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Marketing Should Be Fun

Hosted by Austin Savage & Kelsie Zarko · business · EN-US

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About this Podcast:

This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world. Join Austin Savage & Kelsie Zarko, business partners and friends, for biweekly casual conversations about marketing, life, mindset, productivity, branding, and more!

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Contact path

Public web form

Booking probability

31%

Guest openness

Selective

80/100
Required Score

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Questions about Marketing Should Be Fun

What is Marketing Should Be Fun about?

This is a space where we believe marketing is something you GET to do, not something you HAVE to do. We hope you leave here encouraged, inspired, and a little more excited to share your gifts with the world.

Who hosts Marketing Should Be Fun?

Marketing Should Be Fun is hosted by Austin Savage & Kelsie Zarko. The show has published 77 episodes to date.

What has Marketing Should Be Fun covered recently?

Recent episodes include "Austin Turns 30! Reflecting On the Last Decade of Marketing and Entrepreneurship - Episode 76" (10 September 2026, 45 minutes), "REPLAY: Is What You Offer and What You Do Clear? - Episode 74" (21 August 2026, 7 minutes), and "Break the Rules! - How to Use Creative Concepts to Build Anticipation for Your Content - Episode 73" (25 June 2026, 33 minutes).

How often does Marketing Should Be Fun publish?

Marketing Should Be Fun publishes roughly every two weeks, with episodes averaging 31 minutes across 77 episodes.

How hard is it to get booked on Marketing Should Be Fun?

Booking probability for Marketing Should Be Fun is 31%, and the host is rated Selective on guests. Marketing Should Be Fun requires a Pod Score of 80 or higher. Marketing Should Be Fun's contact route on record: public web form.

Who should pitch Marketing Should Be Fun?

The strongest fits for Marketing Should Be Fun are Marketing, Advertising & PR. Marketing Should Be Fun has a business audience.

About the host

Austin Savage & Kelsie Zarko hosts Marketing Should Be Fun, a business podcast with 77 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Marketing Should Be Fun

    Austin Turns 30! Reflecting On the Last Decade of Marketing and Entrepreneurship - Episode 76

    Sep 10, 202645 min

    Entering a new decade is always worth a little reflection. ☕️ In today's episode, after our "this or that" about libraries and bookstores, we're chatting through how we've seen marketing change over the past 10 years...

  • Marketing Should Be Fun

    REPLAY: Is What You Offer and What You Do Clear? - Episode 74

    Aug 21, 20267 min

    Kelsie is here this week with a 6-minute solo episode with some great encouragement for you about making sure what you do is clear to your audience. As we get closer and closer to the end of the year, how can we make...

  • Marketing Should Be Fun

    Break the Rules! - How to Use Creative Concepts to Build Anticipation for Your Content - Episode 73

    Jun 25, 202633 minS0

    <p>It's way too easy to make assumptions about what your content is "supposed" to look like, and to build your strategy around those assumptions.<br/><br/>In today's episode, after a conversation about vacations (give...

  • Marketing Should Be Fun

    5 Core Traits of Trust-Building Content (w/ Kristi Zobrist) - Episode 72

    Jun 12, 202632 minS0

    <p>You know what you have to offer and why a client should trust you. But does your audience?<br/><br/>In today's episode, after a football-themed "This or That" (Bear Down vs. Roll Tide!), Austin is diving in with the...

  • Marketing Should Be Fun

    How Can You Balance Personal & Brand-Centered Content? - Episode 71

    May 26, 202624 minS0

    <p>We're supposed to connect with our audience. At the same time, we're supposed to lead people to action. How do we balance those?<br/><br/>In today's episode, after a sock-themed "This or That" (Listen... we talk...

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  • Marketing Should Be Fun

    How to Navigate the Ups & Downs of Entrepreneurship - Episode 70

    May 12, 202631 minS0

    <p>Entrepreneurship has some really exciting seasons. But what do you do when you're in a season that's anything but that?</p><p>In today's episode, after a marketing-themed "This or That" (What!? An on-topic intro...

  • Marketing Should Be Fun

    How to Successfully Partner With a Content Marketing Agency - Episode 69

    Apr 28, 202634 minS0

    <p>Marketing Should Be Fun is BACK, baby! 🎉<br/><br/>We're jumping back in with a movie-themed "This or That" (any "Project Hail Mary fans out there?) that leads into a conversation about how someone can best set...

