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The Digital Remodeler

business · EN-US

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About this Podcast:

The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age. Join host Carl Willis, a seasoned home services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable home remodeling business in today's ever-evolving market. Whether you're a seasoned pro or just starting out, this show is the ultimate guide to help you modernize your business and thrive in the digital world.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

35%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about The Digital Remodeler

What is The Digital Remodeler about?

The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age.

What has The Digital Remodeler covered recently?

Recent episodes include "Your Marketing Is Generating Leads, So Why Aren’t You Making More Money? | Webinar Replay" (30 October 2026, 42 minutes), "Why Your Remodeling Marketing Sounds Like Everyone Else, And How Story Fixes It | Matt Wolfe" (23 October 2026, 30 minutes), and "How to Dominate Your Local Remodeling Market with an Integrated Marketing Strategy" (16 October 2026, 29 minutes).

How often does The Digital Remodeler publish?

The Digital Remodeler publishes roughly weekly, with episodes averaging 28 minutes across 197 episodes.

How hard is it to get booked on The Digital Remodeler?

Booking probability for The Digital Remodeler is 35%, and the host is rated Selective on guests. The Digital Remodeler requires a Pod Score of 80 or higher. The Digital Remodeler's contact route on record: verified email.

Who should pitch The Digital Remodeler?

The strongest fits for The Digital Remodeler are Site Preparation & Other Trades and Business & Management Consulting. The Digital Remodeler has a business audience.

About the host

The Digital Remodeler is a business podcast with 197 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • The Digital Remodeler

    Your Marketing Is Generating Leads — So Why Aren’t You Making More Money? | Webinar Replay

    Oct 30, 202642 min

    Your agency just sent over the report. Traffic is up 32%. Leads are up 24%. Cost per lead is down 18%. They’re celebrating. And you’re staring at your cash flow wondering where the profit is. More marketing activity...

  • The Digital Remodeler

    Why Your Remodeling Marketing Sounds Like Everyone Else — And How Story Fixes It | Matt Wolfe

    Oct 23, 202630 min

    Most remodeling contractors lead their marketing the same way: 35 years of experience, certified, licensed, trusted local contractor. And so does everyone else on the first page of Google. The problem isn’t what you’re...

  • The Digital Remodeler

    How to Dominate Your Local Remodeling Market with an Integrated Marketing Strategy

    Oct 16, 202629 min

    Most remodeling contractors are fighting for scraps in their local market while a few dominate — not because they’re spending more on ads, but because their marketing works as a system instead of a collection of...

  • The Digital Remodeler

    Why Counting Leads Is Costing Your Remodeling Business Money—The Right Way to Measure Marketing ROI

    Oct 9, 202616 min

    A pizza shop can measure success by order volume. Every customer sees an ad, places an order, gets their pizza, and pays. Simple. Your $75,000 kitchen remodel follows a completely different path. That homeowner...

  • The Digital Remodeler

    Why Most Remodeling Contractors Waste Their Ad Spend (And How Retargeting Fixes It)

    Oct 2, 202613 min

    Getting people to your website is only half the battle. Most remodeling contractors invest in advertising, generate traffic, and still miss the real objective — turning qualified visitors into paying clients. That's...

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  • The Digital Remodeler

    The Role of CRM Systems in Remodeling Marketing: Enhancing Customer Relationships and Sales

    Sep 26, 20269 min

    Leads don’t usually vanish, they drift when follow-up is slow, tracking is messy, or nobody owns the next step. We dig into how a CRM system helps remodeling contractors bring order to the chaos by connecting remodeling...

  • The Digital Remodeler

    Google Local Service Ads Are Changing — What Remodeling Contractors Must Do Before October 1st

    Sep 18, 202652 min

    Google Local Service Ads aren't disappearing — but the way they work is changing significantly, and the contractors who don't prepare are going to feel it in their ad bill before they understand why. In this webinar...

