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WOI Unfiltered

Hosted by WOI Communications · business · EN

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About this Podcast:

WOI Unfiltered is a weekly podcast on PR, marketing, and the campaigns shaping culture. Partners Jenna Matthews and Emily Fisher bring sharp takes on brands, strategy, and what impact actually looks like.

Pitch Analysis

Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.

Contact path

Verified email

Booking probability

31%

Guest openness

Selective

Verified email on file
80/100
Required Score

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Questions about WOI Unfiltered

What is WOI Unfiltered about?

WOI Unfiltered is a weekly podcast on PR, marketing, and the campaigns shaping culture. Partners Jenna Matthews and Emily Fisher bring sharp takes on brands, strategy, and what impact actually looks like.

Who hosts WOI Unfiltered?

WOI Unfiltered is hosted by WOI Communications. The show has published 35 episodes to date.

What has WOI Unfiltered covered recently?

Recent episodes include "Halloween Hype: Brand Battles & Marketing Magic" (29 October 2026, 34 minutes), "Full Throttle: How Storytelling Fuels the Corvette Legacy with Ryan Eichler" (16 October 2026, 37 minutes), and "The “I'm Fine” Era: How Brands Are Tackling Burnout - Epi 34" (14 October 2026, 22 minutes).

How often does WOI Unfiltered publish?

WOI Unfiltered publishes roughly every two weeks, with episodes averaging 27 minutes across 35 episodes.

How hard is it to get booked on WOI Unfiltered?

Booking probability for WOI Unfiltered is 31%, and the host is rated Selective on guests. WOI Unfiltered requires a Pod Score of 80 or higher. WOI Unfiltered's contact route on record: verified email.

Who should pitch WOI Unfiltered?

The strongest fits for WOI Unfiltered are Marketing, Advertising & PR. WOI Unfiltered has a business audience.

About the host

WOI Communications hosts WOI Unfiltered, a business podcast with 35 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #5

    Halloween Hype: Brand Battles & Marketing Magic

    Oct 29, 202634 minS2

    Halloween is big business and brands are pulling out all the tricks to capture consumer attention. This week on WOI Unfiltered, we're diving into the Halloween marketing wars, from nostalgic campaigns and creative...

  • Episode #4

    Full Throttle: How Storytelling Fuels the Corvette Legacy with Ryan Eichler

    Oct 16, 202637 minS2

    Buckle up! This week on WOI Unfiltered, we're joined by Ryan Eichler, senior marketing and communications executive at the National Corvette Museum, to explore the power of storytelling in preserving one of America's...

  • Episode #3

    The “I'm Fine” Era: How Brands Are Tackling Burnout - Epi 34

    Oct 14, 202622 minS2

    The conversation focuses on the challenges faced by working families, including the mental load of balancing work and family responsibilities, and highlights campaigns from brands like Southwest and Lancome that address...

  • Episode #2

    PR 101 & The Changing Media Landscape - Epi 33

    Oct 9, 202626 minS2

    The conversation takes a look at what brands have recently had wins (Dunkin, LL Bean, Taco Bell), and which have faced controversy (Lufthansa, Converse), along with the need for a paid, owned and earned model and the...

  • Episode #1

    Should We Have Made That Ad? Why Reputation Management is a Must - Epi 32

    Sep 4, 202633 minS2

    The conversation delves into the controversy surrounding Good Good Golf and Callaway, highlighting the importance of reputation management in the age of content creators and exploding social channels.

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  • Episode #31

    Back to School Buying Trends - Epi 31

    Aug 17, 202624 minS1

    It's officially back to school and consumers are amping up spending. This episode takes a look at the latest spending data and how families are navigating the season - from brand influences to in-store experiences and...

  • Episode #30

    The Great Blur: Bleisure, Brand Archives & Door Dash in the Air? - Epi 30

    Aug 10, 202629 minS1

    The conversation covers the theme of 'The Great Blur' which includes discussions about the blurred lines between work and personal life. It delves into the concept of 'Bleisure' which explores the blending of business...

  • Episode #28

    Crisis Comms - The 3 Questions to Ask - Epi 28

    Jul 22, 202619 minS1

    The conversation delves into the topic of crisis communication outlining the three questions that need to be asked in every crisis through a look at current examples with Taylor Farms, Taco Bell and Fairlife.

  • Episode #26

    Taco Bell, KFC and the latest in Pet Tech! - Epi 27

    Jul 21, 202631 minS1

    Today's chat dives into the latest in the news, specifically with Quick Serve Restaurants. We take a look at Taco Bell's latest challenges, KFCs popcorn chicken announcement (a classic fave) and they latest data around...

  • Episode #26

    Cannes Lions Takeaways with Margaux Pepper - Epi 26

    Jul 9, 202637 minS1

    In this conversation with Margaux Pepper, we dive into some of the top trends from Cannes Lions 2026, the role of PR and influencers in today's creative landscape, which challenger brands came out of top, and of course...

  • Episode #25

    A Look Cannes Lions & Who Won Big - Epi 25

    Jul 8, 202624 minS1

    Part one of a two part look at how Cannes Lions became the most notable award show of our industry and some of the 2026 winning campaigns.

  • Episode #24

    BONUS Epi - A Second Look at America 250 + World Cup

    Jun 30, 202617 minS1

    It's SUMMER! With America 250 and the World Cup still dominating headlines we're taking another look at the latest and greatest.

  • Episode #23

    Crisis Comms with Zach Keating

    Jun 29, 202633 minS1

    In this episode the team speaks with Zach Keating, former Public Affairs officer for the U.S. Navy SEALs, about crisis communications and issues management. The conversation looks at the common threads between his role...

  • Episode #19

    Culture Tapping & America's 250 - Epi 19

    May 26, 202622 minS1

    <p>Culture tapping Dunkin' gets culture tapping right with the Dirty Soda, and America's 250 gains steam.</p><p></p><p></p>

  • Episode #18

    Content is King - Epi 18

    May 22, 202618 minS1

    <p>The ladies talk about content marketing and brand storytelling with the Adidas World Cup video and more</p>

  • Episode #17

    Healthcare PR and the impact of AI - Epi 17

    May 10, 202628 minS1

    <p>The conversation with Kelly Katapotis covers her journey from consumer PR to healthcare communications, focusing on her role at Blue Cross Blue Shield of Massachusetts, the impact of AI in healthcare, and the...

  • Episode #16

    Devil Wears Prada 2 - Epi 16

    May 4, 202626 minS1

    <p>The girls discuss Devil Wears Prada 2 brand collaborations, the fast rise of Gruns, and the power of Ulta Beauty World, with a deep dive into how retro, IRL and influencer continue to lead as powerful themes and...

  • Episode #15

    The Kit Kat Heist, Cell Phone Bans & Community - Epi. 15

    Apr 16, 202624 minS1

    <p>Join the ladies as they talk about Kit Kat's PR win after the heist, the banning of cell phones in some restaurants + schools and how that's shifting communications strategies, and how brands are creating strong...

  • Episode #14

    Hospitality PR with Anna Stancioff - Epi. 14

    Apr 10, 202634 minS1

    <p>Join us as we talk to hospitality PR expert, Anna Stancioff. Anna covers how she got into the industry, some of her favorite campaigns, and the shifting tides with social media and new platforms like Substack. </p>

  • Episode #13

    Working & Parenting in Today's Society - Epi. 13

    Mar 31, 202624 minS1

    <p>A recap of the Boston Globe Working Mothers Conference, including thoughts on the unique time we're living in, the impacts of anxiety and role of social media, and the importance of putting yourself out there...

Recent guests

Recent guests on WOI Unfiltered. Study who booked and why before you pitch.

K

Kelly Katapotis

Blue Cross Blue Shield of Massachusetts

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