Oct 28, 202619 min
As companies race to automate more of their sales processes, they risk overlooking the one competitive advantage technology can't easily replace: human connection. In this episode of the Go-To-Market Podcast, host Dr...
business
Go To Market
Hosted by Amy Cook · business · EN
About this Podcast:
Go to Market is a podcast for Revops, Sales, and Marketing leaders to dive deep into industry insights and best practices. Go to Market is sponsored by Fullcast, the Go-to-Market Cloud.
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Contact path
Verified email
Booking probability
34%
Guest openness
Selective
80/100
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What is Go To Market about?
Go to Market is a podcast for Revops, Sales, and Marketing leaders to dive deep into industry insights and best practices. Go to Market is sponsored by Fullcast, the Go-to-Market Cloud.
Who hosts Go To Market?
Go To Market is hosted by Amy Cook. The show has published 106 episodes to date.
What has Go To Market covered recently?
Recent episodes include "Paul Burani: AI Can Write the Email. Can It Build the Relationship?" (28 October 2026, 19 minutes), "Brandon Doyle: Your Biggest Competitive Advantage Isn't AI" (21 October 2026, 20 minutes), and "Dr. Richard Bernert: Can a Startup Beat the Giants at Early Cancer Detection?" (14 October 2026, 22 minutes).
How often does Go To Market publish?
Go To Market publishes roughly weekly, with episodes averaging 22 minutes across 106 episodes.
How hard is it to get booked on Go To Market?
Booking probability for Go To Market is 34%, and the host is rated Selective on guests. Go To Market requires a Pod Score of 80 or higher. Go To Market's contact route on record: verified email.
Who should pitch Go To Market?
The strongest fits for Go To Market are Business & Management Consulting and Marketing, Advertising & PR. Go To Market has a business audience.
About the host
Amy Cook hosts Go To Market, a business podcast with 106 episodes published.
Verified host email: ████████@████.comSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Oct 21, 202620 minIn this episode of the Go-To-Market Podcast, host Dr. Amy Osmond Cook, CMO and co-founder of Fullcast, sits down with Brandon Doyle, founder of Wallaroo Media and David AI, to explore what separates successful...
Oct 14, 202622 minWhat happens when a physician decides that diagnosing cancer isn't enough and sets out to detect it before it's too late? Dr. Richard Bernert, Chief Medical Officer and Chief Operating Officer of Precision Epigenomics...
Oct 7, 202623 minIn this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and co-founder of Fullcast, sits down with investor and startup advisor Ray Smithson to discuss what he's seeing across today's startup ecosystem and...
Sep 30, 202630 minAI just made it possible for almost anyone to build their own revenue technology. But that doesn't necessarily mean they should. In this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and co-founder of...
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Sep 23, 202620 minIn this episode of the Go-To-Market Podcast, Fullcast CMO and co-founder Dr. Amy Osmond Cook sits down with Cory Coult, a revenue operations leader at Avalara, to discuss what happens when RevOps teams stop simply...
Go To Market
Mark Hartmann: If Your Business Can't Run Without You, It May Be Worth Less Than You Think
Sep 16, 202615 minYou built the company. You landed the customers. You know the critical relationships. You solve the problems nobody else can solve. Congratulations. You may have just made yourself one of the biggest risks in your own...
Sep 9, 202623 minAI can prospect. It can analyze signals. It can orchestrate campaigns. It can help determine which accounts deserve attention. So where does the salesperson belong? In this episode of the Go-To-Market Podcast, Fullcast...
Sep 2, 202622 minAI can write the email. Build the campaign. Analyze the data. Recommend the next move. But can it actually sound like you? In this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and co-founder of Fullcast...
Aug 26, 202618 minEveryone wants AI in their go-to-market strategy. But not every use of AI is making your revenue organization better. In this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and co-founder of Fullcast, sits...
Aug 19, 202616 minWhat happens when everyone suddenly has the technology to send more emails, create more content, and automate more prospecting? We all get really good at ignoring it. In this episode of the Go-To-Market Podcast, Amy...
Go To Market
Why 14% of Sellers Are Driving 80% of New Revenue and What Revenue Leaders Can Do About It
Aug 12, 202626 minWhat separates your best sellers from everyone else? The answer may already be sitting inside your revenue data. In this episode of the Go-To-Market Podcast with Dr. Amy Cook, we revisit one of the most data-packed...
Aug 5, 202627 minLast fall, hundreds of founders, entrepreneurs, authors, industry experts, CROs, CMOs, CEOs, RevOps leaders, and revenue executives gathered in Lehi, Utah, for GTM Live, for a premier event that focused on modern...
Jul 29, 202625 minIn this episode of the Go-To-Market Podcast, Amy Osmond Cook, CMO and Co-Founder of Fullcast, sits down with John Ivie, Founder and Managing Partner of Ivie League Growth, to discuss why traditional hiring models often...
Jul 22, 202614 minWhat separates an event people attend from an experience they never stop talking about? In this episode of Go-To-Market, Amy Osmond Cook welcomes Lindsey Ivie, Vice President of Partnerships at Silicon Slopes, to...
Jul 15, 202621 minIn this episode of Go-To-Market, Amy Osmond Cook sits down with Heather Nemelka, keynote speaker, workshop facilitator, and one of Utah's leading advocates for helping professionals—especially women—return to meaningful...
Jul 8, 202623 minMost conversations about artificial intelligence focus on better models, larger datasets, and faster automation. But according to Sumit Parashar, CEO and founder of BODEX, the next technological revolution won't be...
Jul 1, 202625 minHealthcare doesn't change easily. In fact, according to many healthcare leaders, technology is often the easiest part of transformation. The real challenge is helping people embrace it. In this episode of Go-To-Market...
Jun 24, 202630 minS0<p >As AI reshapes the workplace, most leaders are focused on productivity, efficiency, and innovation. But there's another conversation happening beneath the surface, and it's one that could have an even greater impact...
- Jun 24, 202630 min
As AI reshapes the workplace, most leaders are focused on productivity, efficiency, and innovation. But there's another conversation happening beneath the surface, and it's one that could have an even greater impact on...
Recent guests
Recent guests on Go To Market. Study who booked and why before you pitch.
M
Mark Hartmann
mergers and acquisition advisor, HartmannRhodes Advisory
C
Chris Perkins
Global Marketing Lead for transition and coaching solutions, Outdoor Recreation Roundtable
G
Guy Rubin
founder of Ebsta, Managing Director Insights at Fullcast, Imperial Tours
B
Bryan Brown
Co-Defensive Coordinator/DB Coach, South West American Football League
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