  • The Digital Remodeler

    Why Your Marketing Agency Is Failing Your Remodeling Business — And What to Do About It

    Sep 11, 202631 min

    You're not paying for marketing. You're paying for someone else's education in your industry. And every month that continues, your competitors who hired a specialist are getting the calls, the rankings, and the projects...

  • The Digital Remodeler

    The 18,000 Dollar Brand Awareness Mistake

    Sep 5, 202623 min

    Most remodeling marketing fails for one simple reason: it treats a $45,000 to $90,000 renovation like a $300 service call. We’re not interested in “more traffic” or prettier social feeds if the phone isn’t ringing with...

  • The Digital Remodeler

    The LSA "Double Whammy" - Are You Prepared?

    Aug 29, 202613 min

    Google is about to make silence expensive. Starting October 1, 2026, Local Services Ads can bill you for missed calls that last more than 20 seconds during business hours, and that one policy tweak can crush remodeling...

  • The Digital Remodeler

    Your Website Is Going Away — How Remodeling Contractors Win When AI Becomes the Decision Engine

    Aug 22, 202642 min

    What if the next homeowner who chooses your company never actually visits your website? Not because they chose someone else — but because an AI agent already researched your business, compared your competitors, answered...

  • The Digital Remodeler

    Are Your Ads Broken? How to Diagnose and Fix a Failing Ad Campaign | Skip Wilson

    Aug 14, 202629 min

    Most contractors who say "advertising doesn't work" actually have a broken campaign — not a broken platform. There are people on Google and Facebook who need exactly what you offer. The question is which piece of your...

  • The Digital Remodeler

    How Yelp And ChatGPT Change Local Remodeling Leads

    Aug 7, 202620 min

    The search bar is losing its job. Homeowners are starting to ask AI for contractor recommendations the same way they ask for a great bowl of ramen: with real context, real constraints, and a desire for a confident...

  • The Digital Remodeler

    Zero-Click Search Is Here: What It Means for Remodeling Contractors and How to Stay Visible

    Jul 31, 202629 min

    68% of Google searches now end without a single click. That's not a typo. For every 1,000 US Google searches, only about 232 actually reach an independent website. And that number is still moving in the wrong direction...

  • The Digital Remodeler

    How to Create a Remodeling Blog That Educates and Converts

    Jul 25, 202617 min

    Homeowners don’t wake up and hire a remodeler the same day. They research. They compare. They look at photos, read reviews, ask friends, and try to understand costs and timelines before they trust anyone with their...

  • The Digital Remodeler

    Stop the Lead Leak: 7 Places Remodeling Contractors Lose Opportunities Before the Sale

    Jul 17, 202635 min

    More leads are not always the answer. Sometimes more leads just expose a broken system — and expose it faster. Most remodeling company owners default to one solution when sales feel slow: we need more leads. But if your...

  • The Digital Remodeler

    Why Remodeling Contractors Need an AI-First Marketing Partner (Not Another Generic Agency)

    Jul 10, 202620 min

    Most remodeling contractors make the same expensive mistake when hiring a marketing agency. They choose based on pretty websites, polished sales decks, and promised lead volume — instead of finding a partner who...

  • The Digital Remodeler

    Stop Using Generic AI. Here's How Remodeling Contractors Train It to Actually Work

    Jul 3, 202615 min

    Most remodeling contractors using AI sound like they hired a college intern. And it's not because AI doesn't work. It's because it hasn't been trained to understand their business. Generic AI produces generic results...

  • The Digital Remodeler

    Why Most Remodeling Contractors Are Solving the Wrong Lead Generation Problem | Digital Remodeler

    Jun 26, 202611 min

    More traffic. More calls. More inquiries. That's what most remodeling contractors think they need. But that's not actually the problem. The real issue is the absence of a system. Most contractors treat leads like...

  • The Digital Remodeler

    The AI Authority Blueprint: 7 Moves Remodeling Contractors Must Make Right Now | Webinar Replay

    Jun 19, 20261h 22m

    Google didn't kill search. It rebuilt search around decisions. And if your remodeling business isn't positioned to be understood, verified, and trusted by AI — you're not just losing rankings. You're losing...

Recent guests

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