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Hosted by Meshed · 🇺🇸 US · EN · 42 episodes
Established thought leaders with verified media credentials.
Risk. Reward. Reality. The podcast that lifts the curtain on everything it takes to be a successful business owner- we talk to investors, accountants, bookkeepers and founders themselves as we uncover the lessons, stories and wisdom on running UK businesses.
Meshed hosts When It Matters, a business show with 42 episodes published.
Will AI replace accountants, or could it actually make the best accountants more valuable? In this episode of When It Matters, Derek Granger sits down with Alastair Barlow and Bepi Jones to explore what AI really means f
Why do so many businesses plateau, even when they're doing everything they think they should be? In this episode of When It Matters, Elle Noble and Mark Costello sit down with James Davenport, Partner at Moore Kingston S
What does it really take to build a business from scratch? In this episode of When It Matters, we sit down with Luc Janssens to explore the realities of startup life—the incredible highs, the inevitable lows, and the min
In this very special episode of When It Matters, James Sundin and Kieran James sit down with Derek Granger to share what it really takes to build an accounting business that stands out in 2026. From starting with just fo
Ravi Shah grew up watching his parents build Vinod Shah & Company Accountants from a side hustle into a thriving family practice — founded in 1989 when Ravi was just 3 years old. Now he's at the helm, and he's doing thin
Joanne didn't set out to build a business. At 23, with a flat in negative equity and a bag of receipts from local taxi drivers and gardeners, she just needed to make ends meet. Seventeen years later, she's running award-
John Toon has spent over 20 years watching the accounting profession transform — from carrying backups home on a Friday night, to leading digital transformation at a 300-person firm, to now serving as Head of Technology
Kirsty Mitchell (FreeAgent) and Alan Broome (Acumenica) join Derek Granger to talk about marketing that doesn't feel like marketing 🌟 Kirsty explains how FreeAgent turned "we're ready for MTD" into a campaign that invol
Kirsty Mitchell (FreeAgent) and Alan Broome (Acumenica) join Derek Granger to talk about marketing that doesn't feel like marketing 🌟 Kirsty explains how FreeAgent turned "we're ready for MTD" into a campaign that invol
Now this is one we couldn't wait to release... We had the one and only Jeri Williams of Smooth Accounting, Smooth Dubai, and the Digital Accountants Club joins us to discuss business growth, leadership, personal branding
Now this is one we couldn't wait to release... We had the one and only Jeri Williams of Smooth Accounting, Smooth Dubai, and the Digital Accountants Club joins us to discuss business growth, leadership, personal branding
Sherelyn from Goodings Accounts joins Mark and Elle for a conversation about the human side of accountancy, the part the software can't replace ❌ We talk Making Tax Digital and the looming gap for clients who've always g
What does it take for international businesses to expand into the UK? 🚀 In this episode of When It Matters, we sit down with Louise Morriss and Ed Wallis from Zedra to talk helping multinational companies navigate UK au
Andrea Richards became pregnant at 15 and was told her future was over. Instead, she became a qualified accountant by 23, built a thriving accountancy practice, survived burnout, scaled a team, and launched a second busi
In this episode, Keeley Walker from Brisan joins Mark Costello to discuss how accounting is evolving beyond compliance — and why clients now expect far more. They cover culture, pricing, advisory services, and the growin
In this episode of When It Matters, Grace Hardy and Yvette Fitzhenry sit down with Mark Costello and Derek Granger to talk about what really happens when you go out on your own. No clients. No audience. No roadmap. Just
What if everything you think is a “big problem”… isn’t? In this episode, Emma Crawford shares the brutal leadership lessons she learned serving in Afghanistan — and how they shaped her journey to becoming Chief Revenue O
In this special International Women’s Day episode, we’re joined by Ami Copeland, CEO of the Institute of Certified Bookkeepers (ICB). 🎙️ Ami shares her journey from growing up inside a family-founded organisation to lea
In this episode, Beth (Two Sisters Accounting) and Fi (Fineo) join us to talk about what building a business really looks like 🔎 From burnout and perfectionism to experimentation, failure, and opting out of hustle cultu
Three brilliant women. Three very different paths into accounting 💡 For episode two of our series celebrating incredible women in the accounting and bookkeeping space in collaboration with the Digital Accountants Club,
James Davenport
Moore Kingston Smith
1 appearance on this show
John Toon
HLB International
1 appearance on this show
Alan Broome
Acumenica
1 appearance on this show
Kirsty Mitchell
FreeAgent
1 appearance on this show
Jeri Williams
Smooth Dubai
1 appearance on this show
Sherelyn
Goodings Accounts
1 appearance on this show
Louise Morriss
Zedra
1 appearance on this show
Keeley Walker
Brisan
1 appearance on this show
Emma Crawford
Mazuma
1 appearance on this show
Ami Copeland
Institute of Certified Bookkeepers
1 appearance on this show
Fi Titus
Fineo
1 appearance on this show
Beth Jackson
Two Sisters Accounting
1 appearance on this show
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When It Matters is hosted by Meshed. The show is categorised under business and has published 42 episodes.
When It Matters has published 42 episodes.
When It Matters regularly covers business. It sits in the business category.
When It Matters is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
When It Matters hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of When It Matters average 54 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates When It Matters's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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