Oct 26, 202658 min
AI is reshaping research, marketing, and professional services, but real human insight remains a critical part of the equation. In this episode of the Greenbook Podcast, Lenny Murphy sits down with Andrew Au, Co-CEO of...
About this Podcast:
Immerse yourself in the evolving world of market research, insights and analytics, as hosts Lenny Murphy and Karen Lynch explore factors impacting our industry with some of its most innovative, influential practitioners. Spend less than an hour weekly exploring the latest technologies, methodologies, strategies, and emerging ideas with Greenbook, your guide to the future of insights.
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Verified email
Booking probability
36%
Guest openness
Selective
80/100
Required Score
Sign up to generate a grounded pitch for Greenbook Podcast.
Signup to Generate a PitchQuestions about Greenbook Podcast
What is Greenbook Podcast about?
Immerse yourself in the evolving world of market research, insights and analytics, as hosts Lenny Murphy and Karen Lynch explore factors impacting our industry with some of its most innovative, influential practitioners. Spend less than an hour weekly exploring the latest technologies, methodologies, strategies, and emerging ideas with Greenbook, your guide to the future of insights.
What has Greenbook Podcast covered recently?
Recent episodes include "183 - Human Signals in the AI Era with Andrew Au of Intercept" (26 October 2026, 58 minutes), "182 - Vazen’s Charlotte Kiddle & Yasmin Ayoub Sanusi on Smarter Retail Data" (12 October 2026, 46 minutes), and "180 - Rethinking Insights Impact with Nadine van Rooyen of WEX" (14 September 2026, 41 minutes).
How often does Greenbook Podcast publish?
Greenbook Podcast publishes roughly every two weeks, with episodes averaging 47 minutes.
How hard is it to get booked on Greenbook Podcast?
Booking probability for Greenbook Podcast is 36%, and the host is rated Selective on guests. Greenbook Podcast requires a Pod Score of 80 or higher. Greenbook Podcast's contact route on record: verified email.
Who should pitch Greenbook Podcast?
The strongest fits for Greenbook Podcast are Business & Management Consulting. Greenbook Podcast has a business audience.
About the host
Greenbook Podcast is a business podcast.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Oct 12, 202646 min
What if one of retail’s most valuable datasets has been hiding in plain sight? In this episode of the Greenbook Podcast, Karen Lynch sits down with Charlotte Kiddle and Yasmin Ayoub Sanusi of Vazen, formerly Virtual...
- Sep 14, 202641 min
What if an insight doesn’t lead to action? Does that mean it failed? In this episode of the Greenbook Podcast, Karen Lynch speaks with Nadine van Rooyen, Senior Effectiveness Manager at WEX, about challenging one of the...
Episode #179
179 - Sentient Design and the Future of AI-Powered UX with Josh Clark and Veronika Kindred
Aug 31, 202648 minWhat happens when AI becomes more than a tool and starts shaping the interface itself? Josh Clark and Veronika Kindred of Big Medium, co-authors of Sentient Design: Crafting Intelligent Interfaces with AI , join Karen...
- Aug 17, 202651 min
How can established insights organizations innovate with AI without sacrificing the rigor and trust that made them successful? Thania Farrar, Senior Vice President of Corporate Innovation at Burke, joins Lenny Murphy to...
View More
- Aug 3, 202649 min
What happens when evidence, communications, and AI converge? Crispin Beale, Worldwide CEO of IDX, joins Karen Lynch to explain why organizations must rethink how they manage their narratives in an era shaped by answer...
- Jul 6, 202640 min
In this episode of the Greenbook Podcast, Karen Lynch speaks with John Gilfeather, President of John Gilfeather & Associates and 2026 Market Research Council Hall of Fame inductee for Lifetime Achievement. John reflects...
- Jun 22, 202648 min
What if convenience isn’t just about saving time—but about reducing stress, mental load, and friction? In this episode of The Greenbook Podcast, Karen Lynch sits down with Maxalan Vickers, Senior Insights Manager at...
