What does Octagon do?

Octagon is a global agency that specializes in sports, entertainment, and culture. With over 30 years of experience, it is recognized as the largest creative marketing and sponsorship consulting practice in the world. The agency employs a dedicated team of over 1,000 professionals who collaborate with numerous corporate clients and represent more than 1,000 athletes and personalities. The core services offered by Octagon include sponsorship consulting and marketing, talent representation and management, and brand partnerships. They develop strategic marketing programs based on fan insights and manage various aspects of athletes' careers, including media, content production, and wealth management. Octagon also partners with major brands like TCS, Mastercard, and Coca-Cola to create impactful marketing activations and events, managing over 10,000 events annually.