Apr 10, 202620 minS0
<p>Gary Siegel has been with The Bond Buyer — the only independent information resource serving the entire municipal finance community — since 1989. In this episode, he reflects on what it means to cover the economic...
About this Podcast:
Cogcast explores the unique challenges of marketing in fintech and financial services. We host conversations with industry experts navigating regulation, building trust, and reaching sophisticated audiences in finance and technology.From Cognito, the integrated communications and digital agency specializing in finance, investment, and fintech. We help companies cut through complexity to connect with their audiences. More resources are available on cognitomedia.com
Pitch Analysis
Required Pod Score for this podcast. PitchCentric checks your profile against host openness, topical fit, and audience signals before you generate a pitch.
Contact path
Public web form
Booking probability
27%
Guest openness
Selective
80/100
Required Score
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Signup to Generate a PitchQuestions about cogcast
What is cogcast about?
Cogcast explores the unique challenges of marketing in fintech and financial services. We host conversations with industry experts navigating regulation, building trust, and reaching sophisticated audiences in finance and technology. From Cognito, the integrated communications and digital agency specializing in finance, investment, and fintech. We help companies cut through complexity to connect with their audiences.
Who hosts cogcast?
cogcast is hosted by Cognito. The show has published 40 episodes to date.
What has cogcast covered recently?
Recent episodes include "Gary Siegel: Why Every Word Fed Chairman Says Matters More Than the Headline" (10 April 2026, 20 minutes), "Brett Farmiloe: The Media Matchmaker Who Says AI Will Make PR More Human, Not Less" (6 March 2026, 23 minutes), and "Gregg Greenberg: "Talk Your Book" or Get Off the Air" (22 December 2025, 23 minutes).
How often does cogcast publish?
cogcast publishes roughly monthly, with episodes averaging 24 minutes across 40 episodes.
How hard is it to get booked on cogcast?
Booking probability for cogcast is 27%, and the host is rated Selective on guests. cogcast requires a Pod Score of 80 or higher. cogcast's contact route on record: public web form.
Who should pitch cogcast?
The strongest fits for cogcast are Investing & Wealth Management. cogcast has a business audience.
About the host
Cognito hosts cogcast, a business podcast with 40 episodes published.
Host email not verified for this podcastSign in to unlock →
Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
- Mar 6, 202623 minS0
<p>Brett Farmiloe, founder of Featured.com and Help a Reporter Out (HARO), has spent nearly two decades building platforms that connect expert sources with journalists — and he's watched the media landscape shift in...
- Dec 22, 202523 minS0
<p>We trade the Zoom screen for the studio for a sitdown with veteran financial journalist Gregg Greenberg. As the host of In the NASDAQ for InvestmentNews, Gregg has spent 25 years interviewing the biggest names in...
- Dec 12, 202531 minS0
<p>Megan Leonhardt, economics reporter at Barron's, shares her unconventional journey from aspiring food and travel writer to data-obsessed financial journalist – despite being terrible at math and taking her macro and...
- Nov 14, 202525 minS0
<p>Peter Valdes-Dapena has lived every major shift in modern journalism, from the first digital newsrooms to today’s algorithm-driven landscape. In this episode, he speaks with Larissa Padden about what’s changed...
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Episode #33
Jon Swartz: How Journalism Still Wins
Oct 30, 202535 minS0<p>Jon Swartz, Techstrong reporter and former USA Today technology correspondent, shares his journey from small-town Georgia newspaper to Silicon Valley insider. He reveals why journalism still matters in PR strategies...
- Oct 23, 202525 minS0
<p>Veteran banking journalist Steve Cocheo, Senior Executive Editor at The Financial Brand, describes the AI-driven pitching crisis overwhelming his inbox – 80 irrelevant PR emails a week, many from people who’ve never...
- Sep 30, 202524 minS0
<p>Caroline Nihill, reporter at IT Brew covering cybersecurity and IT strategy, joins Larissa Padden to discuss her unconventional path from fashion writing to tech journalism and her firm stance against using AI in her...
Episode #30
Diana Britton: What 200 Weekly Pitches Taught Me About B2B Communications That Actually Work
Sep 15, 202521 minS0<p>Diana Britton trashes half her daily pitches before reading past the subject line. The WealthManagement.com Executive Editor wants CEOs who will actually say something, not PR-trained robots. Plain language, not...
- Jul 28, 202520 minS0
<p>In this episode of Cogcast, host Larissa Padden sits down with Geoffrey Barraclough, founder of The Business of Payments newsletter and part-time Westminster City Council member. Geoffrey shares his unique journey...
Episode #28
Jennifer Riggins: The Human Side of Tech - AI Should Enhance, Not Replace, Developer Creativity
Jul 9, 202523 minS0<p>In this episode of Cogcast, Larissa Padden sits down with Jennifer Riggins, a tech journalist who's spent 16 years bridging the gap between developers and business value. With her unique perspective as a...
- Jun 25, 202532 minS0
<p>In this episode of Cogcast, special guest host Hannah Porritt interviews Leslie White, senior director, marketing and global head of digital channel performance and strategy at Aon. Sharing lessons learned from her...
- May 21, 202528 minS0
<p>In this episode of Cogcast, host Larissa Padden interviews Masha Angelova, Editorial Producer at the US Chamber of Commerce and creator of their show, The Call. Drawing from her extensive experience as a booking...
- Apr 16, 202518 minS0
<p>In this episode of Cogcast, host Larissa Padden speaks with Esther Shittu, an AI News Writer for TechTarget. Esther shares her journey from TV production to tech journalism and explains what PR professionals need to...
- Mar 31, 202520 minS0
<p>In this episode of Cogcast, host Larissa Padden speaks with financial reporter Mallika Mitra about her journey in journalism and transition to freelancing. Mallika shares insights from her career path through CNBC...
- Feb 3, 202527 minS0
<p>In this episode of Cogcast, Larissa Padden sits down with Michael Thrasher, a seasoned journalist who has spent over a decade covering wealth and asset management. Thrasher shares his journey from working at...
Episode #22
Michelle Chan: Is ESG dead? The disconnect between the narrative and what’s happening in the market.
Dec 17, 202417 minS0<p>Michelle Chan, sustainable finance and ESG reporter at The International Financing Review (IFR), discussed her career transition from Nikkei Asia to The Wall Street Journal and now to IFR. She highlighted IFR's...
- Dec 6, 202417 minS0
<p>Rachel Curry, a freelance reporter contributing to CNBC and Observer, discussed her journey into freelancing, emphasizing the importance of pitching to editors and building relationships. She highlighted the...
- Oct 22, 202429 minS0
<p >Global Capital’s U.S. Bureau Chief Oliver West joins Cogcast to discuss the delicacies of banker-source relationships, reporting on the capital markets and the value in speaking with the trade media – despite the...
- Oct 1, 202429 minS0
<p>From his early days writing headlines in India to his current role as US e-commerce and retail correspondent at Reuters, reporting on big business in the U.S. Siddharth Cavale puts into context the global trends that...
Recent guests
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