
“Workforce Management” may sound like a dry topic, but it’s actually one of the most consequential factors in creating a great employee and guest experience. In this episode, CEO Rob Katz explores how new tools...

business
Hosted by Vail Resorts · business · EN
There are so many heroes in the story of Vail Resorts and in the ski industry as a whole. Those are the journeys that CEO Rob Katz explores on this podcast, while also tackling some tough questions, like crowding, labor, and accessibility. Joined by his Chief of Staff and the occasional guest, Rob dives into the values that guide our company, the decisions that shape our future, and the stories that inspire us to keep pushing forward.
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Signup to Generate a PitchThere are so many heroes in the story of Vail Resorts and in the ski industry as a whole. Those are the journeys that CEO Rob Katz explores on this podcast, while also tackling some tough questions, like crowding, labor, and accessibility.
Epic By Nature is hosted by Vail Resorts. The show has published 30 episodes to date.
Recent episodes include "Radical Hospitality: Right People, Right Place, Right Time" (29 October 2026, 35 minutes), "Epic Experience: What Comes Next" (22 September 2026, 27 minutes), and "The Strength of Our Network: What It Means for Employees, Guests, and Shareholders" (23 June 2026, 32 minutes).
Epic By Nature publishes roughly monthly, with episodes averaging 30 minutes across 30 episodes.
Booking probability for Epic By Nature is 30%, and the host is rated Selective on guests. Epic By Nature requires a Pod Score of 80 or higher. Epic By Nature's contact route on record: verified email.
The strongest fits for Epic By Nature are Fitness, Golf & Recreation and Hotels & Lodging. Epic By Nature has a business audience.
Vail Resorts hosts Epic By Nature, a business podcast with 30 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

“Workforce Management” may sound like a dry topic, but it’s actually one of the most consequential factors in creating a great employee and guest experience. In this episode, CEO Rob Katz explores how new tools...

Epic By Nature
What brings guests back to a mountain year after year? In this episode of Epic By Nature, CEO Rob Katz sits down with his chief of staff to share why Vail Resorts is investing in guest experience as the next frontier of...

For nearly two decades, our integrated network of world-class resorts has been at the heart of our success as a company. In this episode of Epic By Nature, CEO Rob Katz explains how that owned-and-operated model will...

For nearly two decades, our integrated network of world-class resorts has been at the heart of our success as a company. In this episode of Epic By Nature, CEO Rob Katz explains how that owned-and-operated model will...

Earlier this month, Pat Campbell—a trailblazing leader who has helped to shape our company and our broader industry—became the first woman to receive the Lifetime Achievement Award from the National Ski Areas...

In this episode of Epic By Nature, CEO Rob Katz sits down with Joel Gratz, Founder and CEO of OpenSnow to pull back the curtain on what it really takes to predict a powder day. From translating complex weather models...

Epic By Nature
Our sport runs on passion—which means that sometimes, strong opinions can be treated like absolute truths. From “skiing is dying because it’s too expensive” to “skiing is ruined because the mountains are too crowded,”...

Epic By Nature
Our sport is at the beginning of a generational handoff—for the first time, a cohort of new skiers and riders are arriving to the mountains fully fluent in a digital world where community and identity are often built...

In our latest episode of Epic By Nature, we’re building on the conversation we started earlier this season around how to make skiing and riding more accessible and more welcoming to more people. CEO Rob Katz sits down...

Epic By Nature
The start of the North American ski season has largely been a tale of two winters. While parts of the country saw historic early snowfall, the Rockies experienced one of the worst early-season snowfalls in more than 30...

What does it mean to balance labor unions, employee needs, guest expectations, and community commitments? One year after the labor strike at Park City Mountain, CEO Rob Katz and his Chief of Staff reflect on lessons...

Epic By Nature
Food is more than just fuel when you’re skiing or riding—it’s a core part of the fun. But as trends and expectations change, so too must the dining experience—which is why Vail Resorts recently announced a series of...

In 2008, the Epic Pass revolutionized skiing and riding, delivering unmatched value for guests and long-term stability for the industry. But for those who cannot commit to skiing and riding ahead of the season, the rise...

Epic By Nature
Making skiing and riding more accessible is an imperative for Vail Resorts—and a topic we’ll explore on Epic By Nature from multiple angles. In this first conversation, Rob Katz sits down with three-time Olympic...

In the second episode of Epic By Nature, Rob Katz takes a hard look at Vail Resorts as it stands today, exploring the challenges, opportunities, and innovations shaping the company. From evolving the Epic Pass to...

Epic By Nature
Rob Katz returns as CEO of Vail Resorts and revives Epic By Nature, sharing why he came back and what it means to lead the company today. In conversation with his chief of staff, Sara Schwandt, Rob reflects on the...

Epic By Nature
This episode of Epic By Nature share the story of leadership within our company, and is Rob Katz’s final appearance as our narrator. The leaders featured in this episode are the epitome of our talent philosophy at work...

For the first time, we have invited someone who is not an employee of our company to join us in a conversation. Henri Rivers, is the President of the National Brotherhood of skiers and a frequent guest at our resorts...

Epic By Nature
This episode of Epic By Nature explores the journey of several members of our company who are Black, Indigenous or other People of Color. Their stories are all unique, their journeys very much their own... What was...

"No Playbook. Navigating Through COVID-19" explores in detail our company’s journey through the crisis that COVID-19 has presented. The first part "The Decision," documents our decision to close our resorts on March 14
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