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Hosted by Unknown Host · 🇺🇸 US · EN-US · 187 episodes
Established thought leaders with verified media credentials.
The Digital Remodeler is a podcast that explores the latest trends, tools, and strategies for transforming your home remodeling business in the digital age. Join host Carl Willis, a seasoned home services digital marketing consultant, as he interviews industry experts, shares success stories, and provides actionable tips to help you stay ahead of the curve and build a successful and sustainable home remodeling business in today's ever-evolving market. Whether you're a seasoned pro or just starting out, this show is the ultimate guide to help you modernize your business and thrive in the digital world.
Unknown Host hosts The Digital Remodeler, a business show with 187 episodes published.
Most contractors who say "advertising doesn't work" actually have a broken campaign — not a broken platform. There are people on Google and Facebook who need exactly what you offer. The question is which piece of your ca
The search bar is losing its job. Homeowners are starting to ask AI for contractor recommendations the same way they ask for a great bowl of ramen: with real context, real constraints, and a desire for a confident answer
68% of Google searches now end without a single click. That's not a typo. For every 1,000 US Google searches, only about 232 actually reach an independent website. And that number is still moving in the wrong direction f
Homeowners don’t wake up and hire a remodeler the same day. They research. They compare. They look at photos, read reviews, ask friends, and try to understand costs and timelines before they trust anyone with their home.
More leads are not always the answer. Sometimes more leads just expose a broken system — and expose it faster. Most remodeling company owners default to one solution when sales feel slow: we need more leads. But if your
Most remodeling contractors make the same expensive mistake when hiring a marketing agency. They choose based on pretty websites, polished sales decks, and promised lead volume — instead of finding a partner who actually
Most remodeling contractors using AI sound like they hired a college intern. And it's not because AI doesn't work. It's because it hasn't been trained to understand their business. Generic AI produces generic results. It
More traffic. More calls. More inquiries. That's what most remodeling contractors think they need. But that's not actually the problem. The real issue is the absence of a system. Most contractors treat leads like isolate
Google didn't kill search. It rebuilt search around decisions. And if your remodeling business isn't positioned to be understood, verified, and trusted by AI — you're not just losing rankings. You're losing opportunities
Google just changed the game. Again. And if you're still marketing your remodeling business the way you were 12 months ago, you're already behind. In this episode of the Digital Remodeler podcast, Carl Willis breaks down
You're good at what you do. Good enough to stay busy. But at some point, you can't be the tradesman, the estimator, the admin, the follow-up guy, and the CEO all at once. Something has to give — and if you don't build sy
This isn't another tactics webinar. It's a strategic briefing for serious remodeling contractors who want to understand what's actually changing in local search — and what to do about it before your competitors figure it
Your marketing budget can either buy random activity or build a system that reliably fills your pipeline. We’re talking straight to remodeling company owners who are doing real revenue and can’t afford inconsistent lead
Google is quietly replacing the familiar search results page with something far more powerful and far more disruptive: an agent manager that can research, plan, negotiate, and transact while you are away. That is why we
Google’s CEO spent an hour talking about the future of search and barely hinted at the one thing local businesses depend on: humans clicking through results. That silence is the signal. When “agentic search” becomes norm
Google is no longer just a search engine. It's a decision engine — and by the time a homeowner calls you, their decision is already mostly made. If your business isn't showing up across the 7 to 12 touchpoints that happe
If your subcontractor relationship starts and ends with a handshake and a certificate of insurance, your business is exposed — and you may not find out until it's too late. In this episode of the Digital Remodeler podcas
Most marketing agencies have no idea how a remodeling business actually works. They know ad platforms and content calendars — but they don't understand six-month sales cycles, project seasonality, or what it takes to ear
If you're a remodeling contractor who thinks your general liability policy covers everything — this episode is going to change how you see your insurance program. In this episode of the Digital Remodeler podcast, host Ca
Let's be honest — referrals are great, but they're not a marketing strategy. They're a byproduct of your past success, not a system for future growth. If you're a remodeling contractor doing $500K or more a year and you'
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The Digital Remodeler is hosted by Unknown Host. The show is categorised under business (marketing) and has published 187 episodes.
The Digital Remodeler has published 187 episodes.
The Digital Remodeler regularly covers business, marketing. It sits in the business category, with a marketing focus.
The Digital Remodeler is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Digital Remodeler hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Digital Remodeler average 31 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates The Digital Remodeler's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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