May 12, 202519 minS3
<p>In this episode of The Partnership Path in Real Life, host John Rudow chats with Brad Orluk, Microsoft Alliances Director at Salesforce, about the very real—and very messy—challenges of multi-party partnerships...
business
The Partnership Path
Hosted by EQ Selling · business · EN-US
About this Podcast:
The Partnership Path is a blend of insights, expert advice, and strategies. Whether new or seasoned in partner management, this podcast guides you to become the go-to expert.On the Partnership Path In Real Life, you will hear firsthand stories and challenges from partner management pros. It’s not just a podcast; it’s your pocket mentor guiding you to excellence.
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Contact path
Verified email
Booking probability
23%
Guest openness
Selective
80/100
Required Score
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What is The Partnership Path about?
The Partnership Path is a blend of insights, expert advice, and strategies. Whether new or seasoned in partner management, this podcast guides you to become the go-to expert. On the Partnership Path In Real Life, you will hear firsthand stories and challenges from partner management pros. It’s not just a podcast; it’s your pocket mentor guiding you to excellence.
Who hosts The Partnership Path?
The Partnership Path is hosted by EQ Selling. The show has published 60 episodes to date.
What has The Partnership Path covered recently?
Recent episodes include "Managing a Multi-Party Partnership with Brad Orluk @ Salesforce" (12 May 2025, 19 minutes), "Managing a Multi-Party Partnership" (28 April 2025, 14 minutes), and "Managing Internal Stakeholders" (31 March 2025, 16 minutes).
How often does The Partnership Path publish?
The Partnership Path publishes roughly every two weeks, with episodes averaging 17 minutes across 60 episodes.
How hard is it to get booked on The Partnership Path?
Booking probability for The Partnership Path is 23%, and the host is rated Selective on guests. The Partnership Path requires a Pod Score of 80 or higher. The Partnership Path's contact route on record: verified email.
Who should pitch The Partnership Path?
The strongest fits for The Partnership Path are Business & Management Consulting and Photography, Polling & Other Services. The Partnership Path has a business audience.
About the host
EQ Selling hosts The Partnership Path, a business podcast with 60 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #66
Managing a Multi-Party Partnership
Apr 28, 202514 minS3<p>Welcome to the ultimate wrap-up of “Elevate Your Game: Advanced Partnering Skills of “The Partnership Path”,” where John Rudow and Toni Kent don’t just talk about partnerships—they dissect the realities of today’s...
Episode #63
Managing Internal Stakeholders
Mar 31, 202516 minS3<p>Building effective partnerships often starts behind the scenes—managing internal stakeholders is crucial for long-term success in any collaboration. In this episode of “The Partnership Path”, hosts John Rudow and...
Episode #59
Driving Organic Growth
Mar 3, 202517 minS3<p>In today’s fast-paced business environment, finding sustainable ways to grow your partnerships is essential. In this episode of "The Partnership Path", co-hosts John Rudow and Toni Kent dive into the concept of...
- Feb 18, 202519 minS3
<p>Welcome to another insightful episode of the The Partnership Path in Real Life! In this episode, John Rudow chats with Oliver Temple, EMEA Channel Sales Leader at Lytx, about the crucial concept of competitive...
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Episode #56
56. Growing Competitive Mindshare
Feb 3, 202513 minS3<p>In the latest episode of “The Partnership Path”, John Rudow and Toni Kent take a unique approach to understanding competitive mindshare in partnerships by likening it to gardening.</p><p>Just as weeds compete for...
- Jan 21, 202518 minS3
<p>In a world where partnerships can make or break a business, understanding the intricacies of negotiating with partners is crucial. In this episode of The Partnership Path in Real Life, host John Rudow sits down with...
- Jan 21, 202518 minS3
<p>Partnership negotiations can feel like walking a tightrope—one misstep could lead to disaster, while a well-timed decision could open doors to fantastic opportunities. In a recent enlightening conversation on the The...
Episode #53
53. Planning for Partnership Negotiations
Jan 7, 202517 minS3<p>In this enlightening discussion, John and Toni dive into the intricacies of planning for successful partnership negotiations. </p><p>Drawing parallels between vacation planning and strategic collaboration, they...
Episode #50
50. Decision Influence in Partnerships
Dec 3, 202414 minS3<p>In this episode of “The Partnership Path”, John Rudow and Toni Kent discuss the concept of decision influence within partnerships, emphasizing the importance of understanding the decision-making processes of...
- Nov 18, 202418 minS3
<p>In this episode of the Partnership Path in Real Life podcast, host John Rudow speaks with Kari Finnigan, Vice President of Channels at Infor, about managing partnerships in a smart, strategic way that focuses on...
Episode #48
48. IRL with Richard Chaves @ Microsoft on Portfolio Management vs. Partnership Management
Nov 18, 202419 minS3<p>In this episode of Partnership Path in Real Life, John Rudow sits down with Richard Chaves, a seasoned partnership manager at Microsoft, who has been working with partners throughout his extensive career. They dive...
Episode #47
47. Portfolio Mgmt vs. Partnership Mgmt
Nov 4, 202418 minS3<p>In this insightful episode of “The Partnership Path”, John and Toni discuss a critical topic for channel managers—“Portfolio vs. Partnership.” John breaks down the subtle yet impactful shift from a one-on-one partner...
Episode #1
46. The Partnership Path Season 2 Recap
Oct 28, 202424 minS3<p>In this podcast episode, John and Toni reflect on season two of The Partnership Path and discuss their excitement for season three. They review key takeaways from season two’s episodes, which focused on various...
- Aug 26, 202420 minS2
<p>Forecasting is a cornerstone of successful business partnerships, yet it's often seen as a tedious task. In this episode of the "Partnership Path", Gary Cockayne, an experienced leader in channel strategy, shares his...
Episode #17
44. Forecast Discussions with Partners
Aug 18, 202417 minS2<p>In this episode of “The Partnership Path”, John Rudow and Toni Kent take a closer look at the ins and outs of forecasting in partnerships and channel management. If you’re in a partnership or sales role, you’ll find...
- Aug 11, 202416 minS2
<p>In this engaging episode of the “Partnership Path” podcast, John welcomes Gary, a seasoned veteran in enterprise software, to share his invaluable insights on effective pipeline reviews with partners. Gary’s approach...
Episode #15
42. Pipeline Reviews with Partners
Aug 5, 202417 minS2<p>In this engaging episode of The Partnership Path, John and Toni dive into the intricacies of running effective pipeline reviews with partners. The conversation, filled with humor and practical advice, highlights the...
- Jul 29, 202418 minS2
<p>Episode Summary</p><p>In the latest episode of “The Partnership Path, we dive deep into the world of partner sales management with the seasoned expert, Selena Butler. With over two decades of experience in the field...
Episode #13
40. Being a Virtual Sales Manager
Jul 22, 202415 minS2<p>In the latest episode of “The Partnership Path,” Toni and John dive deep into the intricate world of partner sales teams. As seasoned professionals, they share their experiences, challenges, and solutions for...
Recent guests
Recent guests on The Partnership Path. Study who booked and why before you pitch.
T
Toni Kent
keynote speaker, event host, stand-up comedian, podcaster, writer, The Partnership Path
B
Brad Orluk
Salesforce
J
John Rudow
The Partnership Path
O
Oliver Temple
Lytx
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