Oct 29, 202615 minS1
E1211: Can SEO generate revenue in 3-6 months? Deno Hawari shared 10 SEO tips drawn from work that generated $35 million for clients. I go through every tip, explain what I agree with, and push back where the advice...
business
The Edward Show
Hosted by Edward Sturm · business · EN
About this Podcast:
Daily SEO advice, hacks, and interviews with some of the top voices in search engine optimization, as well as sit-downs with many undiscovered talents.
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Contact path
Verified email
Booking probability
40%
Guest openness
Selective
80/100
Required Score
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Signup to Generate a PitchQuestions about The Edward Show
What is The Edward Show about?
Daily SEO advice, hacks, and interviews with some of the top voices in search engine optimization, as well as sit-downs with many undiscovered talents.
Who hosts The Edward Show?
The Edward Show is hosted by Edward Sturm. The show has published more than 1,000 episodes to date.
What has The Edward Show covered recently?
Recent episodes include "10 SEO Tips That Made Clients $35M (And Where I Disagree)" (29 October 2026, 15 minutes), "Google Explains How It Understands Keywords (And How to Rank for More)" (26 October 2026, 10 minutes), and "Is GEO a Distraction? Marie Haynes vs. Mike King (and the Tactics That Work)" (25 October 2026, 13 minutes).
How often does The Edward Show publish?
The Edward Show publishes roughly daily, with episodes averaging 39 minutes across more than 1,000 episodes.
How hard is it to get booked on The Edward Show?
Booking probability for The Edward Show is 40%, and the host is rated Selective on guests. The Edward Show requires a Pod Score of 80 or higher. The Edward Show's contact route on record: verified email.
Who should pitch The Edward Show?
The strongest fits for The Edward Show are Marketing, Advertising & PR. The Edward Show has a business audience.
About the host
Edward Sturm hosts The Edward Show, a business podcast with more than 1,000 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Oct 26, 202610 minS1
E1209: Google's John Mueller explained how Google interprets searches, expands keywords with synonyms, and connects related topics. At Search Central Live in Barcelona, Google also showed how AI search breaks one...
- Oct 25, 202613 minS1
E1208: Is GEO a distraction, or are SEOs measuring the wrong thing? Marie Haynes analyzed 145 million sessions across 100 websites and found that ChatGPT sent just 0.62% as much traffic as Google organic. All LLMs...
- Oct 23, 20261h 24mS1
E1207: An SEO spent his summer collecting more than 30,000 documents to find which SEO tactics work. That SEO, Krešimir Ćorluka, narrowed them to 9,249 studies, tests, and papers, then ranked the strongest evidence. I...
- Oct 23, 20261h 57mS1
E1206: Black Friday SEO usually starts months before the sale. But if you're starting late, there are still ways to get your offers in front of buyers on Google and ChatGPT. I'm joined by Gagan Ghotra, Harpreet Singh...
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- Oct 21, 20262h 2mS1
E1204: Google is heading toward an algorithm designed to target AI-generated content, according to Kristine Schachinger, an SEO and Google penalty recovery specialist with 15 years of recovery experience. Google's John...
- Oct 19, 202611 minS1
E1202: AI is turning self-promotion into recommendations. People are calling themselves the top expert in their niche on LinkedIn, in press releases, and on their own websites. Google's AI Overviews then repeat those...
- Oct 18, 202613 minS1
E1201: Google is feeding Ahrefs, Semrush, Moz, and other SEO rank trackers incorrect search results. Websites appear to lose rankings overnight, even when Google Search Console shows stable rankings and traffic...
- Oct 17, 202614 minS1
E1200: What SEO strategies actually work? I found a Reddit thread asking SEO practitioners which strategies delivered real results. For episode 1,200 of The Edward Show, I break down nine strategies and explain how to...
- Oct 15, 202610 minS1
E1198: Do nofollow backlinks boost Google rankings? I walk through findings from Rand Fishkin, Kyle Roof, and Joy Hawkins, plus an AI search study that challenges the idea that nofollow links have no SEO value. The...
- Oct 14, 202612 minS1
E1197: Elon Musk's Grokipedia went from 6.5 million monthly Google clicks in July to just 200,000. That's a 97% collapse in organic search traffic for xAI's entirely AI-written alternative to Wikipedia. And despite...
- Oct 6, 20261h 1mS1
E1190: Google is making it harder to scrape its search results, and SEO tools are getting caught in the middle. Barry Schwartz, founder of Search Engine Roundtable and one of the longest-running reporters in the search...
- Oct 5, 202612 minS1
E1188: Your page might target a keyword properly and still lose rankings because you chose the wrong type of page for the search. I turn search intent into a quiz: for each keyword, predict whether searchers want a blog...
- Oct 4, 202613 minS1
E1187: Google changed its guidance on AI-generated content on October 1, and the new language makes one thing very clear: publishing unchecked AI content creates real SEO risk. Google now explicitly says publishers must...
Episode #1185
Google's September 2026 Spam Update Phase 2 Hits (And Reddit's AI Translations Are Winning Again)
Oct 2, 202617 minS1E1185: Google's September 2026 spam update just entered what looks like phase two. Google launched the update on September 24. The first major wave hit around September 25-27. Things cooled down, then volatility...
- Sep 30, 20261h 21mS1
E1184: Jacky Chou and David Quaid sit down for a wide-ranging conversation about where SEO still makes money in 2026, what Jacky would build today, and why he thinks most indie hackers leave huge opportunities on the...
- Sep 30, 20261h 2mS1
E1183: ChatGPT is building more of its own search index, and that changes where SEO goes next. David G. Quaid joins me to break down what OpenAI appears to be doing, how its cached web content starts to function like an...
Episode #1181
6 Boring SEO Habits That Actually Grow Your Traffic
Sep 28, 202611 minS1E1181: I break down six SEO habits that marketers and site owners use to grow traffic without chasing a new tactic every week. These came from a popular SEO Growth subreddit thread where people shared the habits that...
Episode #1180
Google's September 2026 Spam Update Is Here (And It Came With a Secret AI Spam Detector)
Sep 27, 202614 minS1E1180: Google's September 2026 spam update is rolling out, and this one looks very different from the last few. The update started September 24 and is registering a 9.4/10 on Semrush's volatility tracker. Google Search...
- Sep 25, 20261h 26mS1
E1179: PBNs still work in 2026, and Kalin Karakehayov has the numbers to back up why he thinks they remain one of the most underrated strategies in SEO. I'm joined by Kalin Karakehayov, Charles Floate, and David Quaid...
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