Make It Visible

A podcast for coaches building a coaching biz and want paying clients on repeat. You didn't get certified to spend your days writing captions, second-guessing your offer, and wondering why your DMs are quiet. You got certified to change lives. The marketing part? That's what this show is for. I'm Michelle Kuei, Business and Marketing Coach for Coaches and creator of the Client Enrollment Method™. Every week, I share the exact strategies, scripts, and shifts my clients use to build coaching businesses that bring in consistent, paying clients. You'll hear: How to position your offer so the right people say yes What to say in your content (and what to stop saying immediately) How to turn your story into your strongest marketing asset What to do when nothing seems to be working If you're done with the random advice cycle and ready for a real system, you're in the right

Make It Visible is a business podcast hosted by Michelle Kuei, with 249 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Michelle Kuei hosts Make It Visible, a business show with 249 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Make It Visible

  #246: Why Your Coaching Business Disappears Every Summer

  Jun 4, 202625 minS0

  <p>Most coaches treat summer as a break. It's actually a slow fade that costs you every fall. Here's how to stay visible, skip the burnout, and create content that sells while you take your vacation.</p><p>It starts small. You skip a post because nobody's online anyway. Then you skip an email. A discovery call comes through and you never follow up. And then it's July.</p><p>You tell yourself you'll get serious again in September.</p><p>By the time fall comes, your momentum is gone. Your warm spring leads have cooled all the way off...

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  Episode #245

  #245: When Your Dream Client Is the Version of You From 5 Years Ago

  May 19, 202618 minS4

  <p>Your coaching niche probably isn't broken. The way you're describing it is.</p><p>In this episode, Michelle walks through a session with a client who'd been rewriting her elevator pitch for weeks, only to discover her real coaching niche had been sitting in her own story the whole time.</p><p>If your niche statement sounds good in a workshop but lands flat in real conversation, this episode is for you.</p><p><b>What you'll learn:</b></p>The one question that reveals your real coaching niche in five minutesThree signs your niche is too generic (and...

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  Make It Visible

  #244: The Grief Nobody Warns You About When You Launch (And the Strategy That Actually Works)

  May 7, 202623 minS0

  <p>You finally launched the business. You did the certification. You set up the website. You told your closest people.</p><p>And then nothing happened.</p><p>The texts went unanswered. The group emails got crickets. The friends you cheered on through their own businesses didn't even acknowledge yours.</p><p>If that's where you are right now, this episode is for you.</p><p>In this conversation, Michelle is naming a pattern she's seeing across her client roster: the warm market silence that almost every new coach faces in their first 90 days. The texts that don't get returned...

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  Episode #243

  #243: I'm Telling Them and It Still Ain't Working

  Apr 28, 202634 minS4

  <p><b>3 conversation changes that turn casual chats into client conversations.</b></p><p>You're posting. Showing up. Telling everyone you have a coaching business. So why aren't the clients coming?</p><p>In this episode, Michelle breaks down what your social media content is actually doing (and what it isn't), why client acquisition takes longer than you think, and 3 specific things you can change in your everyday conversations starting today to turn casual chats into sales conversations.</p><p>Plus, a free masterclass invitation to help you get your first paying clients.</p><p>Kicks off <b>May 5th<...

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  Episode #242

  #242: The One Question That Turns Busywork Into Paying Clients

  Apr 8, 202632 minS4

  <p>You've been working on your business. Like <b>really working on it.</b></p><p>The website. The Canva graphics. The lead magnet. The Instagram grid. The CRM you signed up for because someone said you needed it.</p><p>And yet — still no clients.</p><p>Here's the hard truth: busy is not the same as productive. And until you know the difference between tasks that lead to clients and tasks that just feel like progress, you're going to keep spinning your wheels.</p><p>In this episode, Michelle is giving you one filter question that will immediately cu...

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