Media Captain Digital Marketing Podcast

Google's March 2026 spam algorithm update rolled out in under 24 hours, the fastest in history, and the local pack is changing in ways that could affect how customers find your business. Jason and Stefanie Parks break...

We run a digital marketing agency working with hundreds of businesses across the country, and every two weeks we share what we are actually seeing in the trenches. In this episode, we break down 11 marketing items that...

In this episode, Jason and Stephanie Parks sit down with Will Crall, President of On3 Sports, one of the fastest-growing college sports media brands in the country. Will shares how On3 built its empire through...

Google and Meta just released their Q4 earnings, and the numbers are staggering. Google pulled in $113B in revenue while Meta hit $60B, but the profit margins tell a different story. We break down what these earnings...

After a 6-year hiatus, sibling co-founders Stefanie and Jason Parks are back with their marketing podcast. They own Media Captain (a marketing agency serving 100+ clients since 2010) and DermWarehouse (an e-commerce...

US Consumers spent $8.9 billion online on Black Friday, down from the record $9 billion in 2020, the forest ever year-over-year decline for eCommerce sales [ source ]. Traffic at retail stores on Black Friday dropped...

In Episode 59, Jason Parks of The Media Captain talks about the Facebook eCommerce Retargeting Strategy he set-up for DermWarehouse. This includes how to structure your retargeting based on purchasers and non purchases...

Below are the 11 marketing items we cover in episode 58: Google is changing the name of Google My Business to Google Business Profile. In order to understand SEO, you need to understand what Google likes and dislikes...

Below are the 11 marketing items of the week that Jason covers in detail. You can read the entire email blast for the week HERE . Saks Fifth Avenue spun off their rapidly growing eCommerce division . In doing so, the...

What are heading tags and why are they so important for SEO? Google announced that mobile users will now have continuous scroll in search results. We're proud of the new moss wall art we had installed in our conference...

Do you know the most popular search query on Bing? It’s “Google” [ source ]. In June 2021, online search engine Bing accounted for 5.56 percent of the global search market, while market leader Google had a market share...

Toast had its initial public offering this week that could value the restaurant-tech company at more than $16 billion [ source ]. Toast is a point of sale software for restaurants. Aftership is a software company we...

Amazon is likely the front-runner for NFL Sunday Ticket [ source ]. The NFL may ask for up to $2.5 billion per year for the package, a source said. I expect to see more of the major technology/digital companies (Amazon...

Google announced it will be killing expanded text ads, starting June 30, 2022 [ learn more ]. They will only serve responsive search ads moving forward. According to Google, responsive search ads see a 7% higher...

Stefanie and Jason discuss DermWarehouse moving into their new warehouse space. This is the perfect podcast for any aspiring business owner or entrepreneur looking to move offices. They discuss every step of the move...