Hosted by Jakub Czakon markepear.dev · 🇺🇸 us · EN · 13 episodes
Established thought leaders with verified media credentials.
We go deep into developer marketing. Actionable insights that dev tool founders and marketers can use to grow today. Long interviews with top dev tool marketers, solo deep-dives, examples and teardowns. This will be fun.
Jakub Czakon markepear.dev hosts Going Deepear Into Dev Marketing, a business show with 13 episodes published.
Ivan Brezak Brkan (IBB)setup, one of the better know dev content programs, shiftmag.dev from scratch. He shares the story of how that happened. And through that story he explains how to actually get devs to write great t
When people ask about Google Ads, Matt Nguyen is probably the most recommended consultant in our marketingto.dev community. Ex GitLab, ex env0 he know consults dev tools (like Clerk, Novu) on demand generation and ads. M
Flo Merian (ex PMM at Clerk and Mintflify, Ambassador at Product Hunt and v0 by Vercel) talks about marketing on Product Hunt not as a single launch but a continuous series of re-launches. A ton of great insights. Learne
Aditya Ramakrishnan (PMM at Reo.dev, ex-Stripe, ex-ImageKit) shares his learning from marketing dev tools and technical products on Reddit. Aditya focuses on organic strategies, hard-earned learnings and examples from ye
In this episode I go over LinkedIn Ads from Aikido Security. I love their no BS but tongue in cheek approach to marketing and fantastic brand stunts (remember OnlyScans?). I also explained a framework I like that fits qu
Adam Frankl is perhaps the GOAT of dev marketing but definitely the Triceratops who was the first VP marketing at 3 dev tool startups that became unicorns. Author of a must read book for dev tool founders - Developer Fac
In this episode I go over a CISOTOPIA campaign that Wthe security company Wiz ran recently. Basicaly a fake toy store with dozens of funny security puns. Loved it! Links CISOTOPIA https://www.cisotopia.com/Wiz https://w
I go over all core elements on Polypane's homepage reviewing copy, design, information flow and more. This was community-requested teardown. If you'd like your homepage/ads/content reviewed -> send it over. Links: Polypa
I this episode I review the homepage of BuildKite, focusing on how the design effectively showcases social proof through mini case studies and uses a platform diagram as an interactive visual in product sections lower do
Itamar Ben Yair is a tech startup LinkedIn ads consultant specializing in TikTok UGC style video ads to the cold audience. He shares his insights on why they work so well, how to do them, how to measure the impact and mu
I go over all core elements on Deepgram's homepage and playground and say what I like, what I don’t like, and what changes I’d test out. Spoiler alert: their site is awesome. Links: Deepgram homepage Dev tool landing pag
My thoughts and frameworks for thinking about attribution, incrementality, decision making in the context of developer marketing, optimizing channels, and allocating resources to programs. Links: How to prove ROI of deve
Demetrios Brinkmann created one of the biggest and most vibrant developer communities that I've seen, MLOps Community. He shares learnings on how he did that and what he'd do differently. Incredible resource for dev tool
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Going Deepear Into Dev Marketing is hosted by Jakub Czakon markepear.dev. The show is categorised under business (marketing) and has published 13 episodes.
Going Deepear Into Dev Marketing has published 13 episodes.
Going Deepear Into Dev Marketing regularly covers business, marketing. It sits in the business category, with a marketing focus.
Going Deepear Into Dev Marketing is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
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Episodes of Going Deepear Into Dev Marketing average 64 minutes, giving guests a long-form format with plenty of time to expand on their expertise.
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