Hosted by Nigel Maine · 🇺🇸 US · EN · 51 episodes
Established thought leaders with verified media credentials.
The GTM Reset is a B2B revenue strategy podcast for CEOs and commercial leaders who know the standard go-to-market model is no longer fit for purpose. Episodes are the audio edition of the salesXchange live show exploring how B2B firms can replace fragmented GTM activity with a structured commercial operating system. If pipeline feels inconsistent, Martech keeps expanding, sales capacity is under pressure, and ARR per employee is going the wrong way, the issue is not more activity. The issue is the operating model. Hosted by Nigel Maine, founder of salesXchange, this podcast explores how SaaS and B2B companies replace fragmented go-to-market activity with a visible, structured commercial operating system. Episodes cover: Market visibility across the total addressable market Weekly broadcasting for trust and authority Anonymous buyer behaviour in B2B Meeting-read
Nigel Maine hosts The GTM Reset – The B2B Operating System Podcast, a business show with 51 episodes published.
Episode 12 is the proof-of-concept episode. Nigel Maine walks through the live RAG installation built on 1.67 million words of salesXchange IP — 708 documents, 4,590 retrieval chunks, 768-dimension embeddings running on
Most B2B businesses are spending half a million pounds or more a year on a go-to-market model that doesn't work. Not because the people running it aren't capable, but because the model itself is broken. Tools that don't
Most B2B companies are invisible to 95% of their total addressable market. Not because their product is weak — but because they have been handed a consumer-grade marketing playbook and told to get on with it. Same softwa
Most B2B companies think they have a pipeline problem. They don't. They have a visibility problem. For nearly twenty years the B2B sales model has been built on the same idea, capture the lead, score the lead, chase the
ARR per FTE is the only B2B SaaS metric that exposes whether your go-to-market system is actually working. Annual recurring revenue is annual, but every prospecting, marketing and BDR activity in your business is measure
B2B campaign thinking is structurally broken and the data finally proves it. After 70 years of quarterly pushes, demand gen sprints, and ABM cycles, every B2B is running the same playbook and getting the same modest resu
Gated content is sold as a “lead engine,” but enterprise buyers experience it as a trap. The moment someone is curious enough to learn, we hit them with a form, a workflow, and the implied threat of follow-up. We unpack
Most B2B companies are still trying to grow revenue using a model that no longer fits how senior buyers behave. They count pipeline stages, measure campaign activity, and add more Martech, while the real problem sits som
Many B2B companies have a Total Addressable Market of thousands of organisations , yet their entire pipeline strategy relies on a small number of SDRs making cold calls . But when you actually run the numbers, the mathem
The weekly GTM Operating System broadcast for B2B CEOs. Rethinking how enterprise companies generate revenue. For more than a decade, many B2B go-to-market strategies have quietly adopted thinking from the consumer marke
The weekly B2B Operating System broadcast for CEOs. Replace outdated Martech. Engineer predictable revenue. If adding tools has not improved predictability, the issue is not technology. It is architecture. In this sessio
This is the audio edition of B2B GTM Live with Nigel Maine from salesXchange. This episode was originally broadcast as a live show with supporting visuals and illustrations. To watch the full video version and access the
Probably the most significant show so far as we talk about what we've learned about B2B new business development during this year. We maintain, 'if you do what you've always done, you'll get what you've always got'. B2Bs
If your prospects don’t know who you are or what you do, you’re finished! After decades in the trenches, and a massive amount of research and analysis, we have discovered and documented the strategy you need to communica
In today's rapidly evolving business landscape, staying ahead in the B2B space demands innovative approaches to sales and marketing. One such groundbreaking strategy is the integration of live broadcast programs, akin to
Ask your questions about new business development and prospect engagement on LinkedIn - or you can post/ask beforehand. Call: 0800 970 9751 Text: 07547 187383 Email: nigel@salesxchange.co.uk Chat: https://lnkd.in/eUH6aEW
Missed Your Sales Target Again? Discover The Only Viable New Strategy For Getting New Business in 2023/4 and Beyond! How’s your pipeline? Are you on target? What do your next few months look like? Still waiting for leads
The most popular page on most business websites is the About Us page. The reason being, browsers, prospects, i.e., potential customers want to know who the people are who they might decide to buy from. This doesn’t mean
When starting a new business or making plans to scale up, there is always a flurry of excitement and anticipation. Everyone wants the new idea, product, or plan to work. But the reality is the foundation of our new strat
26/10/23: How Talent Acquisition and Recruitment is Broken for B2Bs! - Unless you know a raft of different people, you will need to employ someone in Talent Acquisition or the services of either a recruitment agency, Lin
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The GTM Reset – The B2B Operating System Podcast is hosted by Nigel Maine. The show is categorised under business (marketing) and has published 51 episodes.
The GTM Reset – The B2B Operating System Podcast has published 51 episodes.
The GTM Reset – The B2B Operating System Podcast regularly covers business, marketing, entrepreneurship. It sits in the business category, with a marketing focus.
The GTM Reset – The B2B Operating System Podcast is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
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Episodes of The GTM Reset – The B2B Operating System Podcast average 68 minutes, giving guests a long-form format with plenty of time to expand on their expertise.
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