Hosted by Good Assumptions · 🇺🇸 US · EN · 10 episodes
Established thought leaders with verified media credentials.
The Good Assumptions Marketing Podcast delves into the intricacies of marketing strategies, behavioral science, and industry trends. Leveraging Google’s NotebookLM, each episode offers in-depth analyses and actionable insights to help marketers and business leaders make informed decisions. From exploring the psychology behind successful campaigns to discussing the latest in digital marketing tools, the podcast provides a comprehensive understanding of the marketing landscape. Listeners can expect expert interviews, case studies, and practical advice tailored to both seasoned professionals and newcomers in the field. Stay ahead in the ever-evolving world of marketing with the Good Assumptions Marketing Podcast.
Good Assumptions hosts Good Assumptions: Marketing Unpacked, a business show with 10 episodes published.
In this episode, we explore the transition from traditional, vague brand guidelines to a structured, machine-native specification for brand voice, fundamentally reframing identity as a "computable linguistic fingerprint"
In the "Extraction Economy," we have been trained to treat AI as an answer-machine, prioritizing speed and retrieval over genuine insight. But research shows that when AI closes a conversation too fast with a confident a
Quick Overview on pitching a business with an example for a pop up restaurant.
Twenty years of chasing algorithms (SEO, social, performance marketing) and brands are more exhausted than ever. Today we're talking about why the AI era isn't just another optimization problem, and why the brands that w
The revelations of the Book of Doug. The Power of Disconnect. https://docs.google.com/document/d/1YueJJXJRooibpnpZ02V8n88XELf-EwjO5ScuPY6ndj4/edit?usp=sharing
Ever feel like you’re missing the mark when it comes to understanding your customers at a more human level? In this episode, we dive into the Liminal Utility-Persona (LUP) Model—a cutting-edge framework that blends perso
Ever wondered how Coca-Cola made Santa Claus the face of Christmas? We’re breaking it down! In this quick dive, we uncover the strategy behind Coca-Cola’s iconic Santa campaign—how they transformed a holiday figure into
Ever feel like your marketing strategy is missing something? We tapped into Google’s NotebookLM to unpack the 7 Questions Framework in this quick and insightful podcast episode! In this episode, we break down the 7 Quest
Ever wonder what really drives consumer decisions? We tapped into Google’s NotebookLM to unpack the Four Pillars of Behavioral Influence in this quick and insightful podcast episode! From Cognitive Drivers to Emotional T
Ever wondered how Listerine turned an antiseptic into a household staple? We’re breaking it down! In this quick dive, we unpack the strategy behind Listerine’s "halitosis" campaign—one of the most influential marketing m
Understanding your company's maturity level in marketing and sales is crucial for effective strategy development. A Maturity Model acts as a roadmap, guiding companies through stages from foundational efforts to advanced
We built this Marketing Campaign Evaluation Framework. It’s designed to take you through a step-by-step process to critically assess your campaign before it goes live, helping you predict the ripple effects your marketin
Influence Unleashed is a series of case studies where we deep dive into iconic ad campaigns and show how the new strategies we teach came from the lessons in the past. Let's explore the four key pillars of the Behavioral
Branding has come a long way since we were putting our mark on the things we wanted to sell. This is a brief introduction to one of the most used Branding Frameworks out there: Kapferer’s Brand Prism. The rise of social
Influence Unleashed is a series of case studies where we deep dive into iconic ad campaigns and show how the new strategies we teach came from the lessons in the past. Let's explore the four key pillars of the Behavioral
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To pitch Good Assumptions: Marketing Unpacked, visit https://goodassumptions.podbean.com for contact information, then craft a tight one-paragraph hook that ties your expertise to a gap in their recent business coverage.
Good Assumptions: Marketing Unpacked is hosted by Good Assumptions. The show is categorised under business (marketing) and has published 10 episodes.
Good Assumptions: Marketing Unpacked has published 10 episodes.
Good Assumptions: Marketing Unpacked regularly covers business, marketing. It sits in the business category, with a marketing focus.
Good Assumptions: Marketing Unpacked is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
Good Assumptions: Marketing Unpacked hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of Good Assumptions: Marketing Unpacked average 24 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates Good Assumptions: Marketing Unpacked's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
Methodology. Booking Probability™ blends Listen Score, 30-day Virality, open-to-guests detection, and Apple ratings. Data refreshed every 60 minutes. Listen Score and Booking Probability are calculated by PitchCentric. Last enriched 9 days ago.
