
In this episode of the 1% Edge podcast, host Carlos Nouche and guest Patrick Engasser discuss the importance of overcoming challenges in business, leadership, and personal growth. Patrick shares his inspiring journey of...


Welcome to The 1% Edge Podcast with Carlos Nouche! The 1% Edge Podcast delivers insightful interviews with exceptional guests who share their personal journeys of continuous improvement—striving to get 1% better every day. Our focus is on go-to-market leaders across a range of industries, including roles such as: sales, customer success, sales operations, revenue enablement, marketing, product design, and more. Whether you’re a GTM professional seeking actionable insights or aiming to elevate your career, this podcast is your go-to resource for inspiration and practical strategies. Join us as we explore the mindset, habits, and strategies that drive success in the modern business landscape.
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Contact path
Public web form
Booking probability
32%
Guest openness
Selective
Sign up to generate a grounded pitch for The 1% Edge.
Signup to Generate a PitchWelcome to The 1% Edge Podcast with Carlos Nouche! The 1% Edge Podcast delivers insightful interviews with exceptional guests who share their personal journeys of continuous improvement, striving to get 1% better every day.
Recent episodes include "E98 - Embracing Adversity for Growth | Patrick Engasser" (27 October 2026, 41 minutes), "E97 - Why Green Accounts Still Churn | Alex Raymond" (20 October 2026, 33 minutes), and "E95 - AI and the Data Quality Crisis | Tamar Gill" (6 October 2026, 32 minutes).
The 1% Edge publishes roughly weekly, with episodes averaging 34 minutes.
Booking probability for The 1% Edge is 32%, and the host is rated Selective on guests. The 1% Edge requires a Pod Score of 80 or higher. The 1% Edge's contact route on record: public web form.
The strongest fits for The 1% Edge are Business & Management Consulting and Photography, Polling & Other Services. The 1% Edge has a business audience.
The 1% Edge is a business podcast.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

In this episode of the 1% Edge podcast, host Carlos Nouche and guest Patrick Engasser discuss the importance of overcoming challenges in business, leadership, and personal growth. Patrick shares his inspiring journey of...

In this episode of the 1% Edge podcast, Carlos Nouche and Alex Raymond discuss the phenomenon of green accounts that churn unexpectedly. They explore the definition of green accounts, the responsibilities of account...

In this episode of the 1% Edge Podcast, Carlos Nouche speaks with Tamar Gill, co-founder and CEO of eCore Services, about the critical importance of data quality in the age of AI. They discuss how AI cannot fix bad...

In this episode of the 1% Edge podcast, host Carlos Nouche and guest Haren Bhakta discuss the concept of customer obsession and its significance in business. They explore how true customer obsession goes beyond mere...

This episode breaks down why procurement should not be treated as an obstacle, but as a person you need to understand. Carlos Nouche talks with Jorge Gayle, negotiations instructor at the Black Swan Group and former...

In this episode, Julie Case shares her journey from corporate tech executive to startup founder, highlighting the sacrifices, challenges, and strategies involved in building Cadents, an AI-native risk intelligence...

Episode #90
In this episode, Ryan Lazar shares insights on scaling a business through process, leadership, and discipline. Discover practical frameworks, the importance of cross-functional alignment, and how to build a culture of...

Episode #89
In this episode, Carlos Nouche interviews Eric Hugunin, VP of Sales at Ringover, about the irreplaceable human touch in sales amidst AI advancements. They explore how relationships, trust, and personal interactions...

In this episode of the 1% Edge Podcast, Carlos Nouche and Lena Chukhno discuss the evolving landscape of go-to-market strategies for AI solutions. They explore the differences between selling AI and traditional SaaS...

In this episode of the 1% Edge Podcast, host Carlos Nouche speaks with sales leader Michael Biedermann about the importance of rhythm and foundations in sales leadership. They discuss how curiosity is a vital skill for...

In this episode of the 1% Edge Podcast, host Carlos Nouche speaks with James Muir, founder and CEO of Best Practice International, about effective sales closing techniques. They discuss the surprisingly low close rates...

In this episode of the 1% Edge podcast, host Carlos Nouche speaks with Cory Carlson, an author and executive coach, about the challenges and strategies of achieving success at work and home. They discuss the myth of...

In this episode of the 1% Edge, host Carlos Nouche engages with Brent Adamson, a renowned author and researcher in B2B sales. They explore the evolving landscape of sales, particularly the challenges and opportunities...

In this episode of the 1% Edge podcast, Carlos Nouche speaks with Ann Davis, CRO at Crunchbase, about the critical role of data in AI, the challenges organizations face in implementing AI solutions, and the...

In this episode of The 1% Edge Podcast, host Carlos Nouche sits down with global sales trainer, keynote speaker, and author Kyle Hegarty to discuss how the world of B2B sales is rapidly evolving. Buyers today are more...

In this episode of The 1% Edge Podcast, host Carlos Nouche sits down with Warren Kucker, Co-founder at Basiq.Work, to discuss one of the biggest hidden problems inside modern organizations: the conversation-to-action...

In this episode of the 1% Edge podcast, Carlos Nouche speaks with Meredith Chandler, head of sales at Aligned, about the critical role of discovery in the sales process. They discuss how effective discovery involves...

In this episode of The 1% Edge Podcast, host Carlos Nouche sits down with keynote speaker, sales coach, and CEO of LLJR Enterprises, Larry Long Jr., to discuss the real driver behind long-term business success: genuine...

In this episode of The 1% Edge, Carlos Nouche sits down with sales leader Todd Priest to explore what truly creates a strong and lasting company culture. Many organizations claim to have a great culture, but very few...

Sales teams spend millions on training, enablement tools, and coaching programs, yet many still struggle to improve performance. Why does traditional sales enablement fail? In this episode of The 1% Edge Podcast, Carlos...
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