leisure
Hosted by Lydia Watson · leisure · EN-GB
Becoming a Cut Flower Grower is a raw and honest podcast about growing and selling cut flowers and the realities of what it really takes to build a cut flower business from the ground up. Hosted by a working cut flower grower, the podcast combines practical insight with thoughtful reflections on the decisions, trade-offs, and rhythms of the work — from production and selling, to confidence, sustainability, and shaping an off-grid business on a tight budget. Episodes will be useful whether you’re starting out with cut flowers, developing a small-scale flower business, or simply interested in the craft, economics, and rhythm of growing cut flowers for sale. With twice-weekly episodes, this podcast is an intelligent, steady companion for anyone curious to know what growing and selling cut flowers with intention and care really looks and feels like. Follow & Connect Instagram @henhillcutflowers.</
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Contact path
Verified email
Booking probability
36%
Guest openness
Selective
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Signup to Generate a PitchBecoming a Cut Flower Grower is a raw and honest podcast about growing and selling cut flowers and the realities of what it really takes to build a cut flower business from the ground up.
Becoming A Cut Flower Grower is hosted by Lydia Watson. The show has published 185 episodes to date.
Recent episodes include "How I Make Autumn Bed Prep Easier, How & Why I'm Transplanting Hydrangeas & Perennials" (27 October 2026, 24 minutes), "My Top 20 Best-Selling Flowers in 2026 (No. 1 Was A Big Surprise) Plus Safeguarding Soil After Worming Hens" (23 October 2026, 39 minutes), and "More Autumn Seed Sowing, My Costs For Growing Agrostemma & I've Been Bread-Making!" (20 October 2026, 28 minutes).
Becoming A Cut Flower Grower publishes roughly a few times a week, with episodes averaging 26 minutes across 185 episodes.
Booking probability for Becoming A Cut Flower Grower is 36%, and the host is rated Selective on guests. Becoming A Cut Flower Grower requires a Pod Score of 80 or higher. Becoming A Cut Flower Grower's contact route on record: verified email.
The strongest fits for Becoming A Cut Flower Grower are Greenhouses & Nurseries. Becoming A Cut Flower Grower has a leisure audience.
Lydia Watson hosts Becoming A Cut Flower Grower, a leisure podcast with 185 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Episode #186
Welcome to Tuesday 27 October 2026. I've spent the morning on the field transplanting my hydrangeas and some perennials. In this episode I'm sharing the details of how and why I've transplanted what I have, plus the...
Episode #185
Welcome to Friday 23 October 2026. I've had a very mixed week: car battery failure, an actual car accident, lost earnings due to the torrential rain, a one-day cold and a missed visit to a fellow grower due to the flat...
Episode #184
Welcome to Tuesday 20 October 2026. It has rained pretty much non-stop all day today so I thought I'd get on with lots of things on my to-do list... and then spent all day faffing around and not finishing anything. On...
Episode #183
Welcome to Friday 16 October 2026. I've had a really busy week off-field so I haven't got anything productive done but I have acquired a large volume of cardboard boxes, which are going to be laid over my beds this...
Episode #182
Welcome to Tuesday 13 October 2026. Seed catalogues: they're here and they're fabulous! I get wildly excited at this time of year and I spent all weekend with a packet of post-it notes earmarking what annuals I'd like...
Episode #181
Welcome to Friday 9 October 2026. We've had it all this week: rain, cold and wind, which is a reminder that autumn is well and truly here. It's been so warm and sunny that I'd almost forgotten that the cooler days were...
Episode #180
Welcome to Tuesday 6 October 2026. So much to tell you about in this episode including the start of my autumn seed sowing (finally...), plus some chicken news, a crushed CD, and a mystery turd on the field... I'm...
Episode #179
Welcome to Friday 2 October 2026. Where did September go...?!?!!? Join me on the field for today's episode where I'm struggling with some kind of nasty cold/flu. Before I got sick, I spent an afternoon this week...
Episode #178
Welcome to Tuesday 29 September 2026. Did you spot the new podcast logo?! I thought it was time to update it and I hope you like it. I've got some news to share with you about the hens, the bed prep I've been doing over...
Episode #177
Welcome! It's Friday 25 September 2026. Come and let the hens out with me this morning: I'm recording this episode on the field so there is quite a bit of cockerel crowing in the background. In today's episode I'm...
Episode #176
Welcome! It's Tuesday 22 September 2026. Two topics today: letting self-seeders get on with it, and a look at the overall strategy for 2027. I discovered lots of self-seeded Ammi and Clarkia over the weekend when I was...
Episode #175
Welcome to today's episode on Friday 18 September 2026. Tonight's episode is all about foliage and it's essentially a massive souped-up plant profile series in one single episode. Curious about foliage? Are you asking...
Episode #173
Welcome to today's episode on Friday 11 September 2026. Thanks for your Spotify comments: I always love hearing from you and your ideas are always interesting. And I'm grateful for your kind words. Tonight I'm talking...
Episode #172
Welcome to today's episode on Tuesday 8 September 2026. Ok, so after the last episode on pricing, I received some questions so I thought I'd answer them on tonight's episode. Pricing is a hot topic - if you have more...
Episode #171
Welcome to today's episode on Friday 4 September 2026. Tonight's episode is all about pricing: why it's so hard (especially when you're a new grower), benchmarking with other suppliers (pros and cons), the impact of...
Episode #170
Welcome to today's episode on Tuesday 1 September 2026. Somehow, it's September! How did that happen?!? Hub sales - I've finally made some! Very exciting and I'll tell you all about this tonight, including what I've...
Episode #169
Welcome to today's episode on Friday 28 August 2026. Much to tell you in tonight's episode including an update on the borehole, the rain situation, my footwear, and an unexpected pile of grey feathers on the field...
Episode #168
Welcome to today's episode on Tuesday 25 August 2026. I've just had some really shocking news about the future of my field, which I'm going to share with you tonight. It's potentially very serious and I won't know...
Episode #167
Welcome to today's episode on Friday 21 August 2026. Seed harvesting mini-disaster (already): all the details of this, plus a reminder to myself that as the rains are finally incoming, it's time to check gutters and...
Episode #166
Welcome to today's episode on Tuesday 18 August 2026. Non-stop flower news from the field in tonight's episode including my sales figures since last week (and possibly why), all the seeds I've been harvesting over the...
Recent guests on Becoming A Cut Flower Grower. Study who booked and why before you pitch.
former Coronado mayor and small-business owner, Peak District Moorland Group
The Garden Room
FlowerHub
PitchCentric classifies Becoming A Cut Flower Grower under these industries. Guests from them are the closest fit, and each links to the best podcasts in that industry.
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