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The Curiosity Current: A Market Research Podcast

Hosted by AYTM · business · EN · 82 episodes

Audience: 4

About this Podcast:

Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night? Get swept away by the Curiosity Current: A Market Research Podcast about two world-leading market research experts who follow their natural curiosity to bring consumer insights to life.

Pitch Analysis

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Contact path

Verified email

Booking probability

34%

Guest openness

Selective

Verified email on file
80/100
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Questions about The Curiosity Current: A Market Research Podcast

What is The Curiosity Current: A Market Research Podcast about?

Do you find yourself pondering what today’s trends and insights tell us about tomorrow’s consumers? Ever wonder how technology is changing the market research landscape? Are you curious about what keeps insights professionals up at night?

Who hosts The Curiosity Current: A Market Research Podcast?

The Curiosity Current: A Market Research Podcast is hosted by AYTM. The show has published 82 episodes to date.

What has The Curiosity Current: A Market Research Podcast covered recently?

Recent episodes include "Why AI is the high school intern of market research with Alisa Hamilton" (20 October 2026, 27 minutes), "The tension is where the insight lives with Aksel Bedikyan" (13 October 2026, 35 minutes), and "Building the case for research before anyone asks for it with David Yin" (6 October 2026, 40 minutes).

How often does The Curiosity Current: A Market Research Podcast publish?

The Curiosity Current: A Market Research Podcast publishes roughly weekly, with episodes averaging 37 minutes across 82 episodes.

How hard is it to get booked on The Curiosity Current: A Market Research Podcast?

Booking probability for The Curiosity Current: A Market Research Podcast is 34%, and the host is rated Selective on guests. The Curiosity Current: A Market Research Podcast requires a Pod Score of 80 or higher. The Curiosity Current: A Market Research Podcast's contact route on record: verified email.

Who should pitch The Curiosity Current: A Market Research Podcast?

The strongest fits for The Curiosity Current: A Market Research Podcast are Photography, Polling & Other Services. The Curiosity Current: A Market Research Podcast has a business audience.

About the host

AYTM hosts The Curiosity Current: A Market Research Podcast, a business show with 82 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #81

    Why AI is the high school intern of market research with Alisa Hamilton

    Oct 20, 202627 min

    AI is changing market research across the board, but getting work done faster and cheaper doesn't always mean getting better insights. In this episode of The Curiosity Current, Alisa Hamilton, founder of Harvest...

  • Episode #80

    The tension is where the insight lives with Aksel Bedikyan

    Oct 13, 202635 min

    Great research starts with the business question and lets the right methodology follow. In this episode of The Curiosity Current, Aksel Bedikyan, Founder and CEO of OhGee Insights, discusses why researchers should stay...

  • Episode #79

    Building the case for research before anyone asks for it with David Yin

    Oct 6, 202640 min

    What does it take to build a research function that leadership actually uses? In this episode of The Curiosity Current, Stephanie Vance and Molly Strawn-Carreño sit down with David Yin, a fractional research and...

  • Episode #78

    Quantifying the gut with Will Leach

    Sep 29, 202642 min

    For the longest time, market research has been focused on understanding why people behave the way they do. But what happens after the insight is delivered? In this episode of The Curiosity Current, Stephanie and Molly...

  • Episode #77

    Fixing the neighborhood: what's actually broken in data quality with Karine Pepin

    Sep 22, 202631 min

    Data quality isn’t just about better fraud detection or securing individual surveys. In this episode of The Curiosity Current, Stephanie Vance and Jonathan sit down with Karine Pepin to explore what’s actually broken in...

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  • Episode #76

    The signal in the noise: how researchers can futureproof their own careers with Mina McBride

    Sep 15, 202633 min

    Turning research insights into action requires more than delivering good data. In this episode of The Curiosity Current, strategic foresight practitioner Mina McBride explores how researchers can build credibility...

  • Episode #75

    Research the needs, not the roadmap with Preeti Talwai

    Sep 8, 202637 min

    Researching products that do not yet exist requires looking beyond the technology itself. In this episode of The Curiosity Current, UX Research Leader and Product Strategy Advisor, Preeti Talwai, discusses how...

