
Value Chain Analysis
Value Chain Analysis (VCA) is a strategic method used to identify how a company’s internal activities generate competitive advantage.

Hosted by The Business School · 🇺🇸 US · EN-GB · 19 episodes
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Discussing the key theories in economics, business, management, strategy, innovation, marketing, and psychology. Your own personal pocket business school.
The Business School hosts The Pocket MBA, a business show with 19 episodes published.

Value Chain Analysis (VCA) is a strategic method used to identify how a company’s internal activities generate competitive advantage.

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Human motivation in the workplace is a complex and widely misunderstood topic. This episode discusses intrinsic and extrinsic drivers of behaviour, from Maslow's foundational need hierarchy, to Herzberg's two-factor theo

What makes organisational change and transformation fail, and what is needed to make change stick?

Intense competition leads to blood in the water - red oceans. Companies can win by leveraging innovation to create blue oceans - uncontested markets, where they can rule the waters.

Why did The Eastman Kodak Company, which invented the digital camera, not only get left behind in the race of digital, but almost got wiped out by the digital camera wave? How can successful, outstanding companies do eve

How do innovations, ideas, messages and even rumours spread? How, why, and at what rate new ideas and technologies spread through a population or social system depends on relative advantage, compatibility, complexity, tr

Life is uncertain, as is the business environment. This episode focuses on strategic decision-making and risk management in uncertainty.

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Why companies should not define their market, focusing on their own products - and how it can lead to stagnation and potential failure. Companies should rather focus on the customer's needs and desires.

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What is the vaunted Balanced Scorecard and how can it be used as a strategic management tool? Why is it considered more holistic and meaningful than traditional short-term financial metrics of company performance?

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The Pocket MBA is hosted by The Business School. The show is categorised under business (management) and has published 19 episodes.
The Pocket MBA has published 19 episodes.
The Pocket MBA regularly covers business, management. It sits in the business category, with a management focus.
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