business
Hosted by John Franklin · business · EN-US
We've already helped 3,000 gym owners become more profitable, and we're the #1 gym mentorship program in the world. This channel (presented by Two-Brain Business) is packed with business tools for gym owners and CrossFit affiliates. We provide actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms.
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Contact path
Verified email
Booking probability
40%
Guest openness
Selective
Sign up to generate a grounded pitch for Run a Profitable Gym.
Signup to Generate a PitchWe've already helped 3,000 gym owners become more profitable, and we're the gym mentorship program in the world. This channel (presented by Two-Brain Business) is packed with business tools for gym owners and CrossFit affiliates. We provide actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms.
Run a Profitable Gym is hosted by John Franklin. The show has published more than 1,000 episodes to date.
Recent episodes include "How to Pay Your Coaches Well Without Going Broke" (29 October 2026, 10 minutes), "How This Gym Owner Pays His Coaches Six Figures" (26 October 2026, 41 minutes), and "Before You Fire Someone in Your Gym, Watch This" (21 October 2026, 11 minutes).
Run a Profitable Gym publishes roughly a few times a week, with episodes averaging 25 minutes across more than 1,000 episodes.
Booking probability for Run a Profitable Gym is 40%, and the host is rated Selective on guests. Run a Profitable Gym requires a Pod Score of 80 or higher. Run a Profitable Gym's contact route on record: verified email.
The strongest fits for Run a Profitable Gym are Fitness, Golf & Recreation and Business & Management Consulting. Run a Profitable Gym has a business audience.
John Franklin hosts Run a Profitable Gym, a business podcast with more than 1,000 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #85
Is your gym ready to hire a full-time coach? Use our free calculator to find out. Hiring is scary. You’re taking on real financial risk, and you can’t know in advance whether it will pay off. In this episode of “Run a...
Episode #84
Is your gym ready to hire a full-time coach? Use our free calculator to find out. Matt Michaud grew his gym’s monthly revenue from about $12,000 to more than $80,000. He now has six full-time staff, with at least two...
Episode #82
Is your gym ready to hire a full-time coach? Use our free calculator to find out. The average coach at Corey’s gym stays more than eight years. He didn’t get there by accident. In this episode of “Run a Profitable Gym,”...
Episode #81
Is your gym ready to hire a full-time coach? Use our free calculator to find out. Hiring a general manager won’t save a gym that isn’t paying its owner well yet. In this episode of “Run a Profitable Gym,” Two-Brain...
Episode #79
Is your gym ready to hire a full-time coach? Use our free calculator to find out. Tres Kennedy charged $150 a month for personal training plus unlimited group classes. He thought no one in his small Alabama town would...
Episode #78
Is your gym ready to hire a full-time coach? Use our free calculator to find out. Nearly 60% of gym owners say not earning enough is their biggest struggle, more than double the number who say staffing is the problem...
Episode #77
Get our free guide, "How to Make $100,000 a Year While Working Just 4 Hours a Day." Why do some gyms have members who bring friends and stay for years, while others struggle to keep the clients they have? Every gym has...
Episode #76
Book a free call and get outside eyes on your sales process. Every gym with coached classes says they sell coaching. But if everyone who joins gets the same unlimited membership, are they actually buying coaching, or...
Episode #75
Grab our free tools to help you fix the most common problems gym owners face. If your gym has been stuck at the same revenue number for a year, you probably think you need more leads. You’re only half right. In this...
Episode #74
Their gym has been open 14 years, has over 150 members and pulls in around $30,000 a month. But growth stalled, and they wanted to know why. In this episode of "Run a Profitable Gym," Two-Brain Business CEO John...
Episode #73
This episode contains important visuals and is best enjoyed on YouTube. No amount of planning makes handing over your life savings feel completely safe. Today Two-Brain Business CEO John Franklin sits down with Steven...
Episode #72
Grab our free tools to help you fix the most common problems gym owners face. A cheap intro offer brought in members who weren’t ready to commit—and retention that Dan Purington calls an “absolute dumpster fire.” In...
Episode #71
Listening to this alone won’t make your gym more profitable. A mentor will. Book your free call with the Two-Brain team. If you can’t attract good coaches, the fix probably isn’t your job post. It’s your salary cap—and...
Episode #70
Watching this alone won't make your gym more profitable. A mentor will. Book your free call with the Two-Brain team. Darren Thornton left his gym for 10 weeks to live in a van with almost no contact—and came back making...
Episode #69
Fill out our State of the Industry survey and get a free report card showing how your gym stacks up. If Chris Cooper started a gym tomorrow, with no reputation, no members and no brand, what would he do? In this episode...
Episode #68
Fill out our State of the Industry survey and get your custom Gym Report Card! Every gym owner thinks their problem is unique. In reality, it’s usually one of six. In this episode of “Run a Profitable Gym,” Two-Brain...
Episode #67
Turn more consultations into memberships with our free Objection-Handling Scripts . Can Chris Cooper close a sale in 15 minutes—even with a client who's trying to make it hard on him? In this episode of “Run a...
Episode #66
Turn more consultations into memberships with our free Objection-Handling Scripts . "I need to think about it." "It's too expensive." "I need to talk to my spouse." Sound familiar? In this episode of "Run a Profitable...
Episode #65
Fill out the State of the Industry survey and get a free report card showing how your gym stacks up. Most gym owners either avoid the sales conversation altogether or waste an hour giving a tour without ever asking for...
Recent guests on Run a Profitable Gym. Study who booked and why before you pitch.
Comedian and The Circle's, Vista & San Diego County Board of Supervisors
Distinguished Professor of Political Science and Public Affairs and Director of the Haire Institute for Public Policy at Western Carolina University, Mapping Center for Evangelism and Church Growth
Two-Brain mentor and HYROX affiliate in London, Santa Ynez Valley Community Aquatics Foundation
Global Tax Accounting and Risk Advisory Services Leader, Motivational Interviewing Training Ireland
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