  • Episode #74

    The skill of what's worth knowing with Sasha Mitts

    Sep 1, 202632 min

    AI can accelerate research, but it can also make flawed conclusions sound convincing. In this episode, Sasha Mitts, an independent researcher, joins Stephanie Vance and Molly Strawn-Carreño to explore how researchers...

  • Episode #73

    The coupon deal that revealed retail media's power with David Glaza

    Aug 25, 202624 min

    Retail media has become a powerful tool for brands to connect digital communication with physical purchases. In this episode, David Glaza, founder and CEO of Digits Agency, discusses the rapid rise of retail media...

  • Episode #72

    AI cannot replicate the research journey with Tom Rich

    Aug 18, 202633 min

    Technology is changing the pace of research but the core of understanding people remains a human task. Tom Rich shares his perspective as a self-described carbon-based qualitative researcher. He explains why artificial...

  • Episode #71

    Why business constraints spark the most exciting innovation with Andrew Embry

    Aug 11, 202627 min

    Andrew Embry of Eli Lilly explains how to innovate when the walls feel small. He shares how his team uses synthetic respondents to move faster and why regulatory boundaries actually fuel creativity. The importance of...

  • Episode #70

    Re-learning the audience in an age of distrust with Martin Eichholz and Katie Buckley

    Aug 4, 202656 min

    Examine the tension between AI automation and the need for human closeness in consumer insights. Martin and Katie, Managing Partners at Basis Research, share why businesses return to custom models for strategic...

  • Episode #69

    Why your research needs a “thinking cave” with Sarah Kling

    Jul 28, 202648 min

    Sarah Kling from Amazon explains how her team uses generative AI to scale global insights without losing the human touch. She highlights how she went from initial skepticism to using internal tools for massive data...

  • Episode #68

    Data quality is not a filter, it's a discipline

    Jul 21, 202621 min

    Data quality is often treated as a checkbox, but the impact of bad data reaches far across an organization. Insights teams must move from accepting claims to demanding proof. The hosts discuss the hidden costs of poor...

  • Episode #67

    Why trust is the ultimate metric in market research with Bill Salokar

    Jul 14, 202647 min

    Data can inform decisions, but people make them. In this episode of The Curiosity Current, Molly Strawn-Carreño and Stephanie Vance talk with Bill Salokar, Director of Business Development at Gazelle Global. They...

  • Episode #66

    Human in the decision loop with Elle Park

    Jul 7, 202636 min

    Market research is evolving as AI automates traditional tasks. In this episode of the Curiosity Current, Elle Park from Arcutis Biotherapeutics discusses why a broad background in data and strategy provides a unique...

  • Episode #65

    Social media is your new decision engine with Vladimer Botsvadze

    Jun 30, 202635 min

    Social media has transformed from an entertainment platform into a sophisticated decision engine. In this episode, explore how the linear consumer journey has collapsed into a dynamic loop where discovery, validation...

  • Episode #64

    What second by second phone data reveals about human attention with Byron Reeves

    Jun 23, 202644 min

    Understanding human behavior requires embracing complexity. In this episode, Byron Reeves who is a pioneering Stanford researcher and has spent decades studying how humans interact with technology. They discuss why...

  • Episode #63

    From insights to foresights: predicting what consumers will need next with Kerry-Ellen Schwartz

    Jun 16, 202641 min

    Market research is often focused on the present, but staying ahead requires a shift toward the future. In this episode of The Curiosity Current, hosts Stephanie Vance and Molly Strawn-Carreño speak with Kerry-Ellen...

  • Episode #62

    Your tools aren't broken, your processes are with Zontziry Johnson

    Jun 9, 202644 min

    The research profession is transitioning from hands-on execution to strategic orchestration, yet many organizations struggle with adoption. In this episode of The Curiosity Current, Zontziry Johnson, Head of Learning...

Guest Appearances

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