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Tech Qualified

Hosted by New North · business · EN

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About this Podcast:

Tech Qualified is a podcast for B2B tech companies with small, scrappy marketing teams that are striving to compete with industry giants. In each episode, we showcase how scrappy teams are leveraging core methodologies, systems, AI, and more to generate qualified opportunities and achieve success with limited resources. Tune in to discover practical strategies that bring you closer to winning over your ideal customers.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

25%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about Tech Qualified

What is Tech Qualified about?

Tech Qualified is a podcast for B2B tech companies with small, scrappy marketing teams that are striving to compete with industry giants. In each episode, we showcase how scrappy teams are leveraging core methodologies, systems, AI, and more to generate qualified opportunities and achieve success with limited resources.

Who hosts Tech Qualified?

Tech Qualified is hosted by New North. The show has published 132 episodes to date.

What has Tech Qualified covered recently?

Recent episodes include "The Responsible Way to Use AI in B2B Content (Without Creating Slop)" (17 July 2026, 37 minutes), "Stop Asking Marketing for ROI (Until You Define Success)" (10 March 2026, 23 minutes), and "Scrappy vs Enterprise ABM (Tools, Budget & Setup)" (22 January 2026, 27 minutes).

How often does Tech Qualified publish?

Tech Qualified publishes roughly every two weeks, with episodes averaging 29 minutes across 132 episodes.

How hard is it to get booked on Tech Qualified?

Booking probability for Tech Qualified is 25%, and the host is rated Selective on guests. Tech Qualified requires a Pod Score of 80 or higher. Tech Qualified's contact route on record: verified email.

Who should pitch Tech Qualified?

The strongest fits for Tech Qualified are Marketing, Advertising & PR. Tech Qualified has a business audience.

About the host

New North hosts Tech Qualified, a business podcast with 132 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Tech Qualified

    The Responsible Way to Use AI in B2B Content (Without Creating Slop)

    Jul 17, 202637 min

    In this episode of Tech Qualified, host Justin Brown sits down with Jonathan Bland, Co-Founder of Omni Lab Consulting, to unpack one of the most pressing conversations in B2B marketing right now: how to use AI...

  • Tech Qualified

    Stop Asking Marketing for ROI (Until You Define Success)

    Mar 10, 202623 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Justin Brown, Co-Founder at Marketers in Demand. They explore what marketing ROI means when your team must both “keep the lights on” and drive...

  • Tech Qualified

    Scrappy vs Enterprise ABM (Tools, Budget & Setup)

    Jan 22, 202627 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Tristan Pelligrino, Co-Founder at Marketers in Demand. They explore the realities of account-based marketing (ABM) for small B2B tech teams, focusing...

  • Tech Qualified

    Why Every B2B Team Needs a Documented Marketing Roadmap

    Jan 8, 202623 min

    In this episode of Content Logistics, host Baylee Gunnell sits down with Justin Brown, founder of Marketers in Demand. They explore what it means to build a true marketing roadmap and why small B2B teams need more than...

  • Tech Qualified

    Measuring the ROI of Content

    Nov 6, 202527 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Justin Brown, Co-Founder at Marketers in Demand, to tackle the real challenges of measuring content ROI for small B2B marketing teams. They dig into...

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  • Tech Qualified

    Guide to Building a Winning Podcast Marketing Strategy

    Oct 23, 202541 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Justin Brown, Co-Founder at Marketers in Demand. They explore the real work that goes into launching and sustaining a successful B2B podcast...

  • Tech Qualified

    Attributes of a Good Landing Page

    Oct 9, 202524 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Kiyan Klocker to explore what makes a paid landing page work. Kiyan explains why landing pages must focus on a single audience and a single goal, and...

  • Tech Qualified

    Crafting ABM Messaging That Converts

    Sep 25, 202524 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Tristan Pelligrino, Co-Founder at Marketers in Demand. They explore how B2B tech companies can craft offers that cut through the noise and drive real...

  • Tech Qualified

    How to Create Great Content for B2B Tech

    Sep 11, 202518 min

    In this episode of Tech Qualified, host Baylee Gunnell sits down with Tristan Pelligrino, Co-Founder at Marketers in Demand. They explore how B2B tech companies can build stronger content strategies by focusing first on...

  • Tech Qualified

    Why Progress Beats Perfection in Marketing

    Aug 28, 202515 min

    In this episode of Tech Qualified, host Baylee Gunnell joins Colin Costigan, Head of Accounts at Marketers in Demand, to discuss a common marketing challenge. Many teams want to launch a perfect campaign, but the market...

  • Tech Qualified

    Knowing When to Adjust Strategy vs. Tactics

    Aug 14, 202514 min

    Marketers often jump directly into tactics, feeling pressure to show progress. In this episode of Tech Qualified,, Baylee Gunnell and Colin Costigan, Head of Accounts at Marketers in Demand, discuss how to build a...

  • Tech Qualified

    How Smart Marketers Build Websites That Convert

    Aug 6, 202525 min

    Building a website can feel overwhelming. In this episode of Tech Qualified, Erin Ham, Account Director at Marketers in Demand, shares a clear roadmap for website strategy. She joins host Baylee Gunnell to discuss why...

  • Tech Qualified

    How to Build a Founder-led Content Series

    Jul 21, 202529 min

    Justin Brown, co-founder of Marketing in Demand, explains why founder-led content matters more than most executives realize on this episode of Tech Qualified with host Baylee Gunnell. Justin argues that founders bring...

  • Tech Qualified

    The Importance of a Documented Channel Plan

    Nov 13, 202434 min

    In this episode of Tech Qualified, host Justin Brown talks with Joe Michalowski , Head of Client Services at New North , about the importance of documenting marketing strategies. They discuss the value of creating...

  • Tech Qualified

    Simplifying Complex Tech for Marketers

    Aug 8, 202433 min

    In this episode of Tech Qualified, hosts Justin Brown and Meredith Metsker welcome Florian Delval , Director and Technical Product Marketing Manager at ActionIQ. Florian shares his journey from software engineering to...

  • Tech Qualified

    How to grow a newsletter as a small, scrappy marketing team

    Jul 25, 202444 min

    In this episode of Tech Qualified, hosts Justin Brown and Meredith Metsker chat with Greg Elfrink , Director of Marketing at Empire Flippers . Greg shares his experiences and insights on building and maintaining a...

  • Tech Qualified

    Building a Brand from Scratch: Strategies for Small Marketing Teams

    Jul 11, 202438 min

    In this episode of Tech Qualified, hosts Justin Brown and Meredith Metsker sit down with Allys Ton from Qortex to discuss the intricacies of brand building, particularly for small marketing teams. Allys shares her...

  • Tech Qualified

    Balancing Marketing Fundamentals with Innovation

    Jun 27, 202446 min

    In this illuminating episode of "Tech Qualified," hosts Justin Brown and Meredith Metsker engage with Ryan Tidwell from Saltmine, exploring the unique challenges of marketing within niche B2B spaces. Ryan shares his...

  • Tech Qualified

    How to leverage B2B influencer with a small team

    Jun 13, 202435 min

    In the latest episode of "Tech Qualified," hosts Justin Brown and Meredith Medsker engage with Drew Moffitt from Kumospace to explore innovative strategies in B2B influencer marketing and virtual office environments...

  • Tech Qualified

    How to Use Asynchronous Recordings in Your Content Program

    May 31, 202427 min

    In this episode of Tech Qualified, hosts Justin Brown and Meredith Metsker chat with Stephen Robles of Riverside about asynchronous recording technologies. The discussion kicks off with an overview of Riverside's...

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