society
Hosted by Bridget Sicsko and Lydia Bagarozza · society · EN-US
We’re your hosts, Bridget Aileen Sicsko and Lydia Bagarozza—two PR Experts obsessed with all things PR, media, communications, entrepreneurship, and personal branding. Each week, we break down exactly how to land press for your brand, with step-by-step trainings, real campaign insights, and behind-the-scenes looks at what actually works. From pitching strategies to media relationships to turning one feature into many, these are the conversations and tactics we’re using in real time with CPG brands and startup founders. And occasionally, we bring on media insiders, editors, podcast hosts, and standout founders to show you how they’ve done it too, so you can apply it directly to your brand.
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Contact path
Verified email
Booking probability
43%
Guest openness
Selective
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Signup to Generate a PitchWe’re your hosts, Bridget Aileen Sicsko and Lydia Bagarozza, two PR Experts obsessed with all things PR, media, communications, entrepreneurship, and personal branding. Each week, we break down exactly how to land press for your brand, with step-by-step trainings, real campaign insights, and behind-the-scenes looks at what actually works.
Visibility Era is hosted by Bridget Sicsko and Lydia Bagarozza. The show has published 163 episodes to date.
Recent episodes include "How to Use Qwoted And Get Featured (Publicist's Take) | 163" (20 October 2026, 17 minutes), "Qwoted's New Video Feature: Everything You Need to Know | Ep162" (6 October 2026, 7 minutes), and "How To Create a Success PR Campaign for a Product Launch | Ep 161" (22 September 2026, 36 minutes).
Visibility Era publishes roughly every two weeks, with episodes averaging 15 minutes across 163 episodes.
Booking probability for Visibility Era is 43%, and the host is rated Selective on guests. Visibility Era requires a Pod Score of 80 or higher. Visibility Era's contact route on record: verified email.
The strongest fits for Visibility Era are Marketing, Advertising & PR. Visibility Era has a society audience.
Bridget Sicsko and Lydia Bagarozza hosts Visibility Era, a society podcast with 163 episodes published.
Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.
Visibility Era
Want to get featured in major publications? Qwoted might be one of the best PR tools you're not using! Qwoted connects brands, founders, and industry experts directly with journalists who are actively looking for...
Visibility Era
Qwoted just launched a brand new feature: video pitch submissions. And it's not just about proving you're real (although that matters more than ever right now). Your actual video clip could end up embedded in a...
Visibility Era
Launching a new product? PR should be part of the strategy long before launch day. In this episode, Lydia breaks down how to prepare your brand for PR, what needs to be in place before sending that first pitch, and how...
Visibility Era
s working with a PR agency worth it? Unique viewpoint. Work with us → www.visibilityonpurpose.com Free Get Featured training: https://www.visibilityonpurpose.com/getfeatured If you've ever been quoted a $5,000 a month...
Visibility Era
After more than a decade working in public relations, Lydia shares one of the biggest patterns she's noticed among today's fastest-growing brands. In this episode, she breaks down why brands like Graza, Fishwife, and...
Visibility Era
In this video, I'm breaking down affiliate marketing in a beginner-friendly way: what it is, how it works, and whether your product brand actually needs it. I also walk through the differences between working with...
Visibility Era
SOOO much has changed in the PR world in 2026! I'm doing a full update on some of our favorite PR platforms for CPG founders. Work with us → www.Work with us → www.visibilityonpurpose.com 🧠 Free Get Featured training...
Visibility Era
BEST CONSUMED VIA YOUTUBE: Click HERE In this masterclass, you’ll learn how to create long-term momentum for your CPG brand through strategic press features. We’re breaking down exactly how brands build credibility...
Visibility Era
In this episode, Lydia breaks down how startup founders and CPG brands can actually get featured in Forbes, and the insider tea most people don’t know about how the publication really works. In This Episode: ✨How to...
Visibility Era
If your PR pitches are getting ignored, it's not your product — it's your pitch strategy. In this video, Bridget breaks down the #1 mistake CPG founders and product-based brands make when pitching to magazines...
Visibility Era
So, you landed a feature… or maybe you’re about to! Either way, the real goal isn’t just getting press once, it’s getting featured again and again. In this episode, Lydia breaks down what actually makes that happen...
Visibility Era
Work with us → www.visibilityonpurpose.com 🧠 Watch the free Get Featured training: https://www.visibilityonpurpose.com/getfeatured If you've ever sent a pitch to a magazine editor and heard nothing back — this video...
Visibility Era
If you’re a startup or CPG brand, you’ve probably felt the pressure to start gifting to influencers and paying for content the second you launch. In this episode, Lydia, co-founder of Visibility on Purpose, shares her...
Visibility Era
Work with us → www.visibilityonpurpose.com 🧠 WATCH THE FREE GET FEATURED TRAINING: https://www.visibilityonpurpose.com/getfeatured Every brand has a story. But most are pitching the wrong one — or not pitching it at...
Visibility Era
Ever wondered what it truly looks like to be in the midst of a PR campaign? This video pulls back the curtain, offering practical insights into coordinating interviews and managing sample requests to secure media...
Visibility Era
Today is all about Qwoted baby!! How to Sign Up: https://www.qwoted.com/?via=VOP Use code VOP for $50 off! Most people think PR is about chasing journalists. But what if journalists are literally posting requests asking...
Visibility Era
In this episode, Lydia, co-founder of Visibility on Purpose, breaks down why some brands grow quickly while others stay stuck… and it has very little to do with how “good” the product is. Instead, it comes down to...
Visibility Era
Want press coverage for your brand but not sure where to start? In this video, we break down exactly how founders and small brands can build their first PR campaign...even without hiring an expensive agency. Work with...
Visibility Era
In this episode, Lydia shares how to reach out to a journalist for press coverage — this is a (part 2) where we cover the exact steps to determine which publications are a fit for your brand If you’re a product brand...
Visibility Era
How do you actually reach out to a journalist for press coverage — without sounding awkward, desperate, or spammy? Join Qwoted: https://www.qwoted.com/?via=VOP If you’re a product brand, founder, or CPG company trying...
Recent guests on Visibility Era. Study who booked and why before you pitch.
Founder & CEO of Featured, Help a Reporter Out
Director at the Advising and Retention Center (ARC), Northwest Mississippi Community College
reporter, copywriter, storytelling strategist
agricultural communications specialist, State Fair Community College
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