The Pete Primeau Show

With a career spanning 40+ years in both retail and wholesale furniture and mattress industries, Pete Primeau shares his insights on sales & marketing. Regularly joined by guests from a variety of industries, this show is not just for those in the mattress and furniture business - but for any business owner or sales professional.

The Pete Primeau Show is a business podcast hosted by Pete Primeau, with 200 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Pete Primeau hosts The Pete Primeau Show, a business show with 200 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #294

  ASK PETE: Episode 294

  Sep 13, 20261h 3m

  In this episode, Pete Primeau, President of Primeau Furniture Sales and a 44-year veteran of the furniture and mattress industry, takes the spotlight for a special LIVE Labor Day conversation. Joining veteran podcast producer Chris Stone, Pete tackles today’s retail challenges, from slower sales and increased competition to the key decisions shaping the future of the industry. With questions prepared in advance—and LIVE questions from the audience—Pete shares hard-earned insights, practical strategies, and honest perspectives drawn from decades as an award-winning sales representative, author, mentor, and industry leader. Tune in for an engaging conversation packed with real-world advice, industry wisdom, and a few laughs as Pete answers your questions LIVE on The Pete Primeau Show. Connect with Pete Primeau: ✅ LinkedIn: https://www.linkedin.com/in/peteprimeau ✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales ✅ Website: https://www.peteprimeau.com ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://PodMatch.CastAhead.net Pete Primeau Official: https://www.peteprimeau.com ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

  ListenShow Notes
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  Episode #293

  The Missing Link in Your Customer Journey! - Raven Willow Riley: Episode 293

  Sep 6, 20261h 1m

  In this episode, we sit down with Raven Willow Riley, Founder and CEO of Signifex, to explore the power of visionary leadership, customer-focused strategy, and meaningful brand engagement. Raven shares her expertise in understanding customer behavior, building high-performing teams, and transforming valuable insights into measurable business growth. Discover how collaborative leadership and strategic marketing can help organizations strengthen their brands, uncover new opportunities, and create sustainable success in an ever-changing business landscape. Connect with Raven Willow Riley: ✅ Website: https://signifexhq.com/ ✅ LinkedIn: https://www.linkedin.com/in/ravenwriley/ ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://PodMatch.CastAhead.net Pete Primeau Official: https://www.peteprimeau.com ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

  ListenShow Notes
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  Episode #292

  The One Thing Big Guys Can’t Beat - Michael Levitz: Episode 292

  Aug 30, 20261h 1m

  In this episode, Michael Levitz, Founder of The Levitz Agency, draws on 47 years in home furnishings retail—including Ashley HomeStore, The RoomStore, and M.D. Pruitt’s—to reveal the one advantage big-box retailers can’t buy: the customer relationship. After building and selling a home furnishings company for eight figures, Michael now helps independent retailers compete by using AI to create the kind of customer memory once reserved for companies with massive budgets and sophisticated systems. He explains how independents can automate after-sale busywork, stay connected with customers, and get back to doing what machines can’t—building real relationships on the sales floor. Connect with Michael Levitz: ✅ Website: https://levitz.us/ ✅ LinkedIn: https://www.linkedin.com/in/michael-levitz/ ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://PodMatch.CastAhead.net Pete Primeau Official: https://www.peteprimeau.com ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

  ListenShow Notes
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  Episode #291

  Is The Mattress Industry Doomed? - Steve Houk: Episode 291

  Aug 23, 20261h 2m

  In this episode, we sit down with Steve Houk, Owner of Boise Mattress and a leading voice in the mattress industry. Steve shares his perspective on the challenges facing mattress retailers today, what’s changing in the industry, and whether the traditional mattress business model has a future. As the leader of The Mattress Industry Network Group, the largest Facebook group dedicated to the mattress industry, and the host of a Mastermind Group for store owners, Steve has a unique view of what’s working—and what isn’t—in today’s competitive marketplace. He is also frequently sought out for his expertise in marketing and sales. Tune in for an insightful conversation about the future of the mattress industry, the strategies successful store owners are using, and what retailers can do to adapt, compete, and thrive in a rapidly changing market. Connect with Steve Houk: ✅ Website: https://boisemattress.com/ ✅ LinkedIn: https://www.linkedin.com/in/steve-h-59464719/ ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://PodMatch.CastAhead.net Pete Primeau Official: https://www.peteprimeau.com ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

  ListenShow Notes
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  Episode #290

  ASK PETE: Episode 290

  Aug 16, 20261h 1m

  In this episode, Pete welcomes veteran podcast producer Chris Stone back for a candid conversation about today's mattress and furniture retail industry. Drawing on more than 40 years of experience, Pete shares practical strategies for navigating slow sales, increased competition, and the key decisions retailers face. Filled with actionable insights, honest perspectives, and a few lighthearted moments, this episode offers valuable guidance for retailers looking to adapt, grow, and succeed—only on The Pete Primeau Show. Connect with Pete Primeau: ✅ LinkedIn: https://www.linkedin.com/in/peteprimeau ✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales ✅ Website: https://www.peteprimeau.com ✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork ✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry Want to create live streams like this? Check out StreamYard: https://StreamYard.CastAhead.net ➡️ Our amazing guests are often booked with PodMatch, a top-quality podcast matching service. For booking great podcast guests like this, we love using PodMatch: https://PodMatch.CastAhead.net Pete Primeau Official: https://www.peteprimeau.com ➡️ Get Pete’s book, “Miles & Miles Of Retail Selling Greatness: https://geni.us/PetePrimeauMiles ➡️ Get Pete’s book, “Sell A Million!”: https://geni.us/PetePrimeauMillion The Pete Primeau Show is produced by Chris Stone at Cast Ahead: https://CastAhead.net

  ListenShow Notes

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