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Zeotap is an AI-powered Customer Data Platform (CDP) based in Berlin, Germany, founded in 2014. The company helps enterprises unify, activate, and scale customer data for marketing, analytics, and business growth while ensuring privacy compliance. Initially focused on enhancing marketing campaigns with third-party data, Zeotap has shifted its emphasis to first-party data infrastructure, launching its CDP in 2020 and developing various identity solutions. The company offers a flexible, modular CDP with features like identity resolution, AI-powered orchestration, and scalable data infrastructure. Its solutions include ID+ and IDx for high match rates in a cookieless environment, ZeoAI for smarter segmentation and real-time activation, and InfraFlex for first-party data management. Zeotap's offerings are designed to integrate seamlessly into existing ecosystems, supporting data integration, quality assurance, and compliance with global privacy regulations. Zeotap serves a diverse range of industries, positioning itself as a partner for data-driven growth.