- Jun 8, 202654 min
In this episode of the Greenbook Podcast, Karen Lynch sits down with Adam Bai, Chief Strategy Officer and Chief Client Officer at Panoplai, winner of Greenbook’s inaugural Industry Impact Award at IIEX North America...
- May 25, 202640 min
In this episode of the Greenbook Podcast, Karen Lynch sits down with Future List Honoree Dan Parker-Smith to explore how documentary filmmaking techniques can transform the way insights are communicated. As the...
- May 11, 202654 min
In this episode of the Greenbook Podcast, Leonard Murphy sits down with Samuel Cohen, co-founder and CEO of Fairgen, to explore the rapidly evolving world of synthetic data and AI-powered digital twins. Samuel shares...
- Apr 27, 202644 min
In this episode of the Greenbook Podcast, Karen Lynch sits down with Haley Kiernan, Insights Manager at Mars Petcare and a 2026 Greenbook Future List honoree, to explore the evolving realities of modern research. Haley...
- Apr 13, 202647 min
What does it take to turn millions of fan interactions into meaningful insight? In this episode, host Karen Lynch sits down with Craig Swaisgood, VP of Data, Analytics & Business Intelligence for the New York Mets, to...
- Mar 30, 202650 min
In this episode of the Greenbook Podcast, Karen Lynch sits down with Tucker Mitchell, Senior Manager of Innovation Insights &...
- Mar 16, 202648 min
In this episode of the Greenbook Podcast, Karen Lynch sits down with Morgan Williams, Director of Qualitative Insights and Strategy Operations at CMB and a 2026 GreenBook Future List honoree. Morgan shares her career...
- Mar 2, 202645 min
Karen Lynch sits down with Nikki Quast, Senior Market Research Manager at Microsoft and the creator behind “Data Driven Nikki,” to explore how research, content creation, and AI are reshaping the insights profession...
- Feb 16, 202636 min
2026 Future List Honoree Feranmi Muraina joins Karen Lynch to explore what it really means to lead AI transformation inside a global brand. With a background in engineering and brand management, Feranmi brings a...
- Feb 2, 202645 min
Dr. Bridget Dalton, Head of Truth Futures at Truth Consulting and a 2026 Greenbook Futurist honoree, joins host Karen Lynch to unpack what it really means to “understand the future through culture.” With a background...
- Jan 19, 202649 min
Karen Lynch sits down with Karen McFarlane, Founder of Kaye Media and longtime fractional CMO, to unpack what board service really looks like beyond the shiny LinkedIn headline. From her early career pivot (HBO home...
- Dec 22, 202543 min
In this episode of the Greenbook Podcast, host Karen Lynch sits down with Emma LaPorte, Group Insights and Strategy Manager at Crown Resorts, to explore what it truly means to be a high-integrity insights leader. Emma...
Recent guests
Recent guests on Greenbook Podcast. Study who booked and why before you pitch.
J
Josh Clark
Chair of the International Dyslexia Association, Head of Landmark School, Institute for Healthcare Improvement
S
Samuel Cohen
PhD student at University College London (UCL), Facebook AI Research
M
Morgan Williams
Director of Qualitative Insights and Strategy Operations, Leicester University
A
Alfred Wahlforss
CEO & Co-founder at Listen Labs, Listen Labs
Best industries to pitch Greenbook Podcast for
PitchCentric classifies Greenbook Podcast under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
Similar Podcasts
Shows with the most semantically similar episode content. Pitch one, pitch all; producers cluster.
The Cambridge Marketing Podcast
28~400 listeners87% similar
The Exchange
26~373 listeners87% similar
The Curiosity Current: A Market Research Podcast
27~385 listeners87% similar
Business of Marketing
31~441 listeners86% similar
Grass Roots - Green Industry Pros
26~378 listeners85% similar
Masters of Marketing
26~370 listeners85% similar
More on Business & Management Consulting
Guides and articles for guests pitching shows like this one.
Podcasts like Greenbook Podcast
Is this podcast yours and you'd like to remove or correct details? Request removal or email privacy@pitchcentric.com.
Questions about the free trial? See the pricing FAQ