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Hosted by Volodymyr Khomichenko · 🇺🇸 US · EN-US · 21 episodes
Established thought leaders with verified media credentials.
The Marketing Behind Rapid Growth explores how the world's most successful technology companies use marketing to accelerate growth.Each episode breaks down a real business case to uncover the strategies, decisions, and market moves that helped companies build demand, acquire customers, strengthen their brands, and scale faster.Created and curated by Volodymyr Khomichenko, B2B Tech Marketing Strategist.Narrated using artificial intelligence. Based on publicly available information and intended for educational purposes only.
Volodymyr Khomichenko hosts The Marketing Behind Rapid Growth, a business show with 21 episodes published.
This episode explores how Deel turned one of the least glamorous categories in B2B software, international payroll and compliance, into a $17 billion global infrastructure company in under seven years. We trace Deel's pa
This episode traces Wise's journey from a personal money-saving hack between two friends in London to a publicly traded financial infrastructure company worth billions. It explores how the company turned honesty about hi
This episode traces Paddle's unlikely journey from a failed consumer software marketplace to a $1.4 billion Merchant of Record powerhouse trusted by companies like ServiceNow and Verizon. The core growth insight is one o
This episode traces PayPal's improbable rise from a struggling handheld-security startup to the payment backbone of eBay and, eventually, the modern internet. It explores how the company abandoned its original vision to
This episode explores how Ahrefs, a bootstrapped SEO software company built by a Ukrainian developer with no venture capital and no sales team, grew to over $149 million in annual recurring revenue by treating marketing
This episode explores how Ahrefs, a bootstrapped SEO software company built by a Ukrainian developer with no venture capital and no sales team, grew to over $149 million in annual recurring revenue by treating marketing
This episode traces PartnerStack's unlikely path from a struggling nonprofit messaging app called Pod to one of the world's largest B2B partner networks, ultimately acquired by AppDirect in 2026. The core insight: when a
This episode explores how Drift, co-founded by David Cancel and Elias Torres, entered the crowded live-chat market and won not by building a better product, but by naming a category. Through the "Forms Are Dead" campaign
This episode traces Intercom's journey from a scrappy internal messaging tool built by four Dublin engineers to its 2026 acquisition by Salesforce for roughly $3.6 billion. The core growth insight: Intercom repeatedly le
This episode traces ActiveCampaign's unusual path from a $35 on-premise download built by a fine arts student in Chicago to a marketing-automation platform worth billions, exploring how a painful SaaS pivot, an obsession
This episode traces how a European email startup called Sendinblue transformed into Brevo, a profitable, hundred-million-dollar CRM platform, without ever losing sight of the small business owner it was built for. The co
This episode explores how two non-technical founders in Barcelona turned a client request for a bathroom-company lead form into Typeform, a company that redefined how the web collects data. The core insight is that Typef
This episode traces DocuSign's journey from a bundle of patents salvaged out of a failed e-signature startup to a multibillion-dollar infrastructure company reshaping how the world manages agreements. The central insight
This episode traces how Miro grew from a niche internal tool at a Russian design agency into a platform valued at $17.5 billion, used by the vast majority of the Fortune 100. The core insight isn't a pandemic tailwind st
This episode traces how Mural, the visual collaboration company, grew from a frustrated game studio executive's whiteboard workaround into a multi-billion dollar enterprise platform. The core insight: a great product isn
This episode traces Dropbox's growth from a shaky TechCrunch50 demo to a multibillion-dollar public company, focusing on the double-sided referral program that turned ordinary users into an unpaid sales force. It examine
This episode traces Asana's journey from a scrappy internal fix for Facebook's coordination chaos to a publicly traded platform betting its future on human-agent teamwork. At the center of the story is a single architect
This episode traces ClickUp's rise from a bootstrapped house in Palo Alto to a $4 billion productivity platform, built on a bet that ran against the era's core startup wisdom: instead of doing one thing well, ClickUp tri
This episode traces how Stack Overflow solved the hardest problem in platform economics — the cold start — not with a clever growth hack, but with years of earned trust. Before a single line of code was written, its foun
This episode traces how Databricks went from a stalled open-source darling to a company valued in the hundreds of billions, not by out-engineering competitors, but by inventing a new category — the "data lakehouse" — and
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The Marketing Behind Rapid Growth is hosted by Volodymyr Khomichenko. The show is categorised under business (marketing) and has published 21 episodes.
The Marketing Behind Rapid Growth has published 21 episodes.
The Marketing Behind Rapid Growth regularly covers business, marketing. It sits in the business category, with a marketing focus.
The Marketing Behind Rapid Growth is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Marketing Behind Rapid Growth hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Marketing Behind Rapid Growth average 12 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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