The Systems and Workflow Magic Podcast

It's 9:47 PM on a Sunday night. You open Instagram, tap the plus button, type three words into the caption box, delete them, and somehow end up two hours deep in another photographer's feed with nothing posted. Friend...

You made the color-coded content calendar back in January. Then an inquiry came in, one of your kids spiked a fever, three galleries landed in your queue, and you needed to prep a mini session day. Somewhere in the...

It is the first week of September, which means your inbox is filling up, your calendar is filling up, and somewhere in the back of your brain there is a quiet voice asking whether you forgot to follow up with someone...

It is December 22nd. You have three last-minute sessions on the calendar because a family messaged you begging for updated photos before the grandparents arrive, and you said yes. It is 11:30pm, you are culling one...

Check your inbox. I bet there is a Black Friday email sitting in there right now from a course creator, a template shop, or a digital product seller, and I bet you skimmed it and archived it and thought "well, that's...

If a quiet January makes your stomach drop, pull up a chair. I am giving you a behind-the-scenes peek at the session I recorded for the 2026 Black Friday Summit, which runs August 25 through August 27, and my session...

Guess what percentage of a recent course launch came straight from a waitlist? 78 percent. In this episode, I'm sitting down with email strategist Allison Hardy to spill the tea on exactly how she built that number, and...

I am sitting down with Megan Moore, a minimalist marketing strategist and Black Friday Summit speaker, to talk about why your Black Friday sale starts today, not in November. Megan owns a marketing agency and has been...

Spilling the tea today with two guests who manage hundreds of launches a year, so grab your notebook. If you've ever assumed Black Friday planning doesn't apply to you because you're a service provider and not a course...

Ever wondered what happens to your marketing when you actually step away from your business? I took 45 days off this summer for a family trip with no plans to work. In this episode, I am spilling the tea on exactly how...

(This is a replay of Episode #61, Aired in 2023) Are you putting in hours on Instagram only to watch your content vanish within 24 hours? Same. In this episode, I'm sitting down with website designer and Squarespace SEO...

What if the money you're already spending to run your family photography business could also fund your next family vacation? In this episode, I'm sitting down with travel points coach Megan Lanford of Points Too...

I sat down with Santa Scott himself for this one, and yes, I mean a real, professional Santa Claus with 51 years of experience. If you're a family photographer thinking about adding Santa minis to your holiday lineup...

You know SEO matters for your photography business. You have heard it a hundred times. But every time you sit down to actually do it, you freeze up, second-guess yourself, and end up scrolling Instagram instead. Sound...

You know that moment when a new inquiry hits your inbox, and you freeze? Not because you don't want to respond, but because you can't remember what you said last time, whether you should mention pricing, or where that...