Hosted by forank · 🇺🇸 US · EN-GB · 17 episodes
Established thought leaders with verified media credentials.
Welcome to the forank Marketing podcast with Leigh and Zoe! We dive into all things marketing—no fluff, just honest, actionable insights. From SEO and PPC to industry trends and real-world strategies, we share our expertise with a dose of humour and straight talk. Occasionally joined by special guests, we keep it real while helping you navigate the ever-changing marketing landscape. Tune in for a frank take on marketing success!
forank hosts forank Marketing, a business show with 17 episodes published.
Schema used to be a technical SEO nice-to-have.Now it's becoming a critical part of how search engines and AI systems understand your content.In this episode, we explore why Schema matters more than ever and how structur
In this episode, we share our real-world experiences of how AI is shaping modern marketing — and why doing more isn’t delivering better results. AI has changed how buyers discover brands, with generative AI now playing a
Bigger audiences look impressive. Smaller audiences perform better. In this episode, we unpack Building Small, Relevant Audiences to answer one simple question: Why does less targeting often lead to more impact? We explo
Vanity metrics are easy to track. Meaningful metrics are harder to agree on. In this episode, we unpack GA4, GSC, and Looker to answer one simple question: Which metrics are actually worth your time — and which ones are
In this episode of Forank Marketing, we dig into one of the most debated questions facing modern brands and marketers: is topical authority still worth chasing in 2026 or is it time to rethink how visibility and credibil
AEO, GEO, SEO—what do they actually mean, and why should you care? Search is changing fast, and the old rules don’t apply the way they used to. In this episode, we break down SEO (Search Engine Optimisation), AEO (Answer
In this episode of forank marketing, we take you behind the scenes for a candid conversation on Our Freelancing Journey, the real story of how Zoe Ashbridge and Leigh Buttrey built their careers outside the traditional 9
In this episode of forank marketing, we lift the lid on a topic that makes many marketers squirm: Audits Exposed — The Secrets Your Marketing Doesn’t Want You to See. Zoe Ashbridge and Leigh Buttrey peel back the layers
In this episode of forank marketing, we dive into a refreshingly honest theme: Marketing: Lessons in Failures. Zoe Ashbridge and Leigh Buttrey open up about the campaigns that didn’t go to plan — and why those moments of
In this episode of forank marketing, we dive into a powerful theme: impact marketing for charities and non-profits. Zoe Ashbridge and Leigh Buttrey are joined by Tom Pratt, Director at Albert Road Consulting, to explore
In this episode of forank marketing, we unpack a hard truth: marketing isn’t linear. Zoe Ashbridge and Leigh Buttrey are joined by Chris Nightingale, Performance Marketing Specialist at Can-Do Marketing, to explore why l
In this episode of forank marketing, we tackle the big question: Hiring freelancers, Yay or Nay? Zoe Ashbridge and Leigh Buttrey are joined by special guest Louis Smith to unpack the pros and cons of working with freelan
In this episode of forank marketing, we dive into SEO and PPC strategies that actually work for smaller businesses. From getting the basics right to smart budget allocation, Zoe Ashbridge and Leigh Buttrey share practica
Welcome to forank's latest podcast episode: Cracking the Code on B2B Attribution Join Zoe and Leigh as they unpack one of B2B marketing’s toughest challenges: understanding what’s actually driving results. From the hidde
Welcome to forank's latest podcast episode: The Future of Marketing & AI Search! Join Zoe and Leigh as they explore how AI is transforming the way people search—and what that means for marketers. From changes in user beh
Welcome to forank's latest podcast episode: Why Sales and Marketing Need to Align! Join Zoe and Leigh as they dive into one of the biggest challenges businesses face—getting sales and marketing teams on the same page. Fr
Welcome to forank's latest podcast episode: Measuring Marketing Success! Join our hosts as they sit down with Kyle Rushton McGregor to dive into all things GA4, tracking, and analytics. From setting up accurate measureme
Welcome to forank's very first podcast episode! Join our hosts, Zoe, and Leigh, as they dive into the importance of getting a head start on your marketing for the new year. From setting clear goals to actionable tips, th
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forank Marketing is hosted by forank. The show is categorised under business (marketing) and has published 17 episodes.
forank Marketing has published 17 episodes.
forank Marketing regularly covers business, marketing. It sits in the business category, with a marketing focus.
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Episodes of forank Marketing average 50 minutes. a focused format where a clear narrative arc and tight preparation matter most.
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