The StoryBank

Stories have impact. When we use them in our business conversations, they make our messages clear and memorable. We are all great storytellers, but we can't be a one-story wonder. This podcast is designed to help you build your story collection.

The StoryBank is a business podcast hosted by Indranil Chakraborty (IC), with 169 episodes on record and a Required Pod Score of 80.

Indranil Chakraborty (IC) hosts The StoryBank, a business show with 169 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #171

  Episode 171 – What Does Your Cage Look Like? – Your Phone Habit May Not Be Your Fault

  Sep 28, 20265 minS1

  Send us Fan Mail The other day, my wife forwarded me an ad for a phone-locking device. You put your phone inside and it stays locked for a set time. There are plenty of them online. Her message said, "You might want to use this." A few months ago, I had bought myself a basic feature phone to use post office hours. That experiment didn’t work. So when I saw the phone-locking device ad, I smiled. I also felt a little guilty. I know how much time I spend on my phone, and I've always put it down to my own lack of discipline. Then I read today’s story and realised there might be a different perspective. Listen on. Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 For more #storiesatwork do have a look the playlists of stories on our website - Our website has a video version of this story. https://storyworks.in/storybanks/ Follow me on LinkedIn --> linkedin.com/in/i-am-ic

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  Episode #170

  Episode 170 – Try Till You Fly – Persistence Beats Deep Pockets

  Sep 21, 20266 minS1

  Send us Fan Mail There’s a particular kind of competitor that can be very intimidating. They have more money, more people, better technology, a bigger brand, and access to expertise you can't afford So the natural conclusion is: how do we compete with that? Perhaps that’s the wrong question. Because resources determine how much you can deploy. They don’t necessarily determine how quickly you can learn. A smaller team can try something on Monday, discover it doesn’t work on Tuesday, change it on Wednesday and try again on Thursday. A larger organisation may still be getting approval for the first experiment. Over time, those small cycles begin to compound. And after fifty such cycles, the smaller competitor may know something the larger competitor simply doesn’t. We often talk about competitive advantage in terms of what an organisation has — capital, talent, technology, distribution, data. Perhaps we should pay more attention to what an organisation does. How quickly does it turn experience into learning? Because when you can’t outspend your competition, there is still another possibility. You can outlearn them. Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Our website has a video version of this story. https://storyworks.in/storybanks/ Follow me on LinkedIn --> linkedin.com/in/i-am-ic

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  Episode #169

  Episode 169 – Can You See Tahiti? – The Gap Between Position and Direction

  Sep 13, 20268 minS1

  Send us Fan Mail Stories At Work is back with our Saturday stories. The StoryWorks Academy Cohort 1 is sold out. Next cohort starts on 10th January 2027. Some seats in that too are taken. Reach out if you want in. In 2005, Robert Kaplan and David Norton, writing about a 15 year study observed that on average, 95% of a company's employees were unaware of, or do not understand, its strategy. If employees are unaware of the strategy, they surely cannot help the organisation implement it effectively. Through today’s story you can reflect on the gap between knowing your current position and knowing your direction and what you can do to correct it. Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Our website has a video version of this story. https://storyworks.in/storybanks/ Follow me on LinkedIn --> linkedin.com/in/i-am-ic

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  Episode #168

  Episode 168 – Everyone’s Doing It – The Sign That Made It Worse

  Aug 10, 20267 minS1

  Send us Fan Mail Many years ago, an electric utility ran a simple experiment. It started telling households how their electricity use compared to their neighbours’ average. It worked. Heavy users cut back. But something unexpected happened as well. Households already using less energy than their neighbours saw the same comparison and started using more. If everyone around you is using more, then why hold back? The solution to the “boomerang” problem turned out to be almost embarrassingly small. The company added a smiley face to the bill of anyone using less than average, and that one addition wiped out the backfire completely. Richard Thaler and Cass Sunstein tell this story in their must-read book, Nudge. Telling people what’s normal is a powerful lever. It just moves behaviour in whichever direction you point it. This week’s story looks at two real attempts to pull that exact lever, one in a hotel bathroom, the other in a national park hundreds of miles away. One worked beautifully. The other nearly tripled the very problem it was trying to fix. These examples are from Robert Cialdini’s book, Influence. Listen on. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story. https://storyworks.in/storybanks/ Follow me on LinkedIn --> linkedin.com/in/i-am-ic

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  Episode #167

  Episode 167 – The Roundabout – When Control is an Illusion

  Aug 3, 20267 minS1

  Send us Fan Mail Like all of you, I have driven through a roundabout a thousand times. One rule makes it work: the driver entering gives way to traffic already moving inside. No stop sign, no one directing you. Just smoother, safer flow. Smoother, in fact, than four traffic lights at a crossroad. I never thought a roundabout could hold the answer to how we tackle Shadow AI. Today's story says otherwise. For more #storiesatwork do have a look the playlists of stories on our website - https://bit.ly/SW_Stories Your friends and family can join our WhatsApp group to get copies of our videos. https://bit.ly/SW_WA_11 Our website has a video version of this story. https://storyworks.in/storybanks/ Follow me on LinkedIn --> linkedin.com/in/i-am-ic

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Recent guests on The StoryBank. Study who booked and why before you pitch.

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