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The Practice Marketing Podcast

Hosted by Neil Trickett, PT · business · EN-US

197 episodes12 recent guestsAudience: 22~99k on YouTube
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About this Podcast:

Are you a Physical Therapy business owner who wants to GROW your clinic...but you feel like you lack the time or business training to reach your potential? The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing Physical Therapy clinics so you can learn from their wins and power your patient growth in 1 hour or less. Host Neil Trickett, PT grew his physical therapy business into a 7-figure thriving business before he exited successfully in 2010. Then he founded Practice Promotions (www.practicepromotions.net), a 7-figure marketing agency that has helped thousands of physical therapy, chiropractic, physiotherapy, rehab, and private practices over the last 14 years to thrive in the U.S. and Canadian markets. His passion is for helping practice owners grow their businesses through effective marketing, empowering them to help the people in their com

Pitch Analysis

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Contact path

Public web form

Booking probability

34%

Guest openness

Selective

80/100
Required Score

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Questions about The Practice Marketing Podcast

What is The Practice Marketing Podcast about?

Are you a Physical Therapy business owner who wants to GROW your clinic...but you feel like you lack the time or business training to reach your potential? The Practice Marketing Podcast highlights successful marketing strategies from North America’s fastest-growing Physical Therapy clinics so you can learn from their wins and power your patient growth in 1 hour or less.

Who hosts The Practice Marketing Podcast?

The Practice Marketing Podcast is hosted by Neil Trickett, PT. The show has published 197 episodes to date.

What has The Practice Marketing Podcast covered recently?

Recent episodes include "Get the Highest Sale Price for Your Clinic w/ Martin Healthcare Advisors" (26 October 2026, 44 minutes), "Choosing the Best EMR for 2027: A Conversation with Prompt Health Co-Founder Mike Dwyer" (19 October 2026, 40 minutes), and "Hiring 101 for PT Owners" (13 October 2026, 46 minutes).

How often does The Practice Marketing Podcast publish?

The Practice Marketing Podcast publishes roughly weekly, with episodes averaging 36 minutes across 197 episodes.

How hard is it to get booked on The Practice Marketing Podcast?

Booking probability for The Practice Marketing Podcast is 34%, and the host is rated Selective on guests. The Practice Marketing Podcast requires a Pod Score of 80 or higher. The Practice Marketing Podcast's contact route on record: public web form.

Who should pitch The Practice Marketing Podcast?

The strongest fits for The Practice Marketing Podcast are Outpatient Clinics. The Practice Marketing Podcast has a business audience and around 99,000 subscribers on YouTube.

About the host

Neil Trickett, PT hosts The Practice Marketing Podcast, a business podcast with 197 episodes published.

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Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

  • Episode #45

    Get the Highest Sale Price for Your Clinic w/ Martin Healthcare Advisors

    Oct 26, 202644 minS7

    Today, we're talking with Paul Martin, Founder & President of Martin Healthcare Advisors. Paul trained as a physical therapist and is known throughout the industry as an expert in PT clinic mergers and acquisitions. In...

  • Episode #44

    Choosing the Best EMR for 2027: A Conversation with Prompt Health Co-Founder Mike Dwyer

    Oct 19, 202640 minS7

    In this episode, Neil Trickett talks with Mike Dwyer, co-founder of Prompt Health, about what PT clinic owners should look for when choosing or switching an EMR. Topics include what looks good in a demo but falls short...

  • Episode #43

    Hiring 101 for PT Owners

    Oct 13, 202646 minS7

    Want to grow your PT clinic with smarter digital marketing? Contact the Practice Promotions team at www.practicepromotions.net

  • Episode #42

    Opening a 2nd or 3rd Clinic Location? Marketing Tips for PTs

    Oct 5, 202617 minS7

    Opening a new physical therapy location is exciting—but simply putting up a sign and opening the doors doesn’t guarantee patients will walk in. Your new clinic needs to be visible online, easy to find on Google, and...

  • Episode #41

    Why Is Physical Therapy Still Operating Like It Did 30+ Years Ago?

    Sep 28, 202636 minS7

    Why is physical therapy still operating like it did 30+ years ago? In this episode, Neil Trickett, PT and CEO of Practice Promotions, sits down with Dr. Alex Bendersky, Head of Clinical Innovation at WebPT, to discuss...

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  • Episode #39

    Rank #1 on ChatGPT, Google, & AI Search: What PT Owners Need to Know About AI Search in Q3 2026

    Sep 14, 202659 minS7

    Patients are changing the way they search for healthcare—and increasingly, they’re turning to ChatGPT, Gemini, Google AI Overviews, and other AI search tools to find answers, compare providers, and discover local...

  • Episode #38

    Introducing the Spry x Practice Promotions Integration

    Sep 7, 202624 minS7

    Your PT clinic already has valuable patient data, but are you using it to drive growth? In this episode, Neil Trickett, PT and CEO of Practice Promotions, sits down with Brij Bhuptani, CEO and Co-Founder of Spry...

  • Episode #37

    Why Storytelling Matters in PT Marketing: Lessons From a Nationwide PT Practice

    Aug 31, 202644 minS7

    Storytelling can be one of the most powerful tools in PT marketing—but many practices aren’t using the stories they already have to connect with patients, build trust, and stand out online. In this episode, Neil...

  • Episode #34

    Social Media 101 for PTs

    Aug 24, 202654 minS7

    Social media can be a powerful way for PT clinics to increase visibility, build trust in their community, and ultimately attract more new patients—but only when you have the right strategy behind it. In this episode...

  • Episode #33

    5 Ways for PT Owners to Improve Google Ads Results

    Aug 17, 202610 minS7

    Google Ads can be one of the fastest ways to generate new patient opportunities for your PT clinic, but only when you have the right strategy behind it. In this episode, Neil Trickett, PT and CEO of Practice Promotions...

  • Episode #32

    Creating a Stronger Financial Practice in 2026

    Aug 10, 202654 minS7

    Cash flow, reserves, and labor efficiency ratio....most PT owners didn't get into healthcare for this stuff — but it's exactly what separates thriving practices from struggling ones. This episode, we sit down with Eric...

  • Episode #31

    SEO 101 for PTs

    Aug 3, 202647 minS7

    SEO isn't dead... it's evolving. In this episode, Neil Trickett sits down with Amy Gray, Head of SEO at Practice Promotions, to explain what every physical therapy clinic owner needs to know about getting found online...

  • Episode #30

    The $3 Trillion Industry Your PT Clinic Can Tap Into

    Jul 27, 20269 minS7

    What if your biggest growth opportunity has nothing to do with getting more physical therapy patients? Neil Trickett explains why the most successful PT clinics in 2026 are thinking beyond rehab and building health and...

  • Episode #29

    Winning with Google Ads for Speech Therapy

    Jul 20, 202647 minS7

    Today on the Practice Promotions Podcast, we're joined by Wendi Stanley, VP of PR & Marketing at Rebound Physical Therapy , to discuss how their practice is using Google Ads and Facebook Ads to grow its speech therapy...

  • Episode #28

    Signs You're Ready for a PT Marketing Agency vs DIY

    Jul 13, 202637 minS7

    Should you handle your PT clinic's marketing yourself, or bring in an agency? Sam Villenave, Director of Sales at Practice Promotions (and former Apple employee), breaks down exactly how to tell. In this episode: The #1...

  • Episode #27

    The $1,000 Phone Call: What Your Front Desk Is Really Worth

    Jul 6, 20268 minS7

    What is a single new patient phone call really worth? For most clinics, it could represent $1,000 or more in revenue—but only if that opportunity turns into a scheduled evaluation. In this episode, we discuss why...

  • Episode #26

    When to Rebrand Your PT Practice! Lessons From PT Owner Andy Sotirokos, PT

    Jun 29, 202643 minS7

    What does it really take to rebrand a growing physical therapy practice — and come out stronger on the other side? In this episode, we sit down with Andrew Sotirokos, owner of Full Strength Physical Therapy, to unpack...

  • Episode #25

    How to Get More ACL & Knee Pain Patients

    Jun 22, 202640 minS7

    Want more ACL tear & knee replacement patients? In this webinar replay, CEO Neil Trickett, PT will share simple marketing tips to attract more knee pain patients! You'll learn how to... Rank for Knee Pain on Google & AI...

  • Episode #24

    AI & Copywriting for PTs w/ Matt Goodemote, DPT

    Jun 15, 202643 minS7

    Today, we’re talking to the Director of Copywriting here at Practice Promotions, Matt Goodemote! Matt is a physical therapist and a former practice owner. At Practice Promotions, Matt and his team keep up with the...

  • Episode #23

    5 Signs Your PT Website is Holding You Back

    Jun 8, 202617 minS7

    <p><b>Is your website quietly costing you patients?</b></p><p>Before a patient ever calls your clinic, they've already judged you — based on your website. And with AI tools like ChatGPT and Google's AI Overviews now...

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