  • Marketing Should Be Fun

    2 Examples: Why Consumer Behavior Proves the Value of Organic Content - Episode 68

    Sep 18, 202522 minS0

    <p>We talk a lot about how "content performs on a human level," but what does that really look like from a consumer behavior standpoint? In this episode, after a Fall-themed this-or-that, we're sharing 2 real-life...

  • Marketing Should Be Fun

    We've Gotta Talk About Taylor Swift's Episode of New Heights - Episode 67

    Aug 22, 202538 minS0

    <p>1.3 million people.<br/><br/>That's how many watched the release of the New Heights episode with Taylor Swift LIVE when it released on YouTube. (It's already up past 20 million views on YouTube now!) Without a doubt...

  • Marketing Should Be Fun

    One Simple Step You Can Take to Integrate Your Content Marketing - Episode 66

    Aug 14, 202519 minS0

    <p>You've probably heard us use the term "integrated content marketing" a few times over the past 65 episodes.<br/><br/>"Alright, enough of the marketing speak," you may have thought. What the heck is that and what does...

  • Marketing Should Be Fun

    Kristi's CTA Triangle: How to Choose the Best Call-to-Action to Use on Social Media - Episode 65

    Jul 18, 202530 minS0

    <p>"What call to action should I be using on my Instagram?"<br/>"Am I asking people to take action too often?"<br/>"Am I not asking enough?"<br/><br/>In today's episode, I (Austin) am welcoming Kristi Zobrist, our Chief...

  • Marketing Should Be Fun

    Growth Stories: Curate Social (An Interview w/ Kelsie Zarko) - Episode 64

    Jun 19, 202532 minS0

    <p>If you're a long-time listener, you know a little less than a year ago Kelsie set out to launch her own agency focused on social media and email marketing. Today, Austin is interviewing Kelsie to explore what...

  • Marketing Should Be Fun

    Finding the Balance Between Brand vs. Performance Marketing (w/ Mitch Nelson) - Episode 63

    Jun 12, 202545 minS0

    <p>You can’t just harvest all the time; you need to plant seeds too. <br/><br/>In this episode, I welcome Mitch Nelson back to the show to dive into the balance between brand marketing and performance marketing, and why...

  • Marketing Should Be Fun

    Spring Cleaning for Your Goals: Clarifying & Resetting Your Roadmap to Success - Episode 62

    May 30, 202530 minS0

    <p>We're back with Part 3 of our spring cleaning series! After taking a look at our mindset in Episode 59 and our platforms in Episode 60, we're zooming out to talk about the driver behind everything we do: Our...

  • Marketing Should Be Fun

    Capturing & Creating Demand: Developing Intentional Marketing & Sales Funnels - Episode 61

    May 16, 202540 minS0

    <p>Every leader of a business or organization wants to see more people taking action alongside their brand. So how do we both capture existing demand and create new demand for your product or service? When we're looking...

  • Marketing Should Be Fun

    Spring Cleaning Your Platforms: 14 Quick Actions You Can Take to Improve Your Content - Episode 60

    Apr 25, 202546 minS0

    <p>We're back with Part 2 of our spring cleaning series! After taking a look at our mindset last week, we're going super-practical this week with 14 quick actions you can take across your social media, email marketing...

  • Marketing Should Be Fun

    Spring Cleaning for Your Mindset - Episode 59

    Apr 11, 202534 minS0

    <p>It’s not just your closet that could use some freshening up this Spring... your mindset might need a little spring cleaning, too. In this episode, we’re dusting off the limiting beliefs that keep us stuck and...

  • Marketing Should Be Fun

    "What if People Are Annoyed By My Content?" - Episode 58

    Mar 6, 202525 minS0

    <p>Ever feel like you're bothering people with your emails, posts, and marketing efforts? You’re not alone! In this episode, Kelsie and Austin tackle one of the biggest fears leaders have when it comes to showing up...

  • Marketing Should Be Fun

    How This Video Game Developer Has Used Customer Support as Content to Increase Brand Loyalty - Episode 57

    Feb 20, 202521 minS0

    <p>What if your customer support wasn’t just about fixing problems—but actually informed your approach to content strategy?</p><p>In this episode, Austin geeks out over Baldur’s Gate 3 (because what other video game has...

  • Marketing Should Be Fun

    What the Onyx Storm Release Teaches Us About Content Marketing - Episode 56

    Feb 6, 202533 minS0

    <p>Onyx Storm is the fastest-selling adult novel in 20 years. 🤯</p><p>The Empyrean series (which starts with the best-selling book Fourth Wing if you've heard that title!) has been taking the world by storm, pun...

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