Julia Ewert is a published author, LinkedIn Learning sales instructor and one of Australia's leading sales strategists and professional negotiators. She teaches the Infinite Sales System and helps companies build...

About this Podcast:
Unlocking Business is a podcast for business owners who want to hear how running a business really works, from the people doing it. I'm Kane Tyler Smith. I started Smartfix in my Perth garage in 2018 with one ute and a set of tools, grew it to a $30 million business with more than 130 staff, then nearly lost it and rebuilt it with a smaller team and a lot more structure. I also run Hypotential, Perth's private network for tradies. Every week I sit down with business owners, founders and experts for real conversations about business, leadership, mindset and personal growth. We talk about hiring and leading a team, sales and marketing, money, systems, AI, health and the pressure that comes with owning a business. Guests share what worked, what didn't, and what they'd do differently. New episodes every Thursday on YouTube, Spotify and Apple Podcasts.
Pitch Analysis
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Contact path
Verified email
Booking probability
30%
Guest openness
Selective
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Signup to Generate a PitchQuestions about Unlocking Business Podcast
What is Unlocking Business Podcast about?
Unlocking Business is a podcast for business owners who want to hear how running a business really works, from the people doing it. I'm Kane Tyler Smith.
What has Unlocking Business Podcast covered recently?
Recent episodes include "37 Follow-Ups Over 3 Years to Win Crown | Julia Ewert" (28 October 2026, 65 minutes), "AFL Draft to Business Owner | Jacob Blight" (21 October 2026, 69 minutes), and "If You Market to Everyone, You're an Expert to No One | Tracy Fryer" (14 October 2026, 70 minutes).
How often does Unlocking Business Podcast publish?
Unlocking Business Podcast publishes roughly weekly, with episodes averaging 71 minutes.
How hard is it to get booked on Unlocking Business Podcast?
Booking probability for Unlocking Business Podcast is 30%, and the host is rated Selective on guests. Unlocking Business Podcast requires a Pod Score of 80 or higher. Unlocking Business Podcast's contact route on record: verified email.
Who should pitch Unlocking Business Podcast?
The strongest fits for Unlocking Business Podcast are Business & Management Consulting. Unlocking Business Podcast has a business audience.
About the host
Unlocking Business Podcast is a business podcast.
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Oct 28, 20261h 5m
Episode #26
AFL Draft to Business Owner | Jacob Blight
Oct 21, 20261h 9mWhat does time in the AFL teach you that has nothing to do with football? In Episode 26 of Unlocking Business, I sit down with Jacob Blight, founder of BLYT Development. Jacob grew up in country Western Australia with...
Oct 14, 20261h 10mIf you market to everyone, are you an expert to no one? In Episode 25 of Unlocking Business, I sit down with Tracy Fryer, owner of Design Studio Perth, a branding strategist and the host of the Real Biz Life Chronicles...
Sep 30, 202653 minChristina Papafilis is the founder and director of Connective Services Group, an NDIS support coordination business she started in 2024. In this episode, Christina and I talk about what support coordination actually...
Sep 23, 202644 minSam Fielding is the managing director of Echelon AI Solutions. In this episode, Sam and I talk about the difference between having a ChatGPT subscription and actually implementing AI properly, using what he calls an AI...
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Episode #21
Selling My Business Broke Me | Dan Noll
Sep 16, 20261 hourWould you know if your business had already grown past the point of making sense? In Episode 21 of Unlocking Business, I sit down with Dan Noll, founder of T2U, a new app connecting clients with vetted, insured tradies...
Sep 9, 20261h 9mWhat can trade businesses learn from the corporate world? Paul OโNeil took a very different route into the trades. After building his career in corporate leadership, including senior management roles with Optus, Paul...
Sep 2, 20261h 1mWhat is your business actually worth if you disappear tomorrow? In Episode 19 of Unlocking Business, I sit down with Dr. Mitch Catterall from Unveil Development Partners. Mitch works with owner-operated businesses to...

Episode #18
Starting a Plumbing Business and Building Systems That Last | Peter Craft from ASAP Trades
Aug 27, 20261h 18mIn this episode, Kane sits down with Peter Craft, co-owner of ASAP Trades, a Perth plumbing business built around honest service, clear communication and doing the job right the first time. Peter was also one of the...
Aug 20, 20261h 20mIn this episode, Kane sits down with Myles Gaebler, owner of Perth Building Inspection Repairs, for a refreshingly honest conversation about what it actually looks like to start a trade business at 21 with no plan and...
Aug 13, 20261h 7mIn this episode, Kane sits down with Luke Randazzo, Director at Burgess Rawson, one of WA's leading commercial real estate agencies. Luke has brokered over $450 million in transactions and is one of the youngest...

Episode #15
Marketing, Branding and What Actually Works for Trade Businesses | Aisha Derrick from Smartfix
Aug 6, 20261h 23mIn this episode, Kane sits down with Aisha Derrick, Brand and Marketing Manager at Smartfix and co-owner of Hypotential, for a practical conversation about what actually works when it comes to marketing a residential...
Jul 23, 20261h 28mIn this episode, Kane sits down with Isabelle Charter, Head of Venture Studios at BetterLabs and CEO of Town Square, who has spent nearly two decades building, scaling and investing in startups across Australia and...

Episode #12
Running a Premium Aircon Business, Sales Process and Growing in Perth | Louis from WestOz Trades
Jul 16, 202659 minIn this episode, Kane sits down with Louis, founder of WestOz Trades, one of Perth's leading residential and commercial air conditioning businesses. Kane and Louis have known each other for 17 years, going back to their...
Jul 9, 20261h 51mIn this episode, Kane sits down with AJ from Team Ecto, his personal trainer of five years, for a wide-ranging conversation about what actually works when it comes to health, fitness and nutrition for busy people. AJ...

Episode #10
Content Marketing, AI and Why Your Story Is Your Best Business Asset | Sarah from Typeset
Jul 2, 20261h 45mIn this episode, Kane sits down with Sarah, co-founder of Typeset, a Perth-based content and writing business, for a wide-ranging conversation about what actually works when it comes to marketing, storytelling and...
Jun 25, 20261h 3mIn this episode, Kane sits down with his brother Fin, Head of Installations at Smartfix, for an honest look back at eight years of building a business together from the ground up. Fin joined Smartfix as a fourth year...

Episode #8
Starting an Electrical Business and Pricing Your Work Properly | Angelo from Toptech Electrical
Jun 18, 202647 minIn this episode, Kane sits down with Angelo, owner of Toptech Electrical, for an honest conversation about what the first couple of years of running a solo electrical business actually looks like. Angelo started Toptech...
Jun 11, 20261h 19mIn this episode, Kane sits down with Rhys, founder of Oceania Plumbing and Gas, for a straight-talking conversation about what it actually takes to build a trades business from the ground up. Rhys started his business...
Jun 4, 20261h 1mS0<p>In this episode, Kane sits down with Jevyn from Men's Talk, a men's health promotion charity based in Western Australia, for a raw and eye-opening conversation about the mental health crisis quietly affecting men...
Recent guests
Recent guests on Unlocking Business Podcast. Study who booked and why before you pitch.
Christina Papafilis
Connective Services Group
Sam Fielding
Echelon AI Solutions
Paul OโNeil
Plumbing Bros West Coast
Dr. Mitch Catterall
Unveil Development Partners
Best industries to pitch Unlocking Business Podcast for
PitchCentric classifies Unlocking Business Podcast under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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