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Hosted by Paul Sweeney · 🇺🇸 US · EN-AU · 236 episodes
Established thought leaders with verified media credentials.
Conversations to help your business grow and thrive — like having your own board of expert advisors in your pocket. The Business Behind Your Business is the go-to podcast for small business owners who want practical guidance, clearer decision-making, and strategies that actually work in the real world. Hosted by Paul Sweeney , each 15–30 minute episode takes you behind the scenes of how small businesses grow, lead teams, manage money, and solve the problems that keep owners up at night. Whether you’re running a team of one or twenty, you’ll find relatable stories, expert insights, and tools you can put into action straight away. From improving cash flow and pricing for value to building systems, reducing overwhelm, and preparing for long-term success, our guests share straightforward advice without the jargon. What you’ll learn: * How small businesses make money — and where they lo
Paul Sweeney hosts The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive, a business show with 236 episodes published.
Most business owners think growth comes from more sales, more customers, or working harder. But what if some of your best growth opportunities are already sitting right in front of you? In this episode of The Business Be
Why do some businesses with talented people and a clear strategy still struggle to get results? In this episode of The Business Behind Your Business , Paul Sweeney speaks with leadership expert and author Dr André Martin
Most business owners have valuable experiences, lessons, and insights to share, but many struggle to communicate them in a way that connects with others. In this episode, Paul Sweeney speaks with communication and storyt
Most business owners have heard that "the money is in the list." But building an email list is only the beginning. The real challenge is staying in touch with prospects and clients without sounding pushy, salesy, or beco
Most business owners work hard, grow their revenue, and build something valuable—but still feel uncertain about their numbers. Pricing feels like guesswork, cash flow is unpredictable, and when it comes to valuing the bu
When your business feels overwhelming, it’s easy to assume you need more discipline, more motivation, or bigger goals. But what if the real solution is the opposite? In this episode, Paul Sweeney speaks with Dr Christian
There comes a point in every business where working harder isn’t the answer anymore—something needs to change. In this episode, Paul Sweeney is joined by Ron James, a fractional Chief Operating Officer (COO) who helps gr
If you’ve ever found yourself frustrated by what feels like a disconnect between generations in your team—especially when working with Gen Z—this episode will shift your perspective. Rather than blaming younger employees
Most business owners don’t fail because of a crisis. They fail because they never built the foundation that would protect them when a crisis arrives. In this episode, Paul Sweeney connects the dots from two powerful conv
Most business owners start out chasing freedom — more time, more flexibility, and control over their life. But somewhere along the way, that freedom often disappears, replaced by long hours, constant pressure, and a busi
If you’ve ever felt like your advertising is a gamble — spending money without knowing what’s going to work — this episode will change the way you think about marketing. In this conversation, Paul sits down with Skip Wil
If you’ve ever felt like your team culture is “off” or that you’re carrying too much of the load as a business owner, this episode will give you a practical, grounded way to fix it. In this conversation, Paul sits down w
If you’ve ever struggled to attract the right clients—or found yourself wasting time on enquiries that go nowhere—this episode is for you. In this conversation with documentary filmmaker and storyteller Chris Baron, you’
Most business owners know they should have a plan—but too often, that plan ends up as a long document that’s created once and never used again. In this episode, Paul Sweeney breaks down why traditional business plans fai
Marketing often feels overwhelming for business owners — a constant cycle of trying new tactics, getting inconsistent results, and questioning what actually works. In this episode, Paul Sweeney sits down with Kae Wagner
If you’re running an e‑commerce business (or any business that relies on repeat customers) and feel like you’re constantly chasing the next sale, this episode will change how you think about growth. In this conversation,
If you’re a B2B business owner who relies heavily on referrals and finds yourself stuck in unpredictable cycles of feast and famine, this episode is for you. In this conversation, Paul Sweeney is joined by LinkedIn growt
Most business owners are told that property and passive investments are the safest way to build wealth. But what if buying the right business — structured and funded properly — could deliver stronger returns, faster cash
Many business owners believe their biggest challenges are rising costs, staffing issues, or external market pressures. But what if the real threat to profit, growth, and freedom is something far less visible? In this epi
What if your products are great, your website looks professional, and your SEO has been solid for years — yet customers are quietly disappearing? In this episode of The Business Behind Your Business, host Paul Sweeney si
Lisa Even
keynote speaker, corporate leadership expert, bestselling author
1 appearance on this show
Chris Baron
producer and host of the 'No Ordinary Monday' podcast · National Geographic
1 appearance on this show
Paul Sweeney
candidate in the Scottish Parliamentary election · Webio
1 appearance on this show
Matthew Stafford
Managing Partner · Build Grow Scale
1 appearance on this show
Austin Bonderer
patent attorney
1 appearance on this show
Nancy Griffin
CEO & Founder of Women, Worth & Wellness · Women, Worth, & Wellness
1 appearance on this show
Billy Keels
1 appearance on this show
Alexis Sikorsky
strategic advisor to founders · KnightScale Partners
1 appearance on this show
Nuttha Goutier
Founder, CEO, Franchisor & Business Development Executive · Sabai Thai Spa
1 appearance on this show
Jeff Glick
Outsourced CFO
1 appearance on this show
Steven Gringlas
Picos Media
1 appearance on this show
Colin Gallagher
1 appearance on this show
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The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive is hosted by Paul Sweeney. The show is categorised under business (entrepreneurship) and has published 236 episodes.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive has published 236 episodes.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive regularly covers business, entrepreneurship, management. It sits in the business category, with a entrepreneurship focus.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of The Business Behind Your Business - Real Advice to Help Small Business Owners Build, Lead and Thrive average 33 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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