish?
The Room Key publishes roughly every two weeks, with episodes averaging 52 minutes across 17 episodes.
How hard is it to get booked on The Room Key?
Booking probability for The Room Key is 20%, and the host is rated Selective on guests. The Room Key requires a Pod Score of 80 or higher. The Room Key's contact route on record: verified email.
Who should pitch The Room Key?
The strongest fits for The Room Key are Hotels & Lodging. The Room Key has a business audience.
About the host
Chase Keller, CCIM hosts The Room Key, a business podcast with 17 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #16
Brand Approval Decoded: Sonia Egyhazy’s Luxury Hotel Underwriting Playbook | The Room Key
Jan 25, 202655 minPut your bags down and relax—welcome to The Room Key, where we make underwriting sound less like a hostage negotiation. In this episode, Sonia Egyhazy, a hotel development executive at Accor, breaks down how luxury...
Jan 11, 202655 minHotel lending isn’t dead in 2026—but it’s definitely different. In this episode of The Room Key , Chase Keller sits down with Ryan Bosch , Principal at Arriba Capital , to unpack what’s really getting financed right...
Dec 21, 202556 minWhat happens when an institutional finance guy stops analyzing deals… and starts operating them? In this episode of The Room Key , Chase sits down with Tom Bono , Managing Partner of Bono Capital Group , to talk about...
Episode #13
Do Better: Rachel Humphrey on Leadership, Legacy, and the Power of Personal Stories | The Room Key
Oct 26, 202557 minIn this episode of The Room Key, Chase Keller sits down with Rachel Humphrey —attorney, former AAHOA executive, and founder of the Women in Hospitality Leadership Alliance —to explore a remarkable career defined by...
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Episode #12
Decoding the Hotel Debt Market with Larry Yells: Finding the Right Capital in 2025 | The Room Key
Oct 19, 20251h 1mIn this episode, Chase sits down with hotel mortgage broker Larry Yells to unpack the current state of hotel financing and what owners need to know heading into 2025. Larry has spent more than two decades navigating the...
Oct 5, 202552 minPeachtree Group CEO Greg Friedman joins me for a deep dive on his founder journey and the operating system behind one of hospitality’s most active platforms. We talk about growing up around hotels, launching Peachtree...
Sep 28, 202540 minIn this episode of The Room Key, Chase sits down with Danielle Beckcom, Founder & CEO of TADA Hotel Consulting. Danielle shares her journey from front desk agent to industry leader, and the lessons she’s learned along...
Sep 21, 202559 minEvery hotel owner knows the business is cash-hungry — payroll, PIPs, taxes, debt service. But too often, the financial side is neglected until it’s too late. In this episode of The Room Key, I sit down with Paden...
Sep 7, 20251h 9mEpisode Summary In this episode of The Room Key , Chase Keller sits down with Anne Becker Olins, a Paris-based architect and designer whose work with Accor spans the globe’s most luxurious hotels—including Raffles...
Episode #7
From the Back of the House to the Courtroom: Steven Shapiro on Hospitality Law That Actually Helps
Aug 31, 202552 minMost hotel owners don’t need more legal theory—they need lawyers who understand how hotels actually work . That’s exactly what Steven Shapiro is training his students to become. Steven is the Director of the Hospitality...
Aug 24, 202550 minCan doing good actually make your business more profitable? In this episode of The Room Key, host Chase Keller sits down with Anna Blue, former President of the AHLA Foundation, for a candid and insightful conversation...
Aug 17, 202543 minInsurance might not be the most glamorous part of running a hotel, but it’s one of the most important. In this episode of The Room Key , I sit down with Tyler Trunnell , better known as “Mr. Hotel Insurance,” to dig...
Aug 10, 202549 minWhen you’re facing failed QA inspections, bad guest reviews, and the threat of losing your franchise flag, there’s no time for slow fixes—you need a turnaround expert. Jake Isaacs has made a career out of stepping into...
- Aug 3, 202532 min
From Front Desk to Fairfield: A Conversation with Hotel Owner Vimal Ranat Growing up in a hotel can teach you a lot about life—and about business. In this episode of The Room Key , host Chase Keller sits down with...
Jul 25, 202534 minFrom fry cook to Four-Star GM—Jeff Keeley’s hospitality journey is as inspiring as it is insightful. In this episode of The Room Key , Jeff takes us behind the scenes of luxury hotel management at the InterContinental...
Jul 20, 20251h 1mIf you're a hotel owner, manager, investor, or franchisee—this episode is for you. Stephen Barth is a hospitality attorney, professor at the Conrad Hilton College, and founder of HospitalityLawyer.com . He’s spent...
Recent guests
Recent guests on The Room Key. Study who booked and why before you pitch.
R
Rachel Humphrey
Defense Attorney to Association Exec to Champion for Women in Hospitality, Women in Hospitality Leadership Alliance
G
Greg Friedman
Head of ETF Management and Strategy at Fidelity, Peachtree Hotel Group
A
Anna Blue
President of AHLA Foundation, American Hotel & Lodging Foundation
J
Jake Isaacs
Gathering the Kings
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