Oct 27, 202617 minS3
Original thought leadership content and third-party content are the ways for brands to earn AI citations, AI mentions, and AI referrals, for gaining AI visibility through AI search. When a customer asks ChatGPT, Gemini...
About this Podcast:
https://www10plusbrand.comhttps://www.10PlusProfile.com1-888-288-4533Sign up for 10 Plus Brand’s Newsletter: https://10plusbrand.substack.com/embed10 Plus Brand Inc.’s founder, CEO Joanne Z. Tan started the first episode of #10PlusPodcast on July 5, 2019. By the end of 2023, Joanne is planning to produce and host 100th episode. Whether it is a long and in-depth interview of a notable or an influencer, or a 30-second insight, 10 Plus Podcast timely airs high quality content on various subjects on current events, technology, Silicon Valley, life experiences, politics, culture and the arts.Coming soon, Joanne Z. Tan’s two books: ”How to Become a Brand: Decode, Create, Amplify”, and her memoir: ”50 dollars and a Tiger Balm: 40 years in the US”.In addition to the popular series ”Interviews of Notables & Influencers”, ”30 Seconds of Anything”, Joanne Tan, a global brand strategist, brand marketing consultant, branding expert, creative director at 10 Plus Brand, Inc., regularly shares
Pitch Analysis
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Contact path
Public web form
Booking probability
33%
Guest openness
Selective
80/100
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What is 10PlusBrand about?
Tan started the first episode of on July 5, 2019. By the end of 2023, Joanne is planning to produce and host 100th episode.
What has 10PlusBrand covered recently?
Recent episodes include "3 Steps to Get AI Referral, AI Citation, AI Mention & AI Recommendation on AI Search Results_Joanne Z. Tan_Season 2, Episode 7" (27 October 2026, 17 minutes), "How to Get AI-Referred Website Traffic & Brand Awareness with AI Search & AI Recommendation_Joanne Z. Tan_Season 3, Episode 6" (12 October 2026, 18 minutes), and "Memoir: Grand Canyon, Havasupai Falls, Angels, God, & the Western Desert_Joanne Z. Tan_Season 3, Episode 5" (5 October 2026, 14 minutes).
How often does 10PlusBrand publish?
10PlusBrand publishes roughly weekly, with episodes averaging 13 minutes across 199 episodes.
How hard is it to get booked on 10PlusBrand?
Booking probability for 10PlusBrand is 33%, and the host is rated Selective on guests. 10PlusBrand requires a Pod Score of 80 or higher. 10PlusBrand's contact route on record: public web form.
Who should pitch 10PlusBrand?
The strongest fits for 10PlusBrand are Marketing, Advertising & PR and Business & Management Consulting. 10PlusBrand has a business audience.
About the host
10PlusBrand is a business podcast with 199 episodes published.
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Recent episodes
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Oct 12, 202618 minS3How is AI-referred traffic transforming brand awareness, consumer discovery, and purchasing decisions? What does it take for your brand to be not only found by AI search but also recommended by AI? In this podcast...
Oct 5, 202614 minS3What does it take to reach a hidden Shangri-La deep in the Grand Canyon, and what unexpected discoveries can move us beyond the beauty of waterfalls into questions about humanity, nature, God, and mortality? In this...
Episode #4
AI Visibility and Brand Search on LLMs: What's Replacing Ranking_Joanne Z. Tan_Season 3, Episode 4
Sep 15, 20269 minS3AI Search Visibility: Why Brands Now Compete to Be Recalled, Not Ranked How AI Search Is Rewriting the Rules of Brand Discovery For thirty years, brand visibility meant ranking on a results page. That's over. Today, the...
Sep 11, 202615 minS3For decades, businesses invested heavily in search engine optimization (SEO) to improve their Google rankings. But AI search is fundamentally changing how people discover companies, experts, products, and services...
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Sep 2, 202610 minS3To improve brand performance, strengthen brand loyalty, and grow the bottom line, build positive brand associations through social listening and open ended questions with customers, says Joanne Z. Tan. Most companies...
Aug 25, 202617 minS3What if the most meaningful Spain tour isn't one you purchase, but one you create for yourself? In this episode, I share my unforgettable 310-kilometer solo travel journey along the Camino Primitivo, the oldest route of...
Jul 3, 202635 minS2What possesses someone to spend 12 straight hours hiking 20 miles through The Narrows, carrying a backpack, climbing over slippery boulders, wading through cold water, through one of the world's most spectacular slot...
Jul 2, 20264 minS2Three of America's founding fathers die on the 4th of July - is it merely an extraordinary coincidence, or is it a divine invitation for us to reflect more deeply on the meaning of Independence Day and the future of the...
Jun 28, 202613 minS2Is performance marketing enough to grow a business in the AI age? Or does long-term success require a stronger branding strategy built on trust, differentiation, and customer experience? In this episode, Joanne Z. Tan...
Jun 6, 20269 minS2AI in Branding, Part 2: How to Stand Out, Create Content, and Build a Future-Proof Brand Welcome back to Part 2 of our FAQ series! If you missed Part 1 (FAQ #1–#6 ), be sure to listen first — we covered where branding...
Jun 5, 202613 minS2Here are 12 FAQs (frequently asked questions) about the process of brand building and brand marketing by 10 Plus Brand, Inc. Part 1 of 2 answers the first six questions listed below. In Part 2, the last six. To watch Pt...
Jun 4, 202613 minS2In the age of AI, your greatest competitive advantage may no longer be technology—it may be brand trust. As AI-generated content floods the internet with what many now call AI slop, business leaders face a defining...
May 21, 202613 minS2AI search is rewriting who shapes the brand journey. Learn how to create brand journey as a collaborative co-creation among CEOs, customers, outside brand strategists, and internal marketing teams to win in the AI age...
May 4, 20269 minS2Sparking joy is the new driver of brand equity and emotional connection in creating human brand experience in the AI Age of "digital fatigue". - Read as a blog - Watch as a 8-min video -Subscribe to our FREE Newsletter...
Apr 22, 20266 minS2I tracked my sleep and weight for 4 Years—then quit. What happened after was better quality of life - a personal story about reclaiming control and breaking free from digital dependency that led to more freedom and...
Apr 19, 202614 minS2User data land grab is costing companies far more than they realize — in diminishing data value and in the brand trust they are quietly destroying, while racing to seize consumer data without consent or compensation...
Apr 15, 202611 minS2In a world flooded with AI Slop, where misinformation, low-quality content, and synthetic noise overwhelm human judgment, what truly differentiates enduring brands from disposable ones? The answer lies in brand...
Mar 28, 202614 minS2AI avatars are rapidly becoming the new interface between brands and their audiences. They speak, represent, influence, and engage at scale. But as AI personalities evolve, so do the risks that come with them. In this...
Mar 4, 202614 minS2What is the best competitive moat in Agentic AI? Why AI Can’t Replicate Brand Trust and Identity? Brand strategy, brand moat, brand trust, customer experience, Brand DNA, thought leadership, brand differentiation, AI...
Recent guests
Recent guests on 10PlusBrand. Study who booked and why before you pitch.
F
Fiona Ma
California State Treasurer, California state government
T
Tani Cantil-Sakauye
former Chief Justice of California Supreme Court, Public Policy Institute of California
T
Tim Draper
Billionaire Venture Capitalist and Entrepreneur, Draper Associates, DFJ, Draper Venture Network
J
Julie Castro Abrams
founder and managing partner, How Women Invest
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