business
Hosted by Ray Rike & Dave Kellogg · business · EN
The Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. The Metrics Brothers provides unique insights, strategies, tactics, and metrics that are relevant to AI-Native software and SaaS companies. Each 25-30 minute episode will cover a topic critical to leading a B2B software company, and chock-full of practical advice that can be introduced and applied in most Native-AI, Agentic AI, and B2B software and SaaS companies.
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Contact path
Verified email
Booking probability
35%
Guest openness
Selective
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Signup to Generate a PitchThe Metrics Brothers is hosted by Dave "CAC" Kellogg and Ray "Growth" Rike. The Metrics Brothers provides unique insights, strategies, tactics, and metrics that are relevant to AI-Native software and SaaS companies.
The Metrics Brothers is hosted by Ray Rike & Dave Kellogg. The show has published 123 episodes to date.
Recent episodes include "The Metrics Brothers Hiatus" (3 June 2026, 12 minutes), "The Agentic Work Unit (AWU)" (27 May 2026, 28 minutes), and "Private Credit and the Medallia Incident" (13 May 2026, 29 minutes).
The Metrics Brothers publishes roughly weekly, with episodes averaging 28 minutes across 123 episodes.
Booking probability for The Metrics Brothers is 35%, and the host is rated Selective on guests. The Metrics Brothers requires a Pod Score of 80 or higher. The Metrics Brothers's contact route on record: verified email.
The strongest fits for The Metrics Brothers are Business & Management Consulting. The Metrics Brothers has a business audience.
Ray Rike & Dave Kellogg hosts The Metrics Brothers, a business podcast with 123 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #123
<p>After 122 episodes covering SaaS metrics, GTM analytics, and the evolving world of AI-native software, Dave "CAC" Kellogg and Ray "Growth" Rike announce that The Metrics Brothers podcast is going on hiatus.</p><p>In...
Episode #122
<p>Salesforce made waves in February 2026 by introducing the Agentic Work Unit, or AWU, as a new way to measure and potentially price AI agent activity. The Metrics Brothers, Ray "Growth" Rike and Dave "CAC" Kellogg dig...
Episode #121
<p>What happens when a $6.4 billion PE buyout becomes a cautionary tale for every SaaS operator, investor, and board member? In this episode, Dave "CAC" Kellogg and Ray "Growth" Rike break down Private Credit: what it...
Episode #120
<p>Dave "CAC" Kellogg and Ray "Growth" Rike dig into the Redpoint Ventures 2026 Software and AI Market Update - a 69-page report built on proprietary CIO survey data from 141 respondents, plus public market data from...
Episode #119
<p>Dave "CAC" Kellogg and Ray "Growth" Rike tell the full story of how Intercom, a $400M ARR company that stalled at 4% growth, executed one of the most dramatic AI-first transformations in B2B SaaS. From writing off...
Episode #118
<p>Dave "CAC" Kellogg and Ray "Growth" Rike discuss the ICONIQ 2026 State of GTM Report, a 32-page benchmark study based on a January 2026 survey of 155+ B2B SaaS executives across CROs, CEOs, and RevOps leaders. The...
Episode #117
<p>Dave "CAC" Kellogg and Ray "Growth" break down one of the oldest productivity metrics in business and explain why, in the age of AI-native software, it has never mattered more. This episode covers the full arc from...
Episode #116
<p>One word can reveal a lot about someone's analytical depth, and on this episode of The Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike break down one of the most commonly misused pair of terms in metrics...
Episode #115
<p>The Metrics Brothers, Dave Kellogg and Ray Rike open with their introductory bit, which this week included Statler and Waldorf, the grumpy old men in the balcony from the Muppets, before diving into a thorough review...
Episode #114
<p>For more than a decade, the Rule of 40 has been the gold standard for measuring SaaS performance:</p><p>Growth Rate + Profit Margin ≥ 40</p><p>But in today’s environment of higher interest rates, multiple...
Episode #113
<p>In this episode, Dave "CAC" Kellogg and Ray "Growth" Rike go point-counterpoint on two high-profile articles making waves across Wall Street and Silicon Valley: Citrini's provocative February 2025 report, The 2028...
Episode #112
<p>In this episode, the Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike dive deep into the ICONIQ State of AI: Bi-Annual Snapshot Report. Published in January 2026, this 44-page report summarizes insights...
Episode #111
<p>In this extended episode, the Metrics Brothers tackle the "elephant in the room" - the SaaSpocalypse. With nearly $1 trillion in market value wiped out recently, Ray and Dave go beyond the stock market headlines to...
Episode #110
<p>In this episode of the Metrics Brothers podcast, Ray Rike and Dave Kellogg tackle one of the most critical yet misunderstood metrics in the U.S. economy: Labor Productivity. Amidst the rapid rise of Artificial...
Episode #109
<p>Brand is one of the most powerful assets a company can build and one of the hardest to measure. In this episode of The Metrics Brothers, Dave “CAC” Kellogg, and Ray "Growth" Rike take on one of marketing’s most...
Episode #108
<p>The State of Generative AI in the Enterprise 2025</p><p>In this episode of The Metrics Brothers, Ray Rike and Dave Kellogg break down the 2025 State of Generative AI in the Enterprise report from Menlo Ventures and...
Episode #107
<p>The claim that “95% of AI projects fail” has become one of the most repeated talking points in enterprise AI. But where did it come from, and does it actually hold up?</p><p>In this episode, Dave "CAC" Kellogg and...
Episode #106
<p>Brand vs Demand: Why B2B Marketing Is Stuck in a Measurement Trap</p><p>In this episode of The Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike tackle one of the most persistent and controversial questions...
Episode #105
<p>In this episode of The Metrics Brothers, Dave "CAC" Kellogg and Ray "Growth" Rike break down the 2025 Tidemark Vertical & SMB SaaS Benchmark Report. Drawing from data across 200+ companies, the report explores...
Episode #104
<p>In this episode of The Metrics Brothers, Ray Rike and Dave Kellogg unpack Benedict Evans’ latest landmark presentation, AI Eats the World, and explore why this moment may rival or even surpass the original “software...
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