
The Growth Marketer | Scale your SaaS through innovative and ROI driven growth marketing strategies.
E13 – Event Marketing: Crafting Impactful Events That Build Brand Awareness, Grow Community, and Drive Pipeline with Christian Dina, CEO of Tekpon Awards
<p>In this episode, Anand is joined by Cristian Dina, CEO at Tekpon Awards. Cristian has a unique vantage point on how events and awards intersect with brand building, growth, and community — and today, we’re going to explore it all.</p><p>Cristian shares key insights, strategies and practical tips on how B2B/SaaS companies should focus on events going forward.</p><p><br></p><p>In this episode, we talk about</p>How should events fit into the overall GTM strategy for a SaaS company?Are awards/events mainly a branding play or can they also directly infl...

