Hosted by MAD//Fest · 🇺🇸 US · EN · 19 episodes
Established thought leaders with verified media credentials.
The official MAD//Fest podcast, recorded at the UK’s biggest, boldest + most distinctive marketing, advertising + disruption festivalMarketing leaders from some of the world's biggest and boldest brands give us their insights and their secrets, in conversation with Michaela Hallam.MAD//Pod is a Fresh Air Production. www.freshair.audio
MAD//Fest hosts MAD//Pod, a business show with 19 episodes published.
Tik Tok's Head of Marketing, Global Business Solutions, Europe speaks to Michaela Hallam about encouraging brands to be bold on the platform and pushing creativity across the business. MAD//Pod is a Fresh Air Production
Show notesAlcohol-free beer is booming like never before, and Lucky Saint are building a brand and a product to spearhead the growth of the sector. Marketing and DTC Director Kerttu Inkerhoinen, explains how they've gone from bein
Show notesGet immersed in e-sports and gaming with James Kent. He talks to Michaela Hallam, live from Madfest 2024, about how to get the ultimate fan's of games embracing your brand. See omnystudio.com/listener for privacy informa
Show notesIn our latest episode, recorded live at Madfest 2024, BBC Studios Helen O'Donnell tells Michaela Hallam all about Talentworks. How BBC Studios find and nurtures new stage talent, what they look for, where they look and h
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Ever wondered what was behind the 'Luxury for Less' travel brand? Live from MAD//FEST 2024, Michaela Hallam talks to Stephanie Trivass about Secret Escapes, tone of voice, being bold and toothbrushes. See omnystudio.com/
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Our host Michaela Hallam talks to Yahoo's UK Managing Director, Steve McHenry live from MAD//FEST 2024 about being part of a big global brand, but with a local start-up mentality. Listen to find out how you can be bold i
Show notesMichaela Hallam comes again live from MAD//FEST 2024 with Jessica Glover, CMO of Biomel, going behind the scenes of Biomel. Learn all about their approach to science storytelling, joining a challenger brand and how you s
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Pocket Rocket and Holder of the Coffee and Cake Budget, Social Element's Linn Frost joins Michaela Hallam in this week's MAD//POD, recorded live at Madfest 2024. They talk work culture, branded crocs and Social Element's
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Ex-CEO of Lewes FC, Maggie Murphy talks Michaela Hallam through the blood, sweat and tears that have gone into making women's football the incredible force it is today. And her part in being a Guinness World Record holde
Show notesFresh Air's Director of Content, Michaela Hallam talks to Co-Marketing Director of Auto Trader, the amazing Laura McNally in our latest episode. She tells us about how you reach new car-buying audiences, how you get away
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Fresh Air's Michaela Hallam interviews another brilliant marketer, live at MAD//Fest 2024. This week it's BUPA's Fiona Bosman - she talks about the power of the big idea, her exciting plans at BUPA and their partnership
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Square's VP, Head of Integrated Marketing for Europe, Lizzie Barclay spoke to Michaela Hallam about how Square are seamlessly helping small business owners and putting customers at the heart of their campaigns. And how t
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Global Marketing Director of Carlsberg, Nikola Maravic and Haines McGregor's Brand and Innovation Partner, Jamie Holtum, tell the story of 1664 Blanc. How it's transcended the beer market and how they've connected the do
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Rory McEntee, in his previous role at Gymbox, spoke to Michaela Hallam about getting into trouble with the lawyers, how you become bold and disruptive with your marketing and making people smile. See omnystudio.com/liste
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The kids aren't putting the kettle on as often as they used to. On a mission to get us all drinking more tea, 'sensei' Dom Dwight of Yorkshire Tea talks to Fresh Air's Michaela Hallam about acting like a start up, flexin
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We continue with the treat in everyone's freezer - Magnum, and their newly minted Global Brand Director Tugce Aksoy. She talks to Fresh Air's Michaela Hallam about how it's her dream job, and she's positioning Magnum as
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Amanda 'AJ' Jennings is a legend of the industry. She rebranded the Dome to become the O2 and she led the marketing for London 2012 and the Olympic Games. When we spoke, she'd just come off the epic task of launching Man
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From tasering the haters, to turning troll comments into songs and giving away a fighter jet, Liquid Death is the world's noisiest, fearless and most disruptive brands. Their SVP of Marketing - Dan Murphy - was at MAD//F
Show notesWe kick off the MAD//Pod with the men who started it all in a pub. Founder Ian Houghton & Dan Brain caught their breath on the last day of MAD//Fest 2024 to reflect on the journey so far and discuss where 'Glastonbury fo
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MAD//Pod is hosted by MAD//Fest. The show is categorised under business (marketing) and has published 19 episodes.
MAD//Pod has published 19 episodes.
MAD//Pod regularly covers business, marketing. It sits in the business category, with a marketing focus.
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Episodes of MAD//Pod average 18 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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