
<p>Your best clients won’t come from Google. Josh Baron and marketing strategist Danny Decker are here to prove it. In this episode, they unpack why small law firms should focus less on ad spend and more on...


business
Hosted by Joshua Baron · business · EN
The Business of Law helps lawyers build thriving practices. Joshua Baron interviews lawyers and industry experts to learn how to market and run a successful law practice. Topics include: how to build referral relationships, how co-counsel relationships can help you take big cases, and how to enjoy practicing law.
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Contact path
Public web form
Booking probability
28%
Guest openness
Selective
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Signup to Generate a PitchThe Business of Law helps lawyers build thriving practices. Joshua Baron interviews lawyers and industry experts to learn how to market and run a successful law practice. Topics include: how to build referral relationships, how co-counsel relationships can help you take big cases, and how to enjoy practicing law.
The Business of Law with Joshua Baron is hosted by Joshua Baron. The show has published 36 episodes to date.
Recent episodes include "Fire Google: The Smarter Way to Market Your Law Firm" (14 October 2025, 42 minutes), "Run Your Firm Like a Business (So You Can Act Like a Professional)" (9 June 2025, 46 minutes), and "Justice Begins with Showing Up for the Accused" (2 June 2025, 77 minutes).
The Business of Law with Joshua Baron publishes roughly every few months, with episodes averaging 16 minutes across 36 episodes.
Booking probability for The Business of Law with Joshua Baron is 28%, and the host is rated Selective on guests. The Business of Law with Joshua Baron requires a Pod Score of 80 or higher. The Business of Law with Joshua Baron's contact route on record: public web form.
The strongest fits for The Business of Law with Joshua Baron are Law & Legal Services. The Business of Law with Joshua Baron has a business audience.
Joshua Baron hosts The Business of Law with Joshua Baron, a business podcast with 36 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

<p>Your best clients won’t come from Google. Josh Baron and marketing strategist Danny Decker are here to prove it. In this episode, they unpack why small law firms should focus less on ad spend and more on...

<p>Josh Baron and Mark Butler explore the ethical dilemmas lawyers face when business pressures collide with professional duty. Josh argues that financial stability is essential for lawyers to consistently make...

<p>This episode is a LIVE recording from a BYU Law School class, where defense attorney Josh Baron talks about what it means to represent people who’ve been accused of wrongdoing, and why he sees Jesus as the ultimate...

<p>Join Brian Glass and Josh Baron as they delve into the art of relationship management and its transformative impact on referral-based law practices. They explore strategies like targeted outreach to referral partners...

<p>In this episode, Josh Baron speaks with Natey Ndlovu, a lawyer in the midst of transitioning from firm life to starting her own criminal defense practice. As Natey navigates her final days at her current firm, she...

<p>This conversation with California-based R.J. Dreiling was so much fun! We discuss potential client consultations, energy and time management, and criminal defense as an art, not a science.</p><p>-</p><p>"Sock Hop"...

Episode #21
<p>Check out some clips from a recent conversation I had with Isaac Ortega, the founder of Ortega Law Group, and some thoughts I had after our conversation. We discussed his beautiful referral relationship process, as...

<p>In this episode, Joshua takes you on a journey through the landscape of legal niches, aiming to help criminal lawyers discover the perfect size for their defense practice.</p><p>Ever wondered if you're being specific...

<p>In this episode, Josh reviews the complicated nature of paying referral fees and the ways they can transform a sincere relationship into a transaction. Instead, focus your efforts on delivering an excellent...

Episode #18
<p>In this episode, Josh discusses the difficulty of measuring a lawyer's "quality" and the value of focusing more on the immediate concerns of the client and less on the outcome of the case. In many instances, the...

<p>In this brief episode, Josh shares a powerful rule that can make or break a referral relationship: one strike, and you're out. This refers to the importance of responding quickly to and taking good care of referred...

<p>In this episode, Joshua discusses the importance of delivering a top-notch customer experience by seeking for opportunities to go the extra mile. For more information on this topic, check out Chip and Dan Heath's...

In this episode, Josh talks about what it takes to master the art of building referral relationships. Often, this can mean knowing when to ask for help, when to hire someone else who knows, and when to make a referral...

<p>In this episode, Joshua references "The 4 Disciplines of Execution" by Chris McChesney, Jim Huling, and Sean Covey, specifically the importance of distinguishing between lead and lag indicators and focusing on what...

Episode #13
<p>"Price is a multiplier and it might be the most powerful multiplier. When you quote a price, you're telling the client how important the case is to you and how important it should be to them. When you raise your...

<p>In this episode, Josh discusses finding the right networking style for you and shares a simple formula that can help you decide how many referral sources you actually need. </p><p>But how many referral sources do you...

<p>In this episode, Joshua shares a story about his grandfather's knack for networking and the importance of playing to your strengths when it comes to building referral relationships and growing your practice. </p>

Episode #10
<p>In this brief episode, Joshua discusses the importance of diversifying your referral sources and cautions against solely depending on any one referral party. If any one source makes up 20% or more of your revenue...

<p>In this episode, Joshua discusses the third category of referrals, which may be the farthest from actual money, but which can be integral to building long-lasting referral relationships. Let's be honest, it can be...

<p>In this episode, Joshua discusses the power of building referral relationships with other attorneys. Your friend, the divorce lawyer, may know of a former client who is now in need of criminal defense expertise. Or...
Recent guests on The Business of Law with Joshua Baron. Study who booked and why before you pitch.
Cofounder, Spotlight Marketing & Branding
Author, Consultant, Professor and Global Family Business Consultant, Banyan Global Family Business Advisors
Australia’s health minister, Feinstein Institutes for Medical Research
Partner at BenGlassLaw, Great Legal Marketing
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