Hosted by Stori Cymru · 🇺🇸 US · EN · 72 episodes
Established thought leaders with verified media credentials.
We're all about championing business owners across Wales and getting to hear their business stories. This podcast is all about learning from business owners both experienced and those who have started their journeys. Through storytelling we can encourage, motive & inspire people to achieve their potential. We all have a story to tell, and we believe we're all storytellers.
Stori Cymru hosts What's Your Stori?, a business show with 72 episodes published.
In this episode of What’s Your Stori?, host James speaks with Phil Evans, a long-time business owner who works in financial services and describes his week as primarily “problem solving.” Phil shares how he wanted to be
Meet Lucy Clark, co-founder of OatSoak, a 100% natural bath additive and skincare brand created for people with eczema, psoriasis, and sensitive skin. Lucy explains how the business began during lockdown after her nephew
In this episode of What’s Your Stori?, James speaks with Alex Shufflebottom, a long-time owner of the South West Wales steel building firm 'Shufflebottom Ltd'. They talk about growing a family business which started near
In this episode of What’s Your Stori?, James sits down with actor and musical theatre performer Samuel Wyn Morris, a fellow local from their hometown, Llanelli, where they went to school and played rugby together. Sam sh
This week, James interviews John Burns, founder of Burns Pet Nutrition and John Burns Foundation. John shares his background; born in Belfast in 1948, raised in west Scotland, trained as a vet in Glasgow, and moved to Wh
In this episode of What’s Your Stori, James sits down with Aaron “Shingz” Shingler. A Welsh international and long-time Scarlets player and now owner of property development firm GS6 Developments, founded in 2018 after i
In this episode of What’s Your Stori?, Meet Richard Lee, founder of Innovators Uncensored, a startup and self-employment focused media company creating weekly newsletters, events across the UK, and the podcast series “Sh
In this episode of What’s Your Stori? James speaks with Kay Augustus, a mother, business owner, and Chartered Institute of Payroll Professionals member, about Augustus Payroll and why payroll is more than “pushing a butt
In this episode of What’s Your Stori?, James speaks with Lowri and Claire, mothers and co-founders of The Staging House Wales, a home staging business that prepares and presents properties to look their best for sale. Lo
In this episode of What’s Your Stori?, we welcome therapist, author, and copywriter Debra Penrice to explore wellbeing, healing, and the power of listening. Debra shares how her background in marketing and case study cop
In this episode of the What’s Your Stori?, James speaks with Jessica, founder of Spuddy Lovely; a Swansea-based jacket potato business run alongside her mother and best friend, Ebony. Jess shares how she worked in childc
In this episode of What’s Your Stori?, James sits down with Ioan Bowen-Pickett, founder of Cambrensis, a Welsh designer menswear brand based in Cardiff. Ioan explains the meaning behind the name (Latin for “of Wales”), t
Welcome to Season 2 of the What's Your Stori? Podcast. It's been a while since we've released an episode, but we're back! In this dynamic episode of What's Your Stori?, James sits down with Dr. Tennessee Randall, a world
In this engaging episode of What's Your Stori?, James welcomes Tracy Pike MBE, Chief Executive Officer of CYCA. Tracy delves into her extensive career in youth wellbeing, discussing the wide-ranging services offered by h
In this episode of What's Your Stori?, James sits down with Huw Edwards, the co-founder of Tidy Tea, to explore the journey of creating a sustainable tea brand from West Wales. From farming roots and challenges in the fo
Meet Alun Jones, a self-professed social media geek and business owner, shares his journey in the world of digital marketing. Alun discusses the inception and growth of his media marketing agency, Libera, founded in 2023
In this episode of What’s Your Stori?, James chats with Celyn Lazenby, owner of The Strength Hub in Capel Hendre, Wales. Celyn shares her journey from a young athlete dealing with an eating disorder to becoming a success
In this episode of the What's Your Stori? James sits down with 16-year-old entrepreneur Lewis, the winner of the Young Entrepreneur of the Year 2025 award in the Carmarthenshire Business Awards, Chickwood Poultry. Lewis
In this riveting episode of the What's Your Stori?, James converses with Dr. Wyn Thomas who is a historian, author, and musician from Wales. They delve deep into the history of Cwm Tryweryn and the tragic flooding that d
In this delightful episode of What's Your Stori? podcast, we sat with Lucy Hughes, fourth-generation senior director of Joe’s Ice Cream, a century-old brand based in Swansea, Wales. Lucy shares the inspiring history of J
Phil Evans
Ambition Performance Coaching
1 appearance on this show
John Burns
candidate for City Council in Circle Pines · John Burns Research and Consulting
1 appearance on this show
Huw Edwards
1 appearance on this show
Sarah Martin
Company Dancer with Madison Ballet / emerging choreographer · Safeguarding Hub Eastern Europe
1 appearance on this show
Scott James
VP of Author Strategies · Pioneering Collective
1 appearance on this show
Tom White
Co-Founder and Brand Director · Weird Video Games
1 appearance on this show
Matt Jones
Mid-Funnel Marketing: Our Take on TikTok's ‘Heart of the Funnel’ Claim; ChatGPT ads are coming to the UK: when can all advertisers actually buy them? · Immigrant Hope of the Sandhills
1 appearance on this show
Paul Griffiths
chief executive · Association for Cultural Enterprises
1 appearance on this show
Nick Stevenson
1 appearance on this show
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What's Your Stori? is hosted by Stori Cymru. The show is categorised under business and has published 72 episodes.
What's Your Stori? has published 72 episodes.
What's Your Stori? regularly covers business. It sits in the business category.
What's Your Stori? is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.
What's Your Stori? hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.
Episodes of What's Your Stori? average 46 minutes. a focused format where a clear narrative arc and tight preparation matter most.
Our data rates What's Your Stori?'s guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